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All Journal JURNAL RELASI STIE MANDALA JEMBER Media Mahardhika Relasi : Jurnal Ekonomi
Novie Noordiana Rachma Yulia
Universitas Teknologi Surabaya
Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Social Sciences

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Upaya Meningkatkan Keberhasilan UMKM yang Dikelola Oleh Wanita melalui Variabel Kontekstual Novie Noordiana Rachma Yulia; Wilsna Rupilu
RELASI : JURNAL EKONOMI Vol 16 No 1 (2020)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v16i1.345

Abstract

Poverty and unemployment have become a problem in several developing countries, including Indonesia. One of the roles of SMEs in supporting the Indonesian economy is to reduce poverty through providing employment. Women's participation in the business sector has also increased, this phenomenon occurs throughout the world, including in Indonesia, as shown by USAID and IFC in the Market Research Study in 2016. This study aims to determine whether the factors in the form of access to capital, government support , social networking, competitive advantage and strategic market position, consumer orientation, business plans, marketing communications, and women's personality influence the success of women-owned SMEs, with the hope that this can be a motivation for Indonesian women for becoming more productive and having an entrepreneurial spirit. Data was taken from 400 respondents in 8 sub-districts in Surabaya, then processed using SPSS program. The results of this study showed that simultaneously the independent variables consist of Access to capital, Government Support, Social Networks, Competitive Advantages and Positioning, Consumer Orientation, Business Plans, Marketing Communications, and Women's strengths have a significant influence on the success of women-owned SMEs. While the results of the t test showed that partially the Social Network with an observation t value of 2.546, Business Plan with an observation t value of 4, 797, and finally the Advantages of Women with an observation t value of 8.768 affected the success of women-owned SMEs.
Upaya Meningkatkan Keberhasilan UMKM yang Dikelola Oleh Wanita melalui Variabel Kontekstual Novie Noordiana Rachma Yulia; Wilsna Rupilu
RELASI : JURNAL EKONOMI Vol 16 No 1 (2020)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v16i1.345

Abstract

Poverty and unemployment have become a problem in several developing countries, including Indonesia. One of the roles of SMEs in supporting the Indonesian economy is to reduce poverty through providing employment. Women's participation in the business sector has also increased, this phenomenon occurs throughout the world, including in Indonesia, as shown by USAID and IFC in the Market Research Study in 2016. This study aims to determine whether the factors in the form of access to capital, government support , social networking, competitive advantage and strategic market position, consumer orientation, business plans, marketing communications, and women's personality influence the success of women-owned SMEs, with the hope that this can be a motivation for Indonesian women for becoming more productive and having an entrepreneurial spirit. Data was taken from 400 respondents in 8 sub-districts in Surabaya, then processed using SPSS program. The results of this study showed that simultaneously the independent variables consist of Access to capital, Government Support, Social Networks, Competitive Advantages and Positioning, Consumer Orientation, Business Plans, Marketing Communications, and Women's strengths have a significant influence on the success of women-owned SMEs. While the results of the t test showed that partially the Social Network with an observation t value of 2.546, Business Plan with an observation t value of 4, 797, and finally the Advantages of Women with an observation t value of 8.768 affected the success of women-owned SMEs.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN KARAKTER WIRAUSAHA TERHADAP PENINGKATAN PERILAKU INTRAPRENEURSHIP DALAM PERGURUAN TINGGI SWASTA Novie Noordiana Rachma Yulia; Fauzi Arif Rohman Hakim; Agung Pribadhi
Media Mahardhika Vol. 21 No. 2 (2023): January 2023
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/mahardika.v21i2.552

Abstract

All organizations as well as the Higher Education Industry need to be prepared and improve in order to keep up with fluctuated environment. Because the revenue generating for universities doesn’t always come from tuition fee, having Business Center is a solution to overcome financing problems and rise revenue as well as prosperity for organizational members within the universities. To achieve it, the members of the organization need to have an entrepreneurial spirit and intrapreneurship conduct. It is concluded that the growth and development of intrapreneurship behavior among lecturers and staff within the university is influenced by the transformational leadership style of the chancellor. This research purpose is to analyze factors to increase intrapreneurship behavior (Behavioral Intrapreneurship) among organizational members in one of the PTS located in West Surabaya. The examination method used in this study is a qualitative technique with a case study method at a PTS in West Surabaya and uses a quantitative technique using the percentage method for descriptive analysis of each variable. From the outcome concluded that the chancellors at the universities studied have a transformational leadership style while the lecturers and employees at the universities have entrepreneurial character and entrepreneurial behavior. The conclusion of this study is that the formation of intrapreneurship behavior in the college environment influenced by the transformational leadership style of the leader and entrepreneurial character of the member of the college environment.
Co-Authors Agung Pribadhi Fauzi Arif Rohman Hakim Wilsna Rupilu