Garuda - Garba Rujukan Digital

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All Journal ELS Journal On Interdisciplinary Studies in Humanities Jurnal Manajemen Bisnis JURNAL ILMIAH PENDIDIKAN KEBUDAYAAN DAN AGAMA JURNAL MULTIDISIPLIN ILMU AKADEMIK

Aditya Andika

Bina Nusantara University

Author-ID : 2683803

Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Social Sciences Other

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Articles

Analysis of Digital Marketing Adoption in Indonesian Micro, Small, and Medium Enterprises Aditya Andika; Jennifer Jennifer; Jesslyn C. Huang; Jeannette C. Sebastian
Jurnal Manajemen dan Bisnis Vol 18 No 3 (2021)
Publisher : Universitas Pendidikan Nasional

Micro, small, and medium-sized enterprises (MSMEs) have a major role in Indonesia’s economy. In order to grow, MSMEs need the capability to conduct marketing in the digital world. The advancements in digital technologies have made it possible for a cost-effective and hassle-free Digital Marketing adoption. However, the number of MSMEs that have adopted Digital Marketing is still low. Therefore, this study aims to find out what factors that affect Digital Marketing adoption and its benefits. This study will also analyze the implementation of Digital Marketing by MSMEs in Indonesia. This study uses literature study method. This study shows that there are various factors affecting Digital Marketing adoption. This study also shows that various research results have shown that Digital Marketing Adoption can improve the performance of MSMEs. In regards to Digital Marketing implementation in Indonesia’s MSMEs, this study shows that training and mentoring activities by Centers for Research and Community Service of various Higher Education Institutions in Indonesia are very beneficial for MSMEs.

Factors Affecting Indonesian Higher Education Institution Students’ Academic Achievement in the Industry 4.0 Era Aditya Andika; Fabiola J. Y. Louwisia; Claudia F. Susilo; Aurellia Victoria
ELS Journal on Interdisciplinary Studies in Humanities Vol. 4 No. 3 (2021): SEPTEMBER
Publisher : Hasanuddin University

Industry 4.0 presents new challenges for Higher Education Institutions in Indonesia. Jobs in this era requires intellectual capabilities at a higher level. One of the ways to measure intellectual capabilities is through Academic Achievement in the form of Grade Point Average (GPA). Organizations around the world, including in Indonesia, want employees with high GPA. Therefore, it is imperative for Higher Education Institutions in Indonesia to understand the factors affecting Students’ Academic Achievement. This study conducts literature reviews to find and analyse factors affecting Indonesian Students’ Academic Achievement in Industry 4.0 era. This study finds 28 factors. Based on these factors, this study develops development initiatives that Indonesian Higher Educations Institutions in Indonesia can do in order to improve Indonesian students’ academic achievement.

Transforming Teaching and Learning in Higher Education with Generative AI: A Narrative Literature Review Based on the SAMR Framework Aditya Andika
JURNAL ILMIAH PENDIDIKAN KEBUDAYAAN DAN AGAMA Vol. 4 No. 2 (2026): April : Jurnal Ilmiah Pendidikan Kebudayaan dan Agama
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jipa.v4i2.1786

This study aims to examine the integration of Generative AI in higher education through the perspective of the SAMR framework, which consists of Substitution, Augmentation, Modification, and Redefinition. The study used a narrative literature review method by analyzing 30 relevant academic publications published between 2023 and 2025. The findings reveal that the implementation of GenAI in higher education is still predominantly situated at the substitution and augmentation levels, with primary functions focused on improving efficiency, automation, and academic assistance. In contrast, transformative applications categorized under modification and redefinition remain relatively limited and are still in the early stages of development. This study concludes that although Generative AI possesses substantial potential to transform higher education practices, its current implementation has not yet reached an optimal transformative stage. Therefore, future educational practices should emphasize the development of more transformative implementation strategies that move beyond efficiency-oriented utilization toward fostering pedagogical innovation and meaningful learning transformation.

Digital Fatigue as a Risk Factor for Academic Burnout among Indonesian University Students: A Literature Review Aditya Andika
JURNAL MULTIDISIPLIN ILMU AKADEMIK Vol. 3 No. 3 (2026): JUNI
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jmia.v3i3.10411

The rapid development of digital learning has significantly transformed higher education in Indonesia, especially after the COVID-19 pandemic accelerated the use of online learning systems. Although digital technology makes learning more flexible and easier to access, spending too much time in front of screens, constant online communication, and heavy academic tasks in online classes have caused digital fatigue among university students. Digital fatigue is a condition of physical, mental, and emotional tiredness caused by intensive use of digital devices and online platforms. This study discusses digital fatigue as a possible cause of academic burnout among Indonesian university students. Using academic papers published between 2021 and 2025, this study reviews the causes, symptoms, and effects of digital fatigue on students’ academic well-being. In conclusion, digital fatigue has become an important psychological and educational problem in Indonesian universities.

Educational Background Analysis of CEOs of Large Indonesian Listed Companies Aditya Andika; Claudia F. Susilo; Jennifer
ELS Journal on Interdisciplinary Studies in Humanities Vol. 5 No. 2 (2022): June
Publisher : Hasanuddin University

Education is an important factor in determining whether a person is suitable to become a CEO or not. Researches and surveys around the world has shown that CEOs of large companies are highly educated. However, there were not many detailed research regarding the education background of CEOs of large companies in Indonesia. Therefore, this study focused on analyzing the educational background of CEOs of Large Listed Companies in Indonesia. This study analyzed the educational background of the CEOs of 50 largest listed companies based on market capitalization. The names and the educational background of the CEOs was acquired through the Indonesian Stock Exchange website, Wall Street Journal website, LinkedIn, QS World University Rankings website, and Google. The main purpose of this study is to give insights to young Indonesians who are aspiring to become future CEOs of large listed companies regarding the ideal education degrees that they should strive to acquire in order to achieve their goals.This study found that the ideal education profile of future CEO is an overseas master or doctoral graduate in business-related fields from a university located in the USA, Australia, or UK that is listed in the QS World University Rankings.

Co-Authors Aurellia Victoria Claudia F. Susilo Claudia F. Susilo Fabiola J. Y. Louwisia Jeannette C. Sebastian Jennifer Jennifer Jennifer Jesslyn C. Huang

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