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All Journal AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat
Rifa'atul Maftuhah
Program Studi Perbankan Syariah, FAI UMSurabaya
Social Sciences

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Pelatihan Strategi Pemasaran Melalui Media Online Pada Produk Usaha Rumahan Krupuk Bawang dan Kripik Sukun Rifa'atul Maftuhah; Haqiqi Rafsanjani
Aksiologiya: Jurnal Pengabdian Kepada Masyarakat Vol 3, No 2 (2019): Agustus
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1067.856 KB) | DOI: 10.30651/aks.v3i2.1996

Abstract

This journal discusses the marketing training program for home business products of onion crackers and breadfruit chips through online media. The program is very important to do because based on observations in the field the two processed home products still sell their products in conventional ways. The method used in this assistance program is 1) identifying problems, 2) making training programs, 3) making product labels, 4) making product advertisements on online media. The results of the training showed that the participants were very enthusiastic in participating in the program.
Co-Authors Haqiqi Rafsanjani