Claim Missing Document
Check
Articles

Found 18 Documents
Search

PENGARUH KUALITAS LAYANAN INTERNET BANKING DAN BRAND EQUITY TERHADAP KEPUASAN NASABAH PADA PT. BANK SYARIAH MANDIRI KCP MEDAN AKSARA Tetty Yuliaty
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 14, No 2 (2014): MANAJEMEN & BISNIS
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (163.047 KB) | DOI: 10.30596/jimb.v14i2.176

Abstract

This research aims to analyze the effect of internet banking quality service and brand equity to customer satisfaction in Bank Syariah Mandiri KCP Medan Aksara. Sample were 40 persons and the method used is accidental sampling. The data was collected by distributing questionnaires to the respondents. The analysis used is multiple linear regression, where Y is customer satisfaction variable, X1 is the quality service of Internet Banking and X2 is Brand equity. Hypothesis testing by t-test showed that brand equity variable influence of positive and significant effect on customer satisfaction. While the quality service of internet banking  variable influence of positive on customer satisfaction but not significant.  Adjusted R2 of 0,186 indicates that 18,6% customer satisfaction can be explained by quality service of internet banking variable and brand equity. While the rest 81,40 % can be explained by other variables outside of five variables independent (X1) used in this research
PENINGKATAN KOMPETENSI KELOMPOK USAHA TANGAN DI ATAS (TDA) DI BIDANG MANAJEMEN KEUANGAN DAN ADMINISTRASI Tetty Yuliaty; Hermansyur Hermansyur; Kiki Farida Ferina; Wan Fahruddin; Syamsul Bahri Arifin
JURNAL PENGABDIAN KEPADA MASYARAKAT Vol 22, No 2 (2016)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jpkm.v22i2.4655

Abstract

Sektor Usaha Mikro Kecil dan Menengah (UMKM) adalah sangat penting dan semakin tumbuh berkembang di Indonesia, namun sayangnya para pelaku UMKM ini belum memiliki kemampuan mengelola manajemen keuangan dan administrasi yang baik. Padahal UMKM sebagai pelaku usaha harus memiliki performance keuangan dan administrasi yang baik agar pihak-pihak ketiga yang ingin berhubungan dan bekerjasama dengan UMKM merasa yakin akan mitranya ini, apalagi bila para pelaku UMKM ini ingin mengembangkan usahanya, maka mereka harus memperbaiki kinerja keuangan dan administrasinya. Tujuan dari pengabdian ini adalah agar para pelaku UMKM khususnya Kelompok Usaha TDA (Tangan Di Atas) Kota Medan, memiliki kemampuan dalam mengelola manajemen keuangan dan administrasi terutama dalam implementasi di usahanya masingmasing, serta diharapkan dapat mengembangkan usahanya lebih baik. Metode Pelaksanaan dilakukan dengan cara Metode  Ceramah, Metode Praktek dan Latihan, Demonstrasi dan Diskusi. Setelah pelatihan selesai dilakukan, para peserta akhirnya mampu menerapkan manajemen keuangan dalam hal ini melakukan pembukuan dengan baik, termasuk melakukan pekerjaan administrasi diantaranya penyimpanan arsip dan korespondensi. Untuk memberikan keberhasilannya maka peserta pelatihan diberikan pendampingan.
Training on Introduction to Platforms and Utilization of Social Media in Online Business for MSME Actors Students of SMK Alwashliyah 2 Simalungun Regency Beby Karina Fawzeea Sembiring; Marhayanie Marhayanie; Marhaini Marhaini; Syafrizal Helmi Situmorang; Tetty Yuliaty
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 1 (2021): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i1.1690

Abstract

Given the blossoming essence of social media marketing, literature does not delve into the complexities and consequences of small and medium-sized enterprises (SMEs). This paper seeks to advance awareness and provide an extensive analysis of the inspiration and efficiency benefits of social media provided by small and medium-sized businesses through a digital economy analysis. The conceptual analysis shows that interactivity, compatibility, and cost-effectiveness are reasons for social media use, ultimately providing advantages. SMEs of Facebook and Twitter profiles are used to analyze the conceptual paradigm suggested. This research reveals that the interdependencies of social media's motives and the consequences of social media use are optimistic but sporadic across small and medium-sized companies. SMEs selling physical goods prefer to use social media on cost-effective motivations, whereas small and medium-sized businesses tend to see interactivity as the main incentive. Furthermore, the study results indicate that Facebook and Twitter in a two-site story generate success gains for small and medium-sized enterprises' users. The study offers future analysis and management priority problems that strongly affect the academic and practice culture. Obviously, despite any bottlenecks in use, SMEs in developing markets tend to reap expanded social media gains through multi-platform marketing activities. 
Pemanfaatan Aplikasi Keuangan di Smartphone untuk Manajemen Keuangan Usaha Pada Kelompok PKK Kelurahan Rambung Barat Fuzy Yustika Manik; Dewi Sartika Br. Ginting; Tetty Yuliaty
Journal of Social Responsibility Projects by Higher Education Forum Vol 2 No 2 (2021): November 2021
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (612.494 KB) | DOI: 10.47065/jrespro.v2i2.942

