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All Journal Agro Ekonomi
Jangkung Handoyo Mulyo
Dosen pada Program Studi Agribisnis Jurusan Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Gadjah Mada
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance

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PENGARUH KARAKTERISTIK DEMOGRAFI DAN EKONOMI TERHADAP PERMINTAAN TELUR AYAM BERLABEL DI KAWASAN YOGYAKARTA Sri Sari Utami; Jangkung Handoyo Mulyo; Lestari rahayu Waluyati
Agro Ekonomi Vol 25, No 2 (2014): DESEMBER 2014
Publisher : Department of Agricultural Socio-Economics Faculty of Agriculture Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (249.086 KB) | DOI: 10.22146/agroekonomi.17192

Abstract

The objective of this research were to analyze the relationships between demographic characteristic ( age and family members) and other factors on demand for labeled eggs. The respondents are consumers who consumed labeled eggs and consisted of 50 labelled eggs consumer who are selected by incidental sampling. The effect of demographic characteristics and other factors were analyzed by using multiple linear regression model. The result indicates that consumption of labeled eggs influenced positively by consumer motivation, consume income and number of family members and influenced negatively by price of labeled eggs.
Co-Authors Lestari rahayu Waluyati Sri Sari Utami