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All Journal Ilmiah Manajemen Bisnis
San Ty
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Decision Sciences, Operations Research & Management

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PENERAPAN TEORI BRAND EQUITY SEBAGAI IMPLEMENTASI DARI VALUE-BASED MANAGEMENT: STUDI KASUS PADA PENGGUNA TELEPON SELULER YB. Andre Marvianta; San Ty
Ilmiah Manajemen Bisnis VOL. 12 NO. 1 MEI 2012
Publisher : Ilmiah Manajemen Bisnis

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Co-Authors YB Andre Marvianta