Abstract

The purpose of this service is to provide training and assistance to PKK members to be able to manage finances and manage business finances. The method used is a social approach. Where the preparation stage is carried out by conducting surveys and observations to identify problems and analyze the situation and community needs. Then carried out the implementation stage with two main activities, namely training and mentoring. During the training, PKK members were given knowledge in financial management and practical financial management with applications. Assistance is provided when participants practice directly using the application. Based on the evaluation carried out, it is known that the results of this service have increased the knowledge of PKK members about financial management with an average posttest score of 70. Through the assistance carried out, each PKK member already has an account in one of the applications. financial management, and can be used for recording every transaction, debt to recording stock of goods that are still available
Economic Recovery in North Sumatera Province After the Covid-19 Pandemic, Through MSME Development and Increasing Muslim Friendly Tourism Tetty Yuliaty; Weni Hawariyuni; Budi Trianto
Journal of International Conference Proceedings Vol 4, No 3 (2021): 2021 WIMAYA International Conference of Economics and Business
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v4i3.1417

Abstract

The tourism industry and MSMEs can be a driving force for regional economic recovery after the Covid-19 pandemic. Now halal tourism or Muslim friendly tourism, has become an industry that is taken into account in the tourism sector. This study aims to increase Muslim friendly tourism through efforts to develop MSMEs towards economic recovery in the North Sumatra region. So that both businesses can rise and operate better after the covid19 pandemic. By using in-depth interviews and giving questionnaires to MSMEs in North Sumatra, the majority of which are Muslim, as well as potential advantages in the area. It can be seen that all local governments in North Sumatra which have favorite tourist objects/destinations are very supportive of MSMEs in their area, who generally do culinary business. Halal certification assistance from the government, including digital-based training programs and financial assistance, is urgently needed by the community and enables MSMEs to be able to gradually rise after slumping during the COVID-19 pandemic, and slowly realize regional economic recovery. It takes a commitment from all parties to continue to help MSMEs to survive and develop post-covid-19, so that their existence can make an important contribution in supporting halal tourism.
DETERMINANTS OF POVERTY LEVELS IN MEDAN CITY IN 1998-2021: ERROR CORRECTION MODEL APPROACH Ramadhan Devan Pratama; Adithiya Rahman Atmaja; Sirojuzilam Hasyim; Irsad; Muhammad Syafii; Wahyu Ario Pratomo; Tetty Yuliaty
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research examines the connection between economic growth, education level, government expenditure, and open unemployment in Medan City. This research utilized annual time series data for Medan from 1998 to 2021. This research analysis method employs ECM (Error Correction Model) to comprehend the impact of long-term and short-term predictions processed by Eviews 9 software. According to the research findings, long-term and short-term projections of economic growth, education level, and accessible unemployment have a significant negative impact on poverty levels in the city of Medan. On the other hand, long-term and short-term government spending positively impact the poverty level in Medan City, although the effect is not significant. Based on the result of this research, the Medan City Government should enhance its oversight of the government's budget allocation in the context of reducing poverty in the city of Medan. In addition, the Medan City Government should concentrate its efforts on providing employment opportunities and utilizing competency-based certification and training to decrease unemployment, thereby contributing to reducing poverty in Medan City.
Optimalisasi Produksi dan Pengenalan Sistem ABC Sederhana dalam Usaha Peningkatan Perekonomian Pengrajin Purun Desa Bengkel Munawarah; Yuni Lestari br Sitepu; Tetty Yuliaty
Pelita Masyarakat Vol. 5 No. 1 (2023): Pelita Masyarakat, September
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/pelitamasyarakat.v5i1.10411

Abstract

Purun crafts are still widely carried out by community groups of craftsmen in Bengkel Village. Its durability makes it a very durable product so it has high value. The service activity aims to provide partners with knowledge in optimizing purun woven production by using press machine technology which can minimize the duration and costs incurred during purun woven production as well as providing dyes which can increase the creativity of craftsmen in producing variety of attractive and marketable products. This condition encourages the implementing team to provide simple socialization and training on how to calculate simple unit costs using the ABC system. Partners are equipped with understanding of the use of social media and e-commerce to market these woven products in various directions. Sales can increase and encourage partner economic growth. This activity shows maximum results as can be seen from Partner's enthusiasm in using machines as well as understanding good financial calculations and management, as well as marketing methods that are in line with the progress of the times. The results of the difference test show a sig value of 0.001, meaning there is a difference between before and after the activity was carried out in Bengkel Village.
Strategi UMKM Dalam Menghadapi Persaingan Bisnis Global Tetty Yuliaty; Cut Sarah Shafira; Muhammad Rafi Akbar
MBIA Vol 19 No 3 (2020): Management, Business, and Accounting (MBIA)
Publisher : Direktorat Riset dan Pengabdian kepada Masyarakat Universitas Bina Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33557/mbia.v19i3.1167

