Muzayyidatul Habibah
IAIN Kudus

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Pengaruh Etika Bisnis Islam dan Bauran Pemasaran terhadap Loyalitas Nasabah dengan Keputusan Menjadi Nasabah Sebagai Variabel Intervening (Studi pada BPD Jateng Syariah, BRI Syariah dan Bank Muamalat) di Kota Semarang Abdus Salam; Muzayyidatul Habibah
BISNIS Vol 9, No 1 (2021): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Fakultas Ekonom dan Bisnis Islam Institut Agama Islam Negeri (IAIN) Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v9i1.11461

Abstract

These study aims to determinew the system from the application of Marketing Mix and Islamic Business Ethicss there is Customer loyalty in Islamic Banking (BRI Syariah, Bank Jateng Syariah and Bank Muamalat) in Semarang City. By using the variables of Marketing Mix and Islamic Business Ethics as Exogenous Variables and Customer Loyalty as Endogenous Variables, besides that, intervening variables are also used to seasure the mediating effect of exogenous to endogenousfactors. Sampling using purposive sampling. The data used is primary data from 3 Islamic Banking customers who are 100 respondents. The results of the study explain that first, the Marketing Mix affects the decision to becomea customer. Second, Islamic Business Ethics influences the decision to became a customer. Third, Marketing Mix has an effect on Customer Loyalty. Fourth, Islamic Business Ethics has no effect on Customer Loyalty. Fifth, the decision to become a customer affects customer loyalty. Sixth, the decision to become a customer is able to mediate between marketing and customer loyalty. Seventh, the decision to become a customer is unable to mediate Islamic Business Ethics on Customer Loyalty.
Peran Dinas Tenaga Kerja dalam Mengawal Perekonomian Masyarakat Melalui Upaya Peningkatan Kesejahteraan Pekerja dan Hak Atas Upah yang Layak di Kabupaten Pati Berdasarkan Perspektif Islam Muzayyidatul Habibah
AL-ITTIFAQ: Jurnal Ekonomi Syariah Vol 2, No 1 (2022): Al-Ittifaq: Jurnal Ekonomi Syariah
Publisher : UIN Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/al-ittifaq.v2i1.6827

Abstract

This study aims to determine: 1). The role of the labor service in overseeing the community's economy through efforts to improve the welfare of workers in Pati district 2). The role of the labor service in overseeing the community's economy through efforts to increase the right to decent wage for workers in Pati district. This research uses qualitative research methods with the type of approach used is field research Data collection used observation and interviews. The results showed that 1). The government of the manpower office in the field of industrial relations always monitors and coordinates by visiting companies, where companies must be able to provide welfare services and facilities for workers both for work interests and in terms of muamalah.2). The role of the labor service in efforts to increase the right to a decent wage for workers includes conducting coaching and monitoring and monitoring.