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All Journal Dekave : Jurnal Desain Komunikasi Visual Gorga : Jurnal Seni Rupa Jurnal Riset Rumpun Seni, Desain dan Media (JURRSENDEM) Journal of Creative Student Research Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Depik Jurnal Ilmu-Ilmu Perairan, Pesisir dan Perikanan Seniman: Jurnal Publikasi Desain Komunikasi Visual Depik Jurnal Ilmu-Ilmu Perairan, Pesisir, dan Perikanan Menulis: Jurnal Penelitian Nusantara Legal System Journal
Fauzan Aulia
Universitas Negeri Padang
Arts Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Transportation Other

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Journal : Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora

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Redesain Identitas Visual SMK Taruna Bangsa Kota Bekasi Muhammad Furqon Nurfikri; Fauzan Aulia
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Vol. 1 No. 4 (2023): November TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v1i4.492

Abstract

SMK Taruna Bangsa, a Vocational High School, is poised to enhance its value and brand image in the field of education. However, the school faces shortcomings in implementing its visual identity across various activities. These include inconsistency in identity, an inapplicable identity system, suboptimal design principles, and a lack of interactivity aligned with the target audience. Consequently, the author undertakes a redesign of SMK Taruna Bangsa's visual identity, leveraging the existing concept developed over its more than 20 years of existence. The redesign follows the Research and Development 4D model, encompassing Define, Design, Develop, and Disseminate stages. Data analysis for this redesign employs the SWOT methodology (Strengths, Weaknesses, Opportunities, and Threats).
Co-Authors Ade Bintang Muliya Ahmad Muhtadi Ahyar Pulungan Aldi Pratama Alpan Nuggraha Amanda Cindy Aisyah Audina Gusma Triana Audina Gusma Triana Dini Faisal hendra afriwan Hendra Afriwan Hidayatul Hasanah Izan Qomarats Muhammad Furqon Nurfikri Nurmatias Nurmatias Pardamean Lubis Puteri Tsamarah Desyanti Rudolf Y. Ompusunggu Sihombing, Sio Antara Teguh Syafwan . Wivia Trirahma Melani Wivia Trirahma Melani Zufriwandi Siregar Zulham Apandy Harahap