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Drs. Alex MS Kahu Lantum
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Journal : Management

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FACTORS MOTIVATING CUSTOMERS Savings in banks PEOPLE IN INDONESIA UNIT PAKEM SLEMAN YOGYAKARTA Retnawati, Eni; Kahu Lantum, MS, Drs. Alex
Management 2010
Publisher : Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (11.694 KB)

Abstract

In taking a customer´s decision is influenced by several factors: internal factors, external factors, and decision making process. Internal factors consist of motivation, personality, self concept, and learn from the attitudes of individuals. External factors consist of culture, social class, and family. Meanwhile, decision-making process consists of problem recognition, information search, alternative evaluation, purchase decision, and purchasing behavior. Motivation is a general term used to refer to the drive (drive), desire (desire), needs (needs), desires (wishes), and other similar. There are several theories about motivation theory antaralain is content. This theory emphasizes the importance of understanding the factors that exist within the individual that caused them to behave in particular. To attract customers as much as possible in the face of competition in the banking world, various efforts have been taken by the bank, among others, by the way: Creating a wide range of products which can attract prospective customers. Provide a level of deposit rates relatively high. Providing services that best customer satisfaction and safety in saving, Giving gifts either directly or through a lottery. keyword: customer,provide,saving
EFFECT ON CASH AND DUE FROM WORKING CAPITAL (A case study in Yogyakarta Regional Office Pawnshop from years 2002-2006) Kikuncoro, Kikuncoro; Kahu Lantum, MS, Drs. Alex
Management 2010
Publisher : Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (11.694 KB)

Abstract

Cash and receivables are elements lancar.Aktiva current assets is part of working capital, which also affected the working capital turnover. Cash is the most liquid assets used to finance the company´s operations, while accounts receivable are receivables from buyers or customers due to the sale of goods or services on credit.Public Company (Perum) Pengadaian are credit institutions that provide service assistance in the form of borrowing money with a pledge to the public in general. The number of customers from year to year increase, it is proved that the existence pengadaian really needed by society. Working capital according to the qualitative concept is part of the current assets that can really be used to finance the company´s operations without disrupting likiuditasnya, namely that an excess of current assets over liabilities smooth. The existence of a positive and significant influence in a positive cash turnover and dominant towards the working capital turnover, caused by the cash position is very important information about cash receipts and the financing of an enterprise during a certain period. The higher the company´s cash position, the better the performance of companies in menghasilan company funds. With adnaya cash flow in and out then the resulting change in the amount of funds in cash. More and more funds in the cash working capital that can be used too much, because with the amount of funds that much, given too much credit. The partial rotation of doubtful variables also proved to be positively significant effect on the working capital turnover. This means the higher the velocity of receivables will not affect the large-size company´s working capital turnover. keyword: company,capital,working
Co-Authors Andri Hastanto Dita Widyaningrum Eni Retnawati Kikuncoro Kikuncoro