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All Journal Research Report - Social Science Petra International journal of Business Studies (IJBS) Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan Journal of Islamic Economics and Business International Research Journal of Business Studies
Ida Nuraida
Universitas Katolik Parahyangan
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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PENGARUH PERSEPSI MAHASISWA DAN ALUMNI SEBAGAI ”OPINION LEADER” PADA KUALITAS PELAYANAN TERHADAP NIAT MEREFERENSIKAN PROGRAM D3 MANAJEMEN UNPAR Wisnu Wardhono; Ida Nuraida
Research Report - Humanities and Social Science Vol. 1 (2010)
Publisher : Research Report - Humanities and Social Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (12.463 KB)

Abstract

Berdasarkan hasil survey, secara umum alasan mahasiswa masuk Unpar adalah berdasarkan pengaruh dan informasi yang positif dari opinion leader, terutama dari alumni, yang pernah merasakan jasa pelayanan di D 3 Manajemen Unpar. Hal ini juga berlaku untuk program D 3 Manajemen Unpar yang didirikan pada tahun 1995. Sejak kepindahan lokasi kampus dari Jl. Pasteur ke Jl. Ciumbuleuit 94 Bandung pada tahun 2000 serta ditutupnya kelas karyawan, D3 Manajemen Unpar mengalami penurunan jumlah mahasiswa. Penulis ingin mengetahui bagaimana persepsi opinion leader, terutama mahasiswa dan alumni, terhadap kualitas pelayanan (tangibility, emphaty, reliability, assurance, responsiveness atau disingkat TERAR) di D 3 Manajemen Unpar, dan sejauhmana kepuasan atas kualitas layanan/TERAR tersebut mempengaruhi niat mereka untuk mereferensikan D 3 Manajemen Unpar. Hal ini sangat berguna bagi D 3 Manajemen Unpar sebagai umpan balik terhadap kualitas pelayanan dari sudut pandang mahasiswa dan alumni yang sedang dan pernah merasakan produk jasa di D 3 Manajemen Unpar. Mereka akan melakukan perbandingan antara harapan dan persepsi mereka terhadap produk. Jika kualitas pelayanan yang digunakan sesuai atau bahkan melebihi harapan mereka (selain kualitas produk dan pengorbanan yang dikeluarkan mahasiswa dan alumni), maka hal ini akan mempengaruhi persepsi nilai mahasiswa dan alumni terhadap timbulnya minat mereferensikan yang positif mengenai D 3 Manajemen Unpar kepada teman-teman, kolega, keluarga dan orang-orang dalam lingkungan pergaulan mereka. Juga sebaliknya. Dalam jangka panjang, hal ini dapat menjadi salah satu faktor yang mempengaruhi jumlah mahasiswa yang masuk ke D 3 Manajemen Unpar.
Kualitas Pelayanan dan Kepuasan Konsumen di Bandar Udara Internasional Soekarno-Hatta Ida Nuraida; Vincentia Wahju Widajatun; Lilian Danil
Research Report - Humanities and Social Science Vol. 1 (2015)
Publisher : Research Report - Humanities and Social Science

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Abstract

  The role of airports as a meeting place between the users of air transportation ( passenger ) and air transportation providers (airlines) is very important. Satisfaction of the passengers is an important part of the service at the airport. An independent, agency Skytrax, conducted a survey on customer satisfaction to the passengers from the international airport in the world, and the results of customer satisfaction index to Soekarno-Hatta international airport is still not satisfactory. Researchers try to find out whether the passenger’s perception of service quality related to satisfaction of Soekarno-Hatta airport. Benchmarking of service quality of Soekarno–Hatta, with Changi and Hongkong, were intended to facilitate analysis and give solution for PT Angkasa Pura. This research using qualitative and quantitative method. Data collected from observation, interviews and questionnaires. Data from questionnaires has been processed with confirmatory analysis and Structural Equation Modelling. Keyword: service quality, airport, customers satisfaction 
THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITY OF PT NEWMONT MINAHASA, SOUTH EAST MINAHASA, NORTH SULAWESI, INDONESIA Ida Nuraida
Bina Ekonomi Vol. 16 No. 1 (2012)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (194.922 KB) | DOI: 10.26593/be.v16i1.794.%p

