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PENGARUH R&D EXPENDITURE TERHADAP PENJUALAN (Studi Kasus Pada Nissan Motor Company Ltd) Agung Darmawan
Jurnal Administrasi Bisnis Vol 19, No 2 (2015): FEBRUARI
Publisher : Fakultas Ilmu Administrasi Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (346.546 KB)

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh   R&D expenditure terhadap penjualan Nissan Motor Company Ltd. Penelitian ini juga menjelaskan bagaimana implikasi harga minyak dunia sebagai variabel kontrol dalam hubungan antara R&D expenditure dan harga minyak dunia. Jenis penelitian ini adalah penelitian explanatory research dengan pendekatan kuantitatif. Penelitan ini menggunakan data sekunder yaitu data   penjualan, R&D expenditure Nissan Motor Company dan harga minyak dunia  yang diperoleh dari website resmi dan publikasi industri. Data yang diperoleh digunakan sebagai bahan analisis persamaan regresi pada penelitian ini. Hasil penelitian menunjukkan bahwa perusahaan otomotif  Nissan Motor Company dapat memperoleh peningkatan penjualan melalui peningkatan kemampuan dan produktifitas hasil pendayagunaan investasi R&D. R&D expenditure berpengaruh signifikan terhadap peningkatan kemampuan perusahaan untuk menciptakan teknologi baru inovasi baru yang berdaya saing tinggi yang sulit ditiru oleh pesaing.  Hasil temuan lain menunjukkan bahwa Kenaikan harga minyak dunia tidak mempengaruhi hubungan antar R&D expenditure terhadap penjualan.  Kenaikan harga minyak dapat disiasati oleh produsen otomotif dengan mendayagunakan  R&D expenditure sebagai modal untuk menciptakan  produk yang lebih efisien dan menarik bagi pelanggan. Konsumen cenderung merubah pola konsumsi ke jenis kendaraan yang efisien untuk mengimbangi kenaikan harga minyak dunia. Kata kunci : R&D Expenditure, Penjualan dan Harga Minyak Dunia. Abstract The purpose of this study is to determine the effect of R&D expenditure on sales of Nissan Motor Company Ltd. This study also describes implications of world oil prices as a control variable in the relationship between R&D Expenditure and world oil prices. This research is an explanatory research with a quantitative approach. Uses secondary data, sales, R&D expenditure Nissan Motor Company and world oil prices are acquired from the official website and publication industry. Data acquired used as the regression equation analysis in this study. The results showed that Nissan Motor Company could experience an increase in sales through increased capacity utilization and productivity of investment in R&D. R&D expenditure significant effect on the improvement of the company's ability to create new technology new innovations with high competitiveness that are difficult to imitate by competitors. Other findings indicate that the rise in world oil prices do not affect the relationship between R&D expenditure on sales. The increase in oil prices can be circumvented by automotive manufacturers to leverage R&D expenditure as a capital to create products that are more efficient and attractive to customers. Consumers tend to change consumption patterns to the type of efficien vehicles to offset the increase in world oil prices. Keywords: R&D Expenditure, Sales and World Oil Prices
"PENYAMBER COMMUNIS” PENGUSIR NYAMUK BERBAHAN BAKULIMBAH BUNGA JANTAN KLUWIH (ARTOCARPUS COMMUNIS) Ade Fahrudin; Ucu Shita; Alif Fathur Zulhidar; Agung Darmawan; Rifqi Fauzan
PKM-P Vol 2 No 2 (2018): Desember 2018
Publisher : LPPM UIKA Bogor

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Abstract

Indonesia merupakan negara beriklim tropis yang memiliki 2 musim yaitu musim kemarau dan penghujan. Iklim tersebut memicu banyak tumbuhan yang dapat tumbuh di negara beriklim ini. Salah satu tanaman yang tumbun di negara yang beriklim ini adalah kluwih. Usaha ini di buat karena kami sudah merasa banyaknya limbah bunga jantan kluwih yang berserakan di bawah pohon dan sebagian masyarakat menggunakanya sebagai pengusir nyamuk dengan cara dibakar. Setelah ditelaah lebih dalam lagi kami merasa hal yang dilakukan oleh masyarakat tersebut kurang efektif karena menimbulkan polusi udara berupa asap yang dihasilkan dan dapat mengganggu pernafasan. Dengan alasan itulah kami berinisiatif membuat inovasi untuk pemanfaatan limbah bunga jantan kluwih yang lebih efektif dengan cara tidak dibakar, melainkan dijadikannya dalam bentuk semprot (spray).
THE EFFECT OF SUPER OXIDE DISMUTASE (SOD) ON THE HEALING OF WHITE RAT CORNEAL EPITHELIAL WOUNDS CORNEAL EPITHELIAL WOUNDS: Oral Presentation - Experimental Study - Ophthalmologist AGUNG DARMAWAN
Majalah Oftalmologi Indonesia Vol 49 No S2 (2023): Supplement Edition
Publisher : The Indonesian Ophthalmologists Association (IOA, Perhimpunan Dokter Spesialis Mata Indonesia (Perdami))

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35749/nydpda06

Abstract

Abstract Introduction & Objectives : Keratitis and corneal erosion are part of eye trauma. Injury to the cornea will cause cell damage, triggering an inflammatory reaction that can increase the production of ROS (Reactive Oxygen Species). SOD (Superoxide Dismutase), one of the endogenous enzymatic antioxidants works by limiting the level of inflammation of the corneal damage caused by oxidation. Objective: Determine the effect of superoxide dismutase concentrations of 2%, 3%, 5% and placebo on the healing of corneal epithelial wound lesions in white rats with corneal trauma models Methods : Experimental study pre and post-test only with control group design in vivo with 24 samples of white wistar rats that met the inclusion and exclusion criteria. The research was conducted at the Animal House Laboratory, the Biotechnology Laboratory of the UNSRI Medical Faculty and the Eureka Research Center laboratory within 6 months. Results : 5% SOD showed a smaller reduction in wound area with the largest reduction (mean 0.67cm ± 0.007) followed by SOD 3% (mean 0.67cm ± 0.005). SOD 3% and 5% significantly correlated with weak strength at 48 hours and 72 hours. A significant reduction in the area of corneal epithelial wound lesions was only seen at 48 hours. Conclusion : SOD 5% most affected the healing of corneal epithelial wound lesions, followed by SOD 3%. SOD concentrations of 3% and 5% had a significant correlation on corneal epithelial wound healing at 48 and 72 hours with weak correlation strength.
Pengaruh Lokasi dan Kepercayaan Terhadap Keputusan Pembelian Herbal Chicken Ciawi Rossana Sapta Kusumah; Suci Rahmawati; Agung Darmawan; Siti Nadya Safira; Muhamad Nauval Ardani; Firmansyah Firmansyah
MANAJEMEN Vol. 5 No. 2 (2025): Oktober : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/6ywnf241

Abstract

This study aims to analyze the influence of location and trust on purchasing decisions for Herbal Chicken Ciawi products. The method used is a quantitative approach with a descriptive-explanatory design. The research sample consisted of 57 respondents selected through purposive sampling, and the data were analyzed using multiple linear regression. The results show that trust has a significant effect on purchasing decisions, while location has no significant effect. However, both variables simultaneously have a significant influence. These findings confirm that consumer trust is more dominant than location in influencing purchasing decisions. The practical implication of this study is that business owners need to focus on building trust by improving service quality, ensuring product consistency, and strengthening brand image.