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All Journal Itepa : Jurnal Ilmu dan Teknologi Pangan Jurnal Biologi Udayana JURNAL MANAJEMEN AGRIBISNIS Media Ilmiah Teknologi Pangan (Scientific Journal of Food Technology) Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Specta Journal of Technology Advances in Food Science, Sustainable Agriculture and Agroindustrial Engineering (AFSSAAE) Journal of Functional Food and Nutraceutical International Journal on Food, Agriculture and Natural Resources (IJFANRES) International Journal of Economics, Business and Innovation Research JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Jurnal Ilmiah Teknologi Pertanian Agrotechno
DEWA AYU ANOM YUARINI
Department Of Agroindustrial Technology, Faculty Of Agricultural Technology, Udayana University, Bali, Indonesia
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Mechanical Engineering Nursing

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Strategi Peningkatan Pelayanan Departemen Fresh Food Tiara Dewata Menggunakan Metode Quality Function Deployment (QFD) Tissa Meiya Candigo; Amna Hartiati; Dewa Ayu Anom Yuarini
Jurnal Ilmiah Teknologi Pertanian Agrotechno Vol. 7 No. 2 (2022): Oktober
Publisher : Fakultas Teknologi Pertanian, Universitas Udayana Gedung GA, Fakultas Teknologi Pertanian, Universitas Udayana Jl. Raya Bukit Jimbaran, Jimbaran, Kuta Selatan, Bali Telp/Fax: (0361) 701801

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JITPA.2022.v07.i02.p10

Abstract

Keluhan pelanggan menunjukkan masih terdapat kekurangan dalam pelayanan departemen fresh food Tiara Dewata. Hal tersebut dapat dijadikan acuan departemen FF Tiara Dewata untuk menganalisis kebutuhan pelanggan guna menjaga kepercayaan pelanggan. Penelitian ini bertujuan untuk membantu menganalisis kebutuhan dan keinginan pelanggan serta mengetahui strategi tepat untuk peningkatan pelayanan departemen fresh food Tiara Dewata. Penelitian dilakukan melalui survei kepada 100 orang pelanggan serta wawancara dengan pihak Tiara Dewata, Denpasar. Berdasarkan analisis QFD terdapat 11 atribut kepentingan pelanggan dan 14 parameter teknis pelayanan departemen FF. Hasil analisis menunjukkan perusahaan masih dapat melakukan peningkatan pelayanan melalui rasio perbaikan tertinggi antara target perusahaan dan kepuasan pelanggan yaitu pada atribut kelengkapan label harga produk dan pemahaman karyawan terhadap produk dengan nilai 1,39. Selain itu, perusahaan dapat meningkatkan kinerja parameter teknis tertinggi yaitu responsi keluhan terhadap pelanggan dengan nilai 419,25 sehingga melalui peningkatan tersebut diharapkan pemenuhan target kepuasan pelanggan dapat dicapai.
Karakteristik Rantai Nilai Rumput Laut di Kabupaten Klungkung I Wayan Gede Sedana Yoga; Dewa Ayu Anom Yuarini
Jurnal Ilmiah Teknologi Pertanian Agrotechno Vol. 1 No. 01 (2016): April
Publisher : Fakultas Teknologi Pertanian, Universitas Udayana Gedung GA, Fakultas Teknologi Pertanian, Universitas Udayana Jl. Raya Bukit Jimbaran, Jimbaran, Kuta Selatan, Bali Telp/Fax: (0361) 701801

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JITPA.2016.v01.i01.p04

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis rantai nilai dari produsen sampai ke konsumen.Dalam penelitian ini dikaji tiga variabel yaitu kondisi objektif rantai nilai, nilai tambah, serta sertakehilangan yang terjadi pada masing-masing rantai. Penelitian ini mengambil lokasi di kecamatan NusaPenida, kabupaten Klungkung. Pemilihan lokasi penelitian menggunakan metode purposive sampling,sedangkan pemilihan responden menggunakan metode acak dan metode snowball. Metode analisis yangdigunakan adalah CSAM (A Commodity Sistem Assessment Method). Lokasi penelitian secara spesifikadalah pada tiga desa penghasil rumput laut terbesar di Nusa Penida, yaitu Desa Semaya, Desa Suana, danDesa Batu Mulapan. Dari penelitian diperoleh pola rantai nilai dari produsen sampai ke konsumen adalahprodusen – pengepul – pedagang Surabaya; produsen – pengepul – supplier – pedagang Surabaya; danprodusen – supplier – pedagang Surabaya. Nilai tambah yang diberikan pada tingka petani yaitu:pemanenan, penjemuran, pembersihan, pengemasan. Nilai tambah yang diberikan pada tingkat pengepul,yaitu: tranportasi, penjemuran, pembersihan, pengemasan ulang, penimbangan, serta penyimpanan.
Strategies To Enhance Customer Satisfaction With The Quality Of Beef Meatball Products At Bakso Robin Panjer Zebua, Kezia Evangelista; Dewa Ayu Anom Yuarini; I Wayan Gede Sedana Yoga
International Journal of Economics, Business and Innovation Research Vol. 5 No. 01 (2026): December - January, International Journal of Economics, Business and Innovatio
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijebir.v5i01.2789

