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All Journal JURNAL ILMU SOSIAL Interaksi : Jurnal Ilmu Komunikasi Interaksi Online KOMUNITAS: INTERNATIONAL JOURNAL OF INDONESIAN SOCIETY AND CULTURE
Sri Budi Lestari
Jurusan Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro
Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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HUBUNGAN ANTARA INTENSITAS KOMUNIKASI DENGAN KELOMPOK RUJUKAN, KONSEP DIRI DENGAN KEMAMPUAN PENGAMBILAN KEPUTUSAN PILIHAN PEKERJAAN. Apriani, Desi; Lestari, Sri Budi; Purbaningrum, Dwi; Naryoso, Agus
Interaksi Online Vol 3, No 4: Oktober 2015
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Masa remaja merupakan masa dimana seseorang mengalami perkembangan yang bermakna didalam hidupnya, termasuk dalam mengambil sebuah keputusan. Dalam pengambilan keputusan tersebut diperlukan faktor psikologis untuk mewujudkannya, salah satuya ialah faktor konsep diri. Selain konsep diri, pengambilan keputusan dapat dilakukan karena adanya pertimbangan atau masukan dari kelompok luar seperti keluarga, teman, dan lingkungan sosial dimana tempat ia tinggal. Metode penelitian ini adalah metode kuantitatif. Teknik pengumpulan data yang digunakan dalam penelitian ini menggunakan kuesioner. Teknik analisis data yang digunakan dalam peneltiian ini adalah menggunakan uji korelasi menggunakan bantuan SPSS versi 17. Hasil penelitian ini menunjukan bahwa terdapat hubungan antara intensitas komunikasi dengan kelompok rujukan terhadap pengambilan keputusan pilihan pekerjaan dengan nilai koefisien korelasi sebesar 0,21 dan hubungan antara konsep diri dengan pengambilan keputusan pilihan pekerjaan dengan nilai koefisien korelasi sebesar 0,66.
REPRESENTASI SUARA PEREMPUAN TERHADAP KEKERASAN SEKSUAL DI FILM LIKE & SHARE (2022) Estadista Herdini, Reyna; Ratri Rahmiaji, Lintang; Lestari, Sri Budi
Interaksi Online Vol 12, No 3: Juli 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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The film Like & Share (2022) written and directed by Gina S Noer, is a film that discusses sexual violence experienced by women, especially teenagers. The aim of this research is to describe how women's voices are represented regarding sexual violence and to find out the dominant ideology contained in the film Like & Share (2022). The theory used is Standpoint Theory which is supported by radical feminism. In this research, the application of John Fiske's semiotic analysis is carried out through 3 levels of coding, namely the level of reality, representation and ideology. From the research results, it was found that there were female voices in the film Like & Share (2022). Women's voices can be seen at the level of reality in aspects of appearance, behavior, expression, gestures, speech, make-up and environment. Then the woman's voice at the level of reality is emphasized by the level of representation which contains elements of camera, editing, music, sound effects and lighting. So from the reality level and representation level, it is found that there is a feminist ideology, namely radical feminism. However, of the total of 66 scenes, only 13 scenes in this film show female voices. This shows that this film is still lacking in presenting women's voices even though the initial aim of making Like & Share was as a campaign to eliminate violence against women. This film still shows the existence of patriarchal ideology and the use of a male perspective in the film.
PENGARUH TERPAAN FACEBOOK SEBAGAI MEDIA MARKETING DAN PERSEPSI CALON KONSUMEN PADA KUALITAS PRODUK RUMAH SUBSIDI TERHADAP KEPUTUSAN PEMBELIAN RUMAH SUBSIDI PERUMAHAN TAPOS SEJUK KAB. SUKABUMI Darda Putranto, Addakhil; Lestari, Sri Budi; Pradekso, Tandiyo
Interaksi Online Vol 12, No 2: April 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Subsidized housing has become one of the programs facilitating individuals to own homes. West Java is the region with the highest demand for subsidized housing in Indonesia. This situation has led to an oversupply in the area. Additionally, almost all developers employ similar marketing and communication strategies on social media platforms. The issues surrounding marketing strategies and communication on social media are related to how marketing teams communicate their subsidized housing products, such as choosing the appropriate social media platform for the product and the form of communication, such as images, videos, and copywriting. This has resulted in competition among subsidized housing developers in West Java. The results indicate that there is no significant influence of Facebook exposure as a marketing medium on the decision to purchase subsidized housing in Perumahan Tapos Sejuk, Kab. Sukabumi. Furthermore, no significant influence was found between potential consumers' perceivced quality of subsidized housing products and the decision to purchase subsidized housing in Perumahan Tapos Sejuk, Kab. Sukabumi
Pemaknaan Khalayak Terhadap Keragaman Budaya Indonesia Dalam Musik Video Wonderland Indonesia 2 : The Sacred Nusantara (Chapter 2) Karya Alffy Rev Rasyid Farhan Taufik, Mohammad; Lestari, Sri Budi; Naryoso, Agus
Interaksi Online Vol 12, No 3: Juli 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Indonesia is renowned for its cultural diversity, encompassing various ethnic groups, languages, cultures, and religions. According to the 2010 Population Census by the Central Statistics Agency, there are 1,340 ethnic groups and 720 languages. However, the 2020 Population Census revealed a decline in the use of regional languages among the younger generation. This cultural diversity is showcased in the music video "Wonderland Indonesia 2: The Sacred Nusantara (Chapter 2)" by Alffy Rev. Preliminary research on the viewers’ reactions and comments indicates that audiences often struggle to grasp the messages and meanings behind the representation of Indonesia’s cultural diversity directly. This study aims to understand how viewers interpret the cultural diversity of Indonesia as portrayed in the music video "Wonderland Indonesia 2: The Sacred Nusantara (Chapter 2)." This research employs a constructivist paradigm, utilizing representation theory and Kluckhohn’s cultural elements, which include the language system, knowledge system, kinship and social organization system, living equipment and technology system, economic system, religious system, and art. The study adopts an audience meaning analysis approach to comprehend the viewers' interpretations and positioning regarding the cultural messages conveyed, based on Stuart Hall's three positions of decoding: Dominant, Negotiated, and Oppositional. The findings indicate that the audience has diverse interpretations of this music video, influenced by their cultural backgrounds and knowledge. Most informants adopt a dominant position in interpreting the cultural diversity of Indonesia; however, some informants have differing and critical interpretations of the dominant meaning
Co-Authors Adi Nugroho Agus Naryoso Alfdian Wizqi Putri Anisa Citra Mahardika Arbi Azka Wildan, Arbi Azka Darda Putranto, Addakhil Dheayu Jihan B.K., Dheayu Jihan Dimas Herdy Utomo DR Sunarto Dr. Sunarto Dwi Purbaningrum, Dwi Estadista Herdini, Reyna GR Lono Lastoro Simatupang Irine Rachmitasari, Irine Lintang Ratri Rahmiaji Qury Aini Rasyid Farhan Taufik, Mohammad Sembiring, Rinawati Suhartono Wiryopranoto Tandiyo Pradekso Taufik Suprihartini Triyono Lukmantoro Turnomo Rahardjo Wiwied Noor Rakhmad Yolan Enggiashakeh Soemantri Yudha Setya Nugraha Zamratul Khairani Z, Zamratul Khairani