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All Journal Management Studies and Entrepreneurship Journal (MSEJ) Husnayain Business Review
ERFA OKTA LUSSIANDA
Sekolah Tinggi Ilmu Ekonomi Persada Bunda
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The Effect of Compensation and Motivation on Employee performance Dodi Agusra; Liga Febrina; Erfa Okta Lussianda; Aznur Rizki Susanti
Husnayain Business Review Vol. 1 No. 1 (2021)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (215.213 KB) | DOI: 10.54099/hbr.v1i1.13

Abstract

The purpose of this study was to determine the effect of compensation and motivation on employee performance at PT Adicitra Mulyatama in Pekanbaru. Riau Indonesia. The sample for this study was 40 people, sampling using the census sampling technique. The results of this study state that compensation has a significant effect on employee performance. Motivation affects employee performance and compensation and motivation affects employee performance with a contribution of 80.4% to employee performance while the remaining 19.6% is influenced by other variables not examined in this research.
Analisis Peran Bauran Promosi Dalam Meningkatkan Penjualan Pada PT. Jasaraharja Putera Nia Anggaraini; Erfa Okta Lussianda; Dodi Agusra; Muhammad Fahrozi
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 3 No. 6 (2022): MSEJ : Management Studies and Entrepreneurship Journal
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v3i6.1352

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh bauran promosi terhadap penjualan premiPT Jasaraharja Putera. Artikel ini menggunakan data sekunder yang dikumpulkan dari data kuantitatif target dan premi PT Jasaraharja Putera periode 2013-2017. Data penelitian dianalisis dengan menggunakan metode deskriptif kuantitatif. Hasil penelitian menemukan bahwa promosi berdampak langsung terhadap penjualan. Oleh karena itu, penelitian ini bermanfaat bagi PT Jasaraharja Putera yang ingin meningkatkan penjualan mereka, sehingga mereka dapat fokus mempromosikan keunggulan produk dan kualitas yang telah terbukti yang dapat mempengaruhi orientasi pelanggan, meningkatkan kemampuan layanan staf, dan melakukan tinjauan promosi secara teratur dan berkelanjutan. Kata Kunci : Manajemen, Strategi Pemasaran, Bauran Promosi, Volume Penjualan  
Co-Authors Aznur Rizki Susanti Dodi Agusra Dodi Agusra LIGA FEBRINA Muhammad Fahrozi Nia Anggaraini