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KOALISI DOMINAN HUMAS DPR-RI SEBAGAI BOUNDARY SPANNER DALAM MEWUJUDKAN GOOD GOVERNANCE MELALUI INFORMASI PUBLIK Kurniawan Prasetyo
MediaKom : Jurnal Ilmiah Komunikasi Vol 6, No 2 (2016): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

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Abstract

 Abstract: This study aims to determine the role of public relations of DPR RI in the dominant coalition asboundary spanner for achieving good governance through public information. As the cornerstone of this study,researcher used the concept of the dominant coalition by James E. Grunig. The ability of a public relations thatcan be accepted by the dominant coalition in an organization cannot be separated from the role and function isas a strategic decision maker, boundary spanner, and strategic management. This study uses a constructivistparadigm with the case study method. The data collection is done by in-depth interviews. Based on the results ofresearch and data analysis, it could be concluded that the Public Relations of DPR RI does not belong to thedominant coalition of organizations and do not represent the concepts used in this study. The role and functionof PR as boundary spanner in the dominant coalition lies on The News Parliament Bureau. In order to realizegood governance through public information, the dominant coalition public relations lie on The NewsParliament Bureau with integration between public relations and other work units within the scope of internalBureau. Public Relations in DPR RI only a labeling, but the real public relations functions carried by The NewsParliament Bureau.Keywords: dominant coalition, public relations, governance
PENGARUH GAYA KOMUNIKASI PRESENTER TALKSHOW “RUMPI NO SECRET” DI TRANS TV TERHADAP AUDIENCE SATISFACTION Kurniawan Prasetyo
Jurnal Visi Komunikasi Vol 18, No 1 (2019): Mei 2019
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (893.807 KB) | DOI: 10.22441/visikom.v18i1.6521

Abstract

Television stations every day present various types of programs whose types are very diverse. One of them is a talk show program. One of the talk show programs. the mainstay of Trans TV is "Rumpi No Secret" which is packaged in a conversation. The talk show "Rumpi No Secret" was hosted by Feni Rose who has a very unique appeal that is able to attract the attention of loyal viewers. The purpose of this research is to find out whether there is an influence from the style of presenter Feni Rose when guiding the talk show "Rumpi No Secret" that aired on Trans Tv to the satisfaction of watching housewives in Kampung Baru RW residents. 10 Kembangan Utara, West Jakarta. This study uses survey research methods in which this method is a study that takes the main sample from a population of data using a questionnaire statement or questionnaire as a primary data collection tool. Data were analyzed by a causal explanative method with a quantitative approach. The theoretical basis used is the uses and gratification theory owned by Blumer and Katz.
Memberdayakan UMKM Berbasis Komunitas melalui Konten Digital Inklusif: Program Pelatihan Kreatif untuk Social Media Engagement Kurniawan Prasetyo; Mahmudah, Siti Muslichatul; Meilandri, Rio
ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora Vol. 4 No. 3 (2025): September 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/abdisoshum.v4i3.6262

Abstract

This community service program was initiated in response to the limited capacity of community-based MSMEs in utilizing inclusive digital content to improve their marketing performance and customer engagement. Many MSMEs struggle with creating visually appealing and accessible content due to a lack of technical skills, strategic planning, and understanding of digital branding. The goal of this activity was to empower MSMEs and vocational school students in South Tangerang by enhancing their ability to create inclusive, creative, and impactful social media content. The program applied a participatory empowerment approach, combining training, mentoring, and hands-on workshops. The results showed a significant improvement in the participants’ skills in content creation, digital branding, and audience engagement strategies. Participants also demonstrated behavioral changes, such as consistent posting schedules and increased use of storytelling formats. The activity received wide community appreciation and was featured in multiple online media, indicating strong public relevance. It also aligned with several Sustainable Development Goals (SDGs), particularly in quality education, economic growth, and innovation. In conclusion, the service program effectively contributed to building digital competence and inclusive communication practices among MSMEs. Future initiatives are encouraged to adopt adaptable, inclusive, and community-oriented approaches to maximize impact and sustainability.