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All Journal DINAMIKA DOTCOM TEKNOLOGI INFORMASI SMATIKA Syntax Literate: Jurnal Ilmiah Indonesia International Journal of Science and Environment Transaction on Informatics and Data Science Mahardika Adiwidia Communica : Journal of Communication
Mochamad Husni
STMIK PPKIA Pradnya Paramita Malang
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Social Sciences Other

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Journal : International Journal of Science and Environment

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Smartwatches, AI, and the Three Faces of Technological Determinism: A Marxist Critique of Digital Capitalism Uli Patrissia, Ressa; Husni, Mochamad
International Journal of Science and Environment (IJSE) Vol. 5 No. 3 (2025): August 2025
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.178

Abstract

This study explores the role of artificial intelligence (AI) in smartwatches through the critical lens of Karl Marx’s theory of technological determinism. In contrast to functionalist and adoption-centered analyses, the research problematizes the ideological and socio-economic structures underpinning wearable technologies. The objective is to reinterpret smartwatches not as neutral innovations but as artifacts embedded in digital capitalism—functioning simultaneously as autonomous agents, social constraints, and political instruments. Employing a qualitative, conceptual methodology grounded in Marxist historiography and critical media studies, the research synthesizes canonical texts with contemporary scholarship on AI, surveillance, and labor. The results reveal that AI-powered smartwatches reinforce capitalist imperatives of productivity, data commodification, and self-discipline, ultimately contributing to behavioral governance and user alienation. This study offers a dialectical framework that exposes the myth of technological neutrality and reframes wearable AI as a site of ideological reproduction. It contributes to communication and technology studies by advancing a historically grounded critique of how digital devices shape, and are shaped by, class dynamics, capitalist rationality, and power structures.
Co-Authors Achmad Saiful Rizal Akhriza, Tubagus M. Andre Kurniawan Dwi Safiroh Utsalina Lestari, Elvira Verdhi Mahmud Yunus Muhammad Miqdad Mufadhdhal Patrissia, Ressa Uli Putranto, Algooth Sa’atul Ihsan Saipi -, Saipi Septiani, Erni Uli Patrissia, Ressa