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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis JSIKOM (Jurnal Studi Ilmu Komunikasi)
Fera Indasari
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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ANALISIS PERBEDAAN PEMBELIAN IMPULSIF DITINJAU DARI GENDER KONSUMEN PADA PUNCAK TOSERBA BENGKULU Ida Anggriani; Fera Indasari
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 6 No 1 (2018)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1058.033 KB) | DOI: 10.37676/ekombis.v6i1.439

Abstract

Ida Anggriani, Fera Indasari; The purpose of this study was to the differences in terms of impulsive buying gender determine consumers at Puncak Toserba Bengkulu. This type of research is a comparative study, carried out to compare the similarities and differences of two or more of the facts and object properties in the framework based on certain carefully. Survey respondents as many as 100 people composed of 50 men and 50 women, samples were taken by purposive random sampling technique. Data collection using questionnaire and analysis methods by means of descriptive and quantitative analyzes using independent samples t test trials. Results of this study indicate that there are differences between the purchase impulsive significant gender beetween men and women at Puncak Toserba Bengkulu by comparison Tsig (0,047) <α (0,05). The average difference for the two groups were between to 1,520 ranged 0,019 until 3,021.Keywords: Impulsive Buying, Gender
A THE EFFECTIVENESS OF SERVICE ABILITY FOR INTERNSHIP STUDENTS USING THE LEARNING BY DOING METHOD KAI KERTAPATI STATION Aditya Andriansyah; Fera Indasari
Jurnal Prodi Ilmu Komunikasi Vol 1 No 02 (2022): Jurnal Studi Ilmu Komunikasi Oktober 2022
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

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Abstract

Effective training in the world of work, definitely requires the right method in improving the basic skills of employees. The appropriate method in building one's potential and competence by providing real experience is the learning by doing method. Learning by doing is an attempt to increase experience and knowledge through a learning process that combines learning while practicing, by prioritizing action rather than theory. The type of research used by the author is a qualitative descriptive approach, a method used to analyze research results, but is not used. to create more mature conclusions. The sources of data obtained in the research carried out are 1. Primary data sources include basic data obtained directly from the research object. 2. Secondary data sources include literature review of research journals. The learning by doing method directly develops affective, cognitive and emotional abilities. By increasing these competencies, students can maximize internships in carrying out their duties, and can become a benchmark or standardization in order to be able to compete in this increasingly wide world of work. Based on the results of the interview, the researcher can conclude that the training provided by the customer case sub unit, Pak Ahmad, in increasing the effectiveness of student internship services, has been quite effective in growing self-confidence and developing the competencies needed to compete in the world of work, although there is a sample of respondents lacking agree with the given method, but overall the interns accept it effectively.
Co-Authors Aditya Andriansyah Ida Anggriani