Abstract

PT Newmont Minahasa Raya (PT NMR) adalah perusahaan pertambangan emas di Indonesia. Saham pengendali dimiliki oleh orang asing, sedangkan saham minoritas dipegang oleh orang Indonesia. PT. NMR menggunakan Sistem Pembuangan Tailing di Dasar Laut (SPTDL) untuk membuang limbah tailing yang membuat polusi Teluk Buyat dengan bahan beracun dan berbahaya (B3), sehingga merusak ekosistem perairan, mencemari keanekaragaman hayati, merubah bentang lahan perairan, dan merusak kesehatan serta keselamatan warga sekitar. PT NMR digugat oleh Wahana Lingkungan Hidup Indonesia (WALHI) atas pencemaran yang terjadi di Teluk Buyat. Banyak pro dan kontra dan penelitian dilakukan di sekitar Buyat. Sebagian besar menyatakan bahwa kerusakan lingkungan diakibatkan oleh pembuangan limbah dari PT NMR. Salah satu penelitian diadakan oleh tim ahli dari Audit Kesehatan Departemen Kesehatan di Buyat dan Ratatotok, bahwa logam berat Arsenic, Antimon dan Merkuri menyebabkan warga Teluk Buyat terkontaminasi penyakit minamata. Pemerintah Indonesia pernah menggugat pidana dan perdata kepada PT NMR akan tetapi kalah. Salah satu penyebabnya adalah terdapat kontrak kerja antara perusahaan dan pemerintah tentang penyelesaian sengketa. Akhirnya Pemerintah Indonesia mengajukan gugatan melalui pengadilan arbitrase internasional.Key words :corporate social responsibilities, profit, people, planet
Agropolitan Tourism Village Strategies Based on SWOT Analysis Ida Nuraida; Bambang Sugiharto; Yuwana Marjuka
Petra International Journal of Business Studies Vol. 6 No. 2 (2023): DECEMBER 2023
Publisher : Master of Management, School of Business and Management, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/petraijbs.6.2.226-236

Abstract

Despite its rich potentials, agritourism in West Bandung regency has been stuck in the status quo and needs new ideas. The farmers are struggling on their own with minimal support from the government, the uniqueness of their local culture has never been exposed, and the infrastructure is poor. The concept of ‘agropolitan’ is one of the best possibilities to implement. The aim of this research is to create an agropolitan strategy that that is workable based on the analysis of strengths, weaknesses, opportunities, and threats (SWOT analysis). The research objects were 15 micro-scale community-based agritourism farmers and 5 agritourism MSMEs. This research used qualitative methodology with in-depth interviews and field observations. The research came up with a strategy that requires the materialization of the following items: Agropolitan promotion centers will prepare a central tourism information system, one stop shopping packages, parking lots, and tour transportation. Agropolitan stakeholders will need to improve service quality, increase collaboration and provide employment. Whereas the local governments will have to provide support for facilities, infrastructure, regulations, signage and gates. All this will be able to increase promotion and empower MSMEs. If implemented, this will be able to revitalize agritourism much better.
Trainer Performance through Service Quality Drives MSME Sales Growth in Indonesia’s Creative Sector Ida Nuraida; Devi Roza Krisnandhi Kausar; Bambang Sugiharto; Yuwana Marjuka
International Research Journal of Business Studies Vol. 19 No. 1 (2026): April - July 2026
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.19.1.51-64

Abstract

This study examines the effectiveness of integrated training components in enhancing sales performance among micro, small, and medium-sized enterprises (MSMEs) in Indonesia’s creative economy. Addressing a gap in prior research, it introduces trainer service quality as a distinct construct representing trainer performance. Other training components assessed include structured modules, bookkeeping workshops, business laboratories, and marketing training. Researchers analyzed data from 75 MSME participants across 31 sub-districts in Bandung Regency using Structural Equation Modeling (SEM) with AMOS. The results indicate that trainer service quality is the most influential factor in improving sales performance. Structured modules and hands-on workshops also contribute significantly when delivered effectively. This study validates a multidimensional model of training effectiveness in a developing country context and provides practical recommendations. Managerial implications include improving trainer quality, strengthening training infrastructure, and promoting collaboration among government, academia, and MSMEs to support inclusive, sustainable economic development
An Integrated Sharia-Based Performance Management Framework for Indonesian SMEs Ida Nuraida
Journal of Islamic Economics and Business Vol. 5 No. 2 (2025): Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jieb.v5i2.54715

Abstract

This study develops a structured Sharia-based approach to employee performance management in Indonesian small and medium-sized enterprises (SMEs). SME performance systems often emphasize efficiency, while Islamic ethical and spiritual principles remain under operationalized within formal HR mechanisms. The study integrates Maqāṣid al-Sharī‘ah and Islamic Work Ethics into a three-dimensional performance framework encompassing spiritual motivation, ethical conduct, and organizational contribution, addressing the limited operationalization of Islamic ethics in SME performance research. A qualitative exploratory conceptual design is employed through document analysis of classical Islamic texts and contemporary management literature. Four foundational principles: intention (niyyah), trustworthiness (amanah), excellence (ihsan), and justice (‘adl), are translated into a three-dimensional Sharia-based performance framework encompassing spiritual motivation, ethical conduct, and organizational contribution. The framework advances Islamic management and IHRM scholarship by repositioning Sharia principles as an operational evaluative infrastructure that bridges spiritual accountability and formal HR systems, while offering practical guidance for ethically resilient SMEs in Indonesia.
Co-Authors Bambang Sugiharto Devi Roza K. Kausar Ignatius Bambang Sugiharto Lilian Danil M. Yuwana Marjuka V. J. Wisnu Wardhono Vincentia Wahju Widajatun