Abstract

This study analyzes a significant sales decline of 20–30% for beef bakso at Bakso Robin Panjer, a direct consequence of intense market competition. The primary objective is to formulate an effective product quality improvement strategy utilizing the Quality Function Deployment (QFD) methodology. QFD, a framework applicable to address sales decline, was instrumental in identifying the critical quality attributes for subsequent evaluation and enhancement to ensure consumer satisfaction. This research identified 10 attributes influencing consumer satisfaction, namely: color, appearance, size, portion, shape, temperature, texture, aroma, taste, and doneness level. Based on a survey of 97 consumers, while all 10 quality attributes were rated as highly important, the satisfaction analysis uncovered a significant performance gap. Specifically, the sensory attributes of aroma (satisfaction score 3.79; improvement ratio 1.32), taste (3.86; improvement ratio 1.30), and texture (4.21; improvement ratio 1.19) were identified as the highest priorities for intervention due to their comparatively low satisfaction ratings. The subsequent House of Quality (HoQ) matrix analysis concluded that the technical strategy must be concentrated on four critically important process parameters: boiling (relative importance 22.4%), dough mixing (20.2%), meatball forming (16%), and raw material procurement (11.5%). The resulting strategic recommendations include dough reformulation by increasing the meat-to-filler ratio and incorporating aromatic spices, standardization of the boiling temperature to ensure consistent broth quality and doneness, and the utilization of a forming machine to guarantee product shape and texture consistency. These targeted interventions are projected to restore the company's competitiveness and maximize overall consumer satisfaction.
Strategi Pengembangan Produk Jajanan Tradisional Klepon Di Klepon Legend Gianyar Wardana, Gede Wahyu; Yuarini, Dewa Ayu Anom; Sadyasmara , Cok Anom Bayu
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 12 No 2 (2024): Juni
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2024.v12.i02.p03

Abstract

In 2022-2023 Klepon Legend experienced a 15% decrease in sales. Based on interviews with business owners, one of the factors affecting this decline in sales is because there are competitors who offer similar products from Klepon Gianyar 1980 and also Klepon Gianyar Dayu Niang Eka. The purpose of this study is to determine the quality attributes of klepon products, determine the level of importance and consumer satisfaction, and formulate product development strategies at Klepon Legend. The analysis method used in the research is Quality Function Deployment (QFD) and the variables used are the quality attributes of klepon products, namely color, aroma, taste, texture, shape, size, portion. Based on QFD analysis, the product quality attribute with the highest importance value is the flavor attribute for attributes that get the highest satisfaction value is the menu portion and size. The product development strategy that can be recommended based on the characteristics of the respondents is that Klepon Legend can innovate klepon dough by adding flavor and aroma variants such as matcha, taro, red velvet and chocolate.
Karakteristik Virgin Coconut Oil Pada Perlakuan Ukuran Partikel dan Jumlah Arang Aktif Pelepah Kelapa (Cocos nucifera L.) Sebagai Adsorben Pratysentani, Ni Kadek Listera; Yuarini, Dewa Ayu Anom; Putra, Gusti Putu Ganda
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 12 No 3 (2024): September
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2024.v12.i03.p02

