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Pengaruh Orientasi Pasar dan Kompetensi Sumberdaya Manusia Terhadap Loyalitas Pelanggan Melalui Kepuasaan Pelanggan Ricky Indra Gunawan; Moeljadi Moeljadi; Siti Aisjah
Jurnal Manajemen dan Kewirausahaan Vol 5, No 1 (2017): June 2017
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v5i1.1274

Abstract

The purpose of this research is to analyze the effect of market orientation and human resources competence to customer loyalty through customer satisfaction in Rumah Sakit Islam Malang. The analysis tool in this research is done using partial least square (PLS). The result shows that 1) market orientation has a significant impact towards customer loyalty, 2) human resource competency does not has direct significant impact towards customers loyalty, 3) market orientation has significant impact towards customers satisfaction, 4) human resource competency has a significant impact towards customer satisfaction, 5) market orientation and human resource competency has a significant impact toward customers loyalty through customers satisfaction https://doi.org/10.26905/jmdk.v5i1.1274
The Development of Modern Business Supported by Local Resources for Efficiency: Utilization of Traditional Medicine Moeljadi Moeljadi; Risna Wijayanti; Wahdiyat Moko; Suseno Haji
Journal of International Conference Proceedings Vol 5, No 4 (2022): FEBIC International Conference Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v5i4.2090

Abstract

The development of tourism after COVID-19 era begins to show positive results. One of the tourism sectors that the Indonesian Government wants to improve is village tourism. There are many potential villages in Indonesia but they are still not well developed. One of those villages is Pandansari Lor in Malang Regency. The purpose of this research is to turn this potentials into profitable businesses for the villagers. The method used in this research is exploratory qualitative. The results of this study showed that the enthusiasm of the village community to be more productive has greatly increased so in the future of the village can be a creative village. The manifestation of this creativity can later be implemented by opening cafes and culinary places that provide herbal medicine for visitors while they are enjoying the panorama. So that visitors can remember Pandansari Lor as medical village that use green environment in its process. The main goal of the project is to improve the welfare of the village community. Keywords: Tourism Village, Creative Village