Abstract

In the Indonesian economy, Micro, Small and Medium Enterprises or MSMEs are the business group that has the largest number and is proven to be resistant to various kinds of shocks to the economic crisis. Micro, Small and Medium Enterprises (MSMEs) are encouraged to be able to develop into the global market not only on a national scale. Strategy is very important to determine the success of a company to achieve its long-term goals. By choosing the right strategy for a particular company position, it will make a company have a competitive advantage. The purpose of this research is to find out what is the most appropriate strategy that should be taken by PT. Muniru Burni Telong as a UMKM in facing Global Business competition. This research method uses SWOT analysis and IFAS, EFAS, by previously collecting data through interviews, questionnaires, observations and literature studies. The results of this study indicate that the strategy that must be carried out by PT Muniru Burni Telong is in quadrant I, which is a quadrant that supports an aggressive growth strategy which shows that this company has the power to take advantage of existing opportunities, meaning that the organization is in a strong condition so it is possible to continue to expand opening branches to the targeted countries, enlarging growth and achieving maximum progress. Abstrak Dalam perekonomian Indonesia, Usaha Mikro Kecil Menengah atau UMKM merupakan kelompok usaha yang memiliki jumlah paling besar dan terbukti tahan terhadap berbagai macam goncangan krisis ekonomi.Usaha Mikro, Kecil dan Menengah (UMKM) didorong harus mampu berkembang sampai ke pasar gobal bukan hanya di skala nasional saja. Strategi merupakan hal yang sangat penting untuk menentukan keberhasilan perusahaan untuk mencapai tujuan jangka panjangnya. Dengan memilih strategi yang tepat pada posisi perusahaan tertentu, akan membuat sebuah perusahaan memiliki keunggulan kompetitif. Tujuan dari penelitian ini adalah untuk mengetahui strategi apa yang paling tepat yang harus diambil PT. Muniru Burni Telong sebagai UMKM dalam menghadapi persaingan Bisnis Global . Metode penelitian ini menggunakan Analisis SWOT dan IFAS, EFAS, dengan sebelumnya melakukan pengumpulan data melalui wawancara, kuesioner, observasi dan juga studi literature. Hasil penelitian ini menunjukkan bahwa strategi yang harus dilakukan oleh PT Muniru Burni Telong adalah di kuadran I yaitu kuadran yang mendukung strategi pertumbuhan agresif yang menunjukkan perusahaan ini memiliki kekuatan untuk memanfaatkan peluang yang ada, artinya organisasi dalam keadaan kondisi kuat sehingga sangat dimungkinkan untuk terus melakukan ekspansi membuka cabang ke negara-negara yang akan dituju, memperbesar pertumbuhan dan meraih kemajuan secara maksimal. Kata Kunci : Strategi , UMKM, Bisnis Global, SWOT
Potential Development of Friendly Tourism Muslim in North Sumatera Province Tetty Yuliaty; Sri Sudiarti
International Journal of Halal System and Sustainability Vol 2, No 2 (2022)
Publisher : Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/injhss.v2i2.215

Abstract

The tourism sector is very important for a country's economy because this sector has a large potential income for the community. However, the economic sector is currently experiencing a crisis due to the impact of Covid-19. Over the past eight months, the number of arrivals of domestic and foreign tourists to Indonesia has dropped dramatically, creating an unexpected crisis. This research aims to be able to help develop the business potential of Muslim Friendly Tourism in North Sumatra Province. Data collection methods by interview and documentation study. In fulfilling the validity of this research data triangulation was carried out with the source. Data analysis technique. This research is a descriptive study, with more descriptive characteristics from the results of interviews and documentation studies. that has been obtained will be analyzed qualitatively and described in descriptive form. The data analysis technique used in this study is to use data steps such as the data collection. Reduction, Data Display and Verification and Confirmation of Conclusions. The results of this study indicate that North Sumatra Province with the largest number of Muslims has very significant potential, especially since there are many new tourism objects which are very attractive potential. Moreover, there are many places of Islamic historical heritage and culinary places that are quite famous and halal. However, the problem of halal certification needs to be fixed, many products and services are not certified yet.
Do The Socio-Economic Status, Religious Attitudeand Customer Perception Impact On Customer Behavior? : Islamic Banking Case Yuliaty, Tetty; Dalimunthe, Doli Muhammad Jafar; Hawariyuni, Weni
IKONOMIKA Vol 7, No 2 (2022)
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/febi.v7i2.15827

Abstract

This study aims to investigate customer behavior at Islamic banks,Indonesia. This research was analyzed by using path analysis approach involving 200 respondents as customers at several Islamic banks in Medan, Indonesia. Based on this research show the socio-economic status and religious attitudes have positively and significantly impactto customer behavior. On the other hand, socio-economic status and religious attitude are also positively and significantly impact for customer perceptions. Customer perceptions have the implication to increase positive customer behavior, sharia banking managers in Indonesia need to foster the religiosity of customers and target prospective customers who have good religiosity and good socio-economic status.