Abstract

Virgin Coconut Oil (VCO) is a pure coconut oil produced from old coconut meat in fresh conditions, which is made without heating and without using chemicals. The quality of VCO can be improved by using activated charcoal adsorbent in the filtering process. This study aims to determine the effect of particle size and amount of coconut frond activated charcoal adsorbent on VCO characteristics and determine the best treatment for particle size and amount of adsorbent to produce quality VCO. This research used a factorial randomized block design with two factors, namely particle size (P) with P1 (80 mesh), P2 (100 mesh), and P3 (120 mesh), and the amount of adsorbent (J) with J1 (20g), J2 (30g), and J3 (40g), resulting in 9 treatment combinations grouped into 2 based on the time of implementation, thus obtaining 18 experimental units.The results showed that particle size had a significant effect on water content, free fatty acids, clarity, and organoleptic characteristics such as aroma, taste, and color. Meanwhile, the amount of adsorbent from coconut frond activated charcoal had a significant effect on clarity and organoleptic characteristics such as aroma and taste, but had no significant effect on water content, free fatty acids, peroxide number, and organoleptic color. The interaction between particle size and adsorbent amount did not significantly affect the moisture content, free fatty acids, peroxide number, clarity, and organoleptic characteristics such as aroma, taste, and color of VCO. Based on these results, the best treatment to produce quality VCO products is to use a particle size of 120 mesh and the amount of activated charcoal adsorbent from coconut fronds as much as 40g. With this treatment, the values of water content 0.012 ± 0.000%, free fatty acid 0.038 ± 0.003%, clarity 0.003 ± 0.001 A, peroxide number 0.388 ± 0.003 mg ek/kg, and organoleptic test scores for taste 4.65 ± 0.59, color 4.60 ± 0.60, and aroma 4.55 ± 0.94 were obtained.
Penerapan Metode Quality Function Deployment (QFD) Dalam Upaya Meningkatkan Kualitas Produk Es Kopi Susu di Coffee Shop ABC Chelseanna, Dea; Yuarini, Dewa Ayu Anom; Satriawan, I Ketut
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 12 No 3 (2024): September
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2024.v12.i03.p08

Abstract

Overall sales at Coffee Shop ABC decreased by 21% from January to May 2023. One factor contributing to this decline is the presence of similar coffee shop competitors in close proximity. The aim of this research is to determine product attributes, analyze the level of importance and satisfaction of the product, and determine strategies to improve product quality. The method used in this research is Quality Function Deployment (QFD) and the variables used are the quality attributes of the iced coffee milk product, namely price, taste, aroma, color, physical appearance, temperature and volume. Based on the QFD analysis, it was found that the product quality attribute with the highest importance value was the volume attribute (4.61), the attribute that received the highest satisfaction value was taste (4.29), and the strategy to improve product quality that could be recommended was to carry out an evaluation every month to determine achievements. product targets and shortcomings.
Analisis Tingkat Kepuasan Konsumen Terhadap Kualitas Produk Kopi Warbon di “Warbon Cafe” Bekasi Dengan Menggunakan Metode Quality Function Deployment (QFD) Ignashia, Maria Cory; Yuarini, Dewa Ayu Anom; Hartiati, Amna
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 12 No 3 (2024): September
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2024.v12.i03.p10

Abstract

In January-May 2023, Warbon Cafe experienced a 23% decrease in sales. This was due to the emergence of competitors around Warbon Café that also sell similar products. The purpose of this study is to determine the attributes of Warbon Coffee considered important by consumers, analyze the importance and satisfaction levels regarding Warbon Coffee products, and determine improvement strategies to enhance the quality of Warbon Coffee products. This research employs the Quality Function Deployment (QFD) method. The results of this study show that there are 7 consumer importance attributes with the highest importance values being presentation (4.38), taste (4.32), price (4.16), volume (4.18), physical appearance (4.18), aroma (4.01), and the lowest being color (3.9), Furthermore, attributes with the highest satisfaction values are presentation (4.37), taste (4.12), price (4.09); physical appearance (4.02), volume (3.98), color (3.99), and the lowest being aroma (3.94). The strategy to improve product quality prioritizes improvement in aroma, volume, and color attributes, as well as technical parameter improvements in equipment and ingredient preparation, raw material mixing, extraction, and presentation.
Strategi Peningkatan Kualitas Produk Ayam Geprek Rumah Makan Geprek Samsi di Kota Mataram Nusa Tenggara Barat Safari, Muhammad Ilham; Yuarini, Dewa Ayu Anom; Harsojuwono, Bambang Admadi
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 13 No 1 (2025): Maret
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2025.v13.i01.p08

