Asep Saefudin
Fakultas Ilmu Komunikasi Universitas Esa Unggul

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Perkembangan Teknologi Komunikasi: Perspektif Komunikasi Peradaban Asep Saefudin
MediaTor (Jurnal Komunikasi) Vol 9, No 2 (2008): Dari “Starbucks’ hingga Pembebasan Biaya Kesehatan Dasar
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i2.1113

Abstract

The word of technology was derived from technique and logos, means knowledge about methods or doing something (technical term). Technology refered to how-to-do an act or product. In Greek language, technology means ’techne’ or ’art’, or ’skill’. In term of specified meaning, technology refer to industrial process which leads to skills in performing an activity. In broad meaning, technology refer to the whole process of materials. Communication technology is differentiated from information technology. Communication technology was utilized for conducting any kind of message transmission, from the act of sending to receiving. Whereas information technology is concerning managing and collecting information. It is hard to differentiate communication and information technology due to technology convergence. Both information and communication technology, as a term, are freely exchanging today because in every communication, there’s always be information as well.
Teori Konflik dan Perubahan Sosial: Sebuah Analisis Kritis Asep Saefudin
MediaTor (Jurnal Komunikasi) Vol 6, No 1 (2005): Kontroversi Dakwah dan Politik
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v6i1.1178

Abstract

Conflict theory is born as reaction toward structural functional approach for social change analysis. This theory gained its popularity in 1960s, rooted in Max Weber concept of power conflict and Karl Marx’ theses focused on economy conflict. This article emphasized Marx concept concerning social change which is frequently used in conflict argumentation. Although widely used for social analysis, Marx theory has weaknesses, too. Ritzer and Goodman described some critics toward Marxian approach: (1) failed to prove social revolution; (2) unable to comprehend capitalist system flexibilities; (3) too radical; (4) ideological-biased; and (5) unable to prove the success of Marxist-Communist states.
Cultivation Theory Asep Saefudin; Antar Venus
MediaTor (Jurnal Komunikasi) Vol 8, No 1 (2007): Berkomunikasi dengan Anak
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i1.1243

Abstract

The idea of Cultivation Theory was first addressed by George Gerbner with his colleagues of Annenberg School of Communication, Pennsylvania (1969). Based on previous research about cultural indicators conducted by the same researcher, cultivation analysis focused on mass media impact on everyday life. Another important findings from cultivation analysis was the categorization of television audience to two different classes: heavy viewers and light viewers. Among those two, heavy viewer became the main concern of communication scholars. It was believed that heavy viewing of television behavior permanently would lead to deep and exaggerated belief toward symbolic realities as presented on the screen.
Diplomasi Publik Organisasi Nonpemerintah dalam Membangun Citra Indonesia: Studi Kegiatan 'Koalisi untuk Kebebasan Informasi' Asep Saefudin
MediaTor (Jurnal Komunikasi) Vol 9, No 1 (2008): Isu Komunikasi Kesehatan yang Ter-”Pojok”-kan
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i1.1137

Abstract

The research is aimed to find out the “Coalition for Freedom of Information” activity, or Coalition, that can be categorized public diplomacy, its relationship with implementing thegovernment as the requirement to realize the good governance, and to get to know the relationship between good governance and the image building of Indonesia. The principles of public relations are used as the approach in analyzing the phenomenon of public diplomacy used by Coalition. This research was conducted by using the qualitative approach through constructivist paradigm toward the Coalition attitude in applying the public diplomacy. This research used both the key and supporting informa collecting was conducted by interview, observation, participation, and documentary study about the Coalition activity as well as the delphi technique. The data analysis was carried out as long as the research went on through the intersubjective commitment to focus being researched. The research gained some findings which involved: (a) The “Coalition for Freedom of Information” activity in public diplomacy can be done by the public relations approach using some activity categories, (b) The “Coalition for freedom of information” performance is focused on the efforts to uphold the law concerning freedom of access to public information in supporting the realization of good governance, (c) The public diplomacy activity applied by the Coalition through its advocacy was considered successful which can be seen by the local government rules concerning the implementation of participative and transparent government, (d) The model with the integrated public diplomacy potency and the synergy between the state actor and the non-state actor possessing their own structural authority and legality in the information service system for all public elements can build the positive image of Indonesia.