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ANALISA PENGELOLAAN MODAL KERJA GUNA MENILAI TINGKAT LIKUIDITAS PADA PT. HM SAMPOERNA Dania Puspitasari
Jurnal Ilmiah Akuntansi Indonesia Vol 2, No 1 (2017): JIAI (JURNAL ILMIAH AKUNTANSI INDONESIA)
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jiai.v2i1.1421

Abstract

Abstract: The aim of this study was analisys the effect of working capital and the effect of receivables turnover to liquidity rate. Working capital and receivables turnover was an inportant thing for companies to its daily trading expenses. Available working capital must be effectively to conserve liquidity.This study used data of Current Ratio, Quick Ratio, and  Cash Ratio to capital working on  PT. HM. Sampoerna period 2014-2016. This study proves that estimation of regresion model showed that independent variabel that used have effect to working capital on PT HM Sampoerna. Effect of Three variabel on this studied had 68,5% while the rest effected by other factor out of this studied.Keywords : Cash Ratio, Current Ratio, Liquidity, Quick Ratio, Working Capital
PENGARUH MARKETING ONLINE DAN KEAKTIFAN KOMUNITAS TERHADAP PENINGKATAN PENJUALAN EMKM BATIK DI JEMBER Dania Puspitasari; Elok Fitriya
Jurnal Akuntansi dan Ekonomi Bisnis PSDKU kediri Vol. 7 No. 2 (2018): Vol 7 No 2 Oktober 2018
Publisher : Jurnal Akuntansi dan Ekonomi Bisnis PSDKU kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (422.907 KB)

Abstract

This study aims to determine the influence of online marketing and community activeness to increase sales. The data obtained from the results of the distribution of questionnaires on batik craftsmen in the city of Jember. Questionnaires obtained by researchers as much as 15 batik craftsmen in the city of Jember. Based on the results of research proved that partially online marketing effect on increasing panjualan. Meanwhile, the livelihood of the community has no effect on sales increase. This study can also prove that online marketing and community cohectivity simultaneously affect the increasing sales of batik craftsmen in the city of Jember.