Abstract

The sales of Smashed Chicken at Geprek Samsi Restaurant have remained stagnant since its establishment in 2018, with an average of 50 portions sold per day. The owner aims to increase sales to 100 portions per day. One of the main challenges in increasing sales is the high level of competition, with many food stalls and restaurants offering similar smashed chicken menus. This research aims to identify important attributes for consumers, determine the level of importance and consumer satisfaction with the quality of smashed chicken, and formulate strategies to improve product quality at Geprek Samsi Restaurant. The research method used is Quality Function Deployment (QFD) to analyze the most important product attributes for consumers. The analysis results show that the most important attributes are the taste of smashed chicken (4.58), fried chicken crispiness (4.53), smashed chicken texture (4.16), and portion size (4.08). Meanwhile, consumer satisfaction highlights that sambal variation, presentation appearance, and menu pricing are the main aspects to improve, with the highest improvement ratios being 1.35 for sambal variation, 1.30 for presentation, and 1.28 for menu price. The proposed quality improvement strategies include developing sambal variations by introducing new sambal types such as green chili sambal, shrimp paste sambal, and sambal matah. Furthermore, enhancing presentation consistency and aesthetics of the menu components is recommended. Price adjustments should also be considered to make the menu more competitive. From a technical perspective, the focus is on the process of crushing crispy chicken, frying the chicken, as well as sambal preparation and presentation, which are deemed to significantly impact product quality improvement.
Application of QFD in Service Quality Improvement: The Case of Pasar Malam Batubulan Services Yuarini, Dewa Ayu Anom; Putra, G.P. Ganda; Wrasiati, Luh Putu; Wardana, Gede Wahyu; Putra, I Gede Arie Mahendra; Fajarini, Luh Dian Rna
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 10, No 1 (2026): Maret 2026
Publisher : Faculty of Animal and Agricultural Science, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/agrisocionomics.v10i1.26697

Abstract

Dewi Sri Market, located at Batubulan Terminal, Sukawati District, Gianyar, Bali, is one of the island’s tourist destinations, offering a unique shopping experience with diverse culinary choices, performances, clothing, and entertainment for children, commonly known as Pasar Malam Batubulan. This study aims to identify the attributes considered important by the public regarding Pasar Malam Batubulan, measure the levels of importance and satisfaction related to service quality, and formulate strategies to improve service quality. The analysis employs Quality Function Deployment (QFD), with variables derived from the five service quality dimensions: tangibles, reliability, responsiveness, assurance, and empathy. Based on the QFD analysis, the attribute with the highest importance value was the tangibles dimension, specifically toilet facilities (4.83), followed by vendor politeness (4.82), cleanliness and comfort of the market area (4.80), vendor friendliness (4.80), parking availability (4.79), and lighting quality (4.78). Other attributes that were rated highly included vendor product knowledge (4.68), service responsiveness (4.66), price-to-portion fairness (4.66), and market layout (4.64). However, satisfaction scores revealed a considerable gap, with salesperson friendliness receiving the highest score (4.05) and toilet facilities scoring the lowest (3.42), highlighting critical gaps in service quality. Based on respondent characteristics, the recommended strategies include introducing digital payment systems such as QRIS or digital wallets. Sustained capacity building for merchants, along with regular evaluations, is considered essential to measure the long-term impact of these initiatives and to assess their readiness for digital transformation. These findings underscore that enhancing basic facilities and adopting digital payment systems are strategic measures to improve customer satisfaction and align traditional markets with the evolving demands of the digital era.
Co-Authors A A Gede Ary Gunada AMNA HARTATI Amna Hartiati Amna Hartiati Anak Agung Putu Agung Suryawan Wiranatha Bambang Admadi Harsojuwono Chelseanna, Dea Chintya Angeline Liu Fajarini, Luh Dian Rna G.P. Ganda Putra Gede Wahyu Wardana Gusti Putu Ganda Putra, Gusti Putu Ganda I Dewa Putu Oka Suardi I Gede Arie Mahendra Putra I Gede Arya Sukadana Putra I Gusti Ketut Sri Diah Indrayani I Ketut Satriawan I Made Bagus Wisesa Yogiswara I Made Bagus Wisesa Yogiswara I Putu Meidyka Parstya Saputra I W.G. SEDANA YOGA Ida Bagus Gede Mahatmananda Ignashia, Maria Cory Jannati, Fitri Nur K. Ayu Novita Lintang Mandan Madani Luh Putu Wrasiati Luh Putu Wrasiati Muhammad Eriansyah Al Hakim Ni Luh Putu Diyan Utami Dewi Ni Made Wartini Ni Made Yuli Widra Yanti Pratysentani, Ni Kadek Listera Putu Julyantika Nica Dewi Sadyasmara , Cok Anom Bayu Sadyasmara, Cokorda Anom Bayu Safari, Muhammad Ilham Tissa Meiya Candigo Tissa Meiya Candigo Wardana, Gede Wahyu Yakobus Jonathan Kristiyanta Zebua, Kezia Evangelista