Priyono, Anjar
Department Of Management Universitas Islam Indonesia, Yogyakarta

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Journal : MIX : Jurnal Ilmiah Manajemen

PENGARUH INTEGRASI INTERNAL, INTEGRASI EKSTERNAL, DAN EFEK KOMPLEMENTER INTEGRASI DALAM RANTAI PASOKAN TERHADAP INOVASI PRODUK Zulaeha Zulaeha; Anjar Priyono
MIX: JURNAL ILMIAH MANAJEMEN Vol 7, No 2 (2017): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

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ABSTRACT. This research examines the individual and combined effects of internalintegration (II) and external integration (IE) on product innovation (IP), which is basedon ambidexterity theory. This study demonstrated that the combined effect of II and IEare able to facilitate internal exploitation and external exploration to improve productinnovation. Originally, this study used two independent variables only – i.e. II and IE –and product innovation as the dependent variable. Then, two additional independentvariables are added by calculating the combination between II and IE. Using differentcalculation methods, the two variables results in two variables – ie. balanced II and IE(BI) and complementary II and IE (CI) which represents combined effects of II and IE.The object of this study is Small and Medium Enterprises (SMEs) situated inYogyakarata. The results showed that the individual effects of II and IE on IP are notpositively associated with product innovation. Similar with individual effects of II andIE, BI also has no positive impact on product innovation, but CI is able to provide asignificant positive effect on product innovation.
INTEGRASI ASPEK RISIKO DALAM MODEL UNIFIED THEORY OF ACCEPTANCE AND USAGE OF TECHNOLOGY UNTUK MENGANALISIS PENERIMAAN TEKNOLOGI GO-RIDE Alfan Amrullah; Anjar Priyono
MIX: JURNAL ILMIAH MANAJEMEN Vol 8, No 1 (2018): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (588.934 KB) | DOI: 10.22441/mix.2018.v8i1.003

Abstract

Abstract: This research aims to analyse the acceptance of Go-Ride, motorbike taxibooking application, using Unified Theory of Acceptance and Usage of Technology(UTAUT) model. The uniqueness of this study is that it integrates risk into the UTAUTmodel. Four variables were used as independent variables including peformanceexpectancy, effort expectancy, social influence and facilitating condition. Meanwhile,three variables are used as moderating variables: gender, age and experience.University students were selected as respondent because young age people tends to bemore risk takers in comparison to the old one. According 151 data samples collectedfrom university students, the results demonstrated that acceptance of Go-Ridetechnology influenced by four factors: performance expectancy, effort expectancy,social influence and behavioral intention On the otherhand, performance risk, financialrisk, time risk and facilitating condition do not support to the acceptance and usage ofGo-Ride technolology.