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Efisiensi Pemasaraan Telur Ayam Ras Di Kecamatan Kanigoro Kabupaten Blitar Jaisy Aghniarahim Putritamara; Zaenal Fanani; Hari Dwi Utami
Wacana Journal of Social and Humanity Studies Vol. 19 No. 1 (2016)
Publisher : Sekolah Pascasarjana Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1183.013 KB) | DOI: 10.21776/ub.wacana.2016.019.01.1

Abstract

Tujuan penelitian ini adalah untuk menentukan pola saluran pemasaran dan efisiensi pemasaran telur ayam di kecamatan Kanigoro kabupaten Blitar. Tiga kelompok responden petani dipilih sebagai sampel convenience, grosir dan konsumen yang dipilih dengan metode purposive sampling. Pengambilan sampel dilakukan dengan selang snowball dengan kriteria bisnis lebih dari lima tahun. Pengumpulan dilakukan pada 12 Juni hingga 12 Juli 2014. Pengumpulan data primer melalui wawancara yang hasilnya diproses oleh analisis margin dan hasil kuesioner diolah melalui SmartPLS, sedangkan data sekunder terdiri dari informasi pemasaran dari petani dan pedagang. Metode pengumpulan data dilakukan dengan cara analisis data kuantitatif melalui perhitungan margin dan nilai share peternak dilakukan pendekatan kualitatif melalui analisis SCP, maka kualitatif analisis data dengan model persamaan struktural melalui SEM. Hasil penelitian menunjukkan bahwa lima pola saluran pemasaran yang terjadi di Kabupaten Blitar kecamatan Kanigoro untuk Grade AA dan A memiliki 4 pola saluran pemasaran, yaitu tipe 1 peternak - pedagang grosir - grosir - pedagang kecil - konsumen, kemudian ketik 2 peternak - grosir pedagang - pedagang - konsumen, tipe 3 (a) peternak - pedagang grosir - konsumen, tipe 3 (b) peternak - pedagang grosir - minimarket dan jenis 4 peternak - hotel - konsumen. Share petani tertinggi dalam saluran pemasaran tipe 3 (a) sebagai peternak - pedagang grosir - konsumen dengan share peternak 91,08% dan mark-up sebesar Rp 1.600, -. Budaya, gaya hidup, harga pasar, jumlah pelanggan, kelompok sosial, persepsi berpengaruh positif terhadap efisiensi pemasaran.
Analisis kualitas pelayanan terhadap kepuasan konsumen dalam pembelian ayam goreng di “Ayam Goreng Roker” di Malang Mohammad Fuaduzzaki Khoirurrohman; Budi Hartono; Hari Dwi Utami
Jurnal Ilmu-Ilmu Peternakan (Indonesian Journal of Animal Science) Vol 25, No 2 (2015)
Publisher : Faculty of Animal Science, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jiip.2015.025.02.10

Abstract

Study was conducted at “Ayam Goreng Roker” Bratan Lake Street C2 A11 and North Branch Sulfat Street 38 Malang. The purpose of this research was to determine customer satisfaction on quality services and factors that influence customer’s satisfaction on purchasing fried chicken. One hundred respondents were selected by accidental sampling method. Data were collected from 12th September to 12th October 2014. Primary data were collected using questionnaire. Secondary data were obtained from Ayam Goreng Roker’s archives and related sources. The study found that consumer satisfaction was represented by repeating buying, recommended to others of cheaper price, the appropriateness between packages and product, and fried chicken positive images. Consumer satisfaction increased as the availability of service quality including “skill of service and purchasing access”, “worker’s skill”, “feasibility of location and worker’s appearance”, and also “parking facility”. Whereas “feasibility of product, location and service” and “administration” were highly satisfying consumer in purchasing fried chicken. Keywords : worker’s skill, parking facility, access, administration
Analisis pola kemitraan usaha peternakan ayam pedaging sistem closed house di Plandaan Kabupaten Jombang Nurul Azizah; Hari Dwi Utami; Bambang Ali Nugroho
Jurnal Ilmu-Ilmu Peternakan (Indonesian Journal of Animal Science) Vol 23, No 2 (2013)
Publisher : Faculty of Animal Science, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research was conducted on the close house broiler farm owned by Mr. Nanang’s partnership with “Pesona Ternak Gemilang” Ltd at Plandaan subdistrict, Jombang Regency. The data were collected from 19th March to 19th April 2013. The purpose of this research was: 1) to investigate the broiler farm partnership pattern, 2) to determine the efficiency of broiler farm business. Descriptive analysis was carried out to analyze the rights as well as the obligations between the nucleus and the plasma. Also, the method was used to calculate the cost of production, revenues, profits and the R/C Ratio. The study shows that plasma has committed to the letter of treaty obligations in raising broiler. The first period of broiler farming using closed house system was found more efficient compared to other periods in which the production cost paid for 31,000 broilers was IDR. 615,554,603 or IDR. 19,857/bird and it could earn revenue about IDR. 740,397,545 or IDR. 27,225/bird. The profit per period was IDR.124,842,942 or IDR. 4,027.-/bird and the R/C ratio was 1.372.   Keywords: nucleus and plasma partnership, broiler, R/C ratio
Profil sistem integrasi usaha sapi perah dengan tanaman hortikultura di Nongkojajar Kecamatan Tutur Kabupaten Pasuruan Richard E. M. F. Osak; Budi Hartono; Zainal Fanani; Hari Dwi Utami
Jurnal Ilmu-Ilmu Peternakan (Indonesian Journal of Animal Science) Vol 25, No 2 (2015)
Publisher : Faculty of Animal Science, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jiip.2015.025.02.07

Abstract

The study tended to evaluate dairy-horticulture integration system among dairy farmers as the member of the Koperasi Peternak Sapi Perah (KPSP) Setia Kawan in Nongkojajar, Pasuruan regency. The method of the study was survey and data were analyzed descriptively. The study found that the revenue earned from dairy cattle farming was IDR 23.357.321,17±9.938.351 (46,54%), horticultural crops farming was IDR 10.030.225,41±7.752.962 (19.99%), forage fodder was IDR 12.380.163,93 ±9.569.370 (24.67%) and plant waste feed was IDR 1.595.665,57±1.233.386 (3.18%) and the revenue derived from biogas and bioslurry in dairy-horticultural farming system was about IDR 1.087.099,07±300.209 (2.17%) and 1.737.147,54±1.075.414 (3.46%) respectively. The average biogas production per year was found about 285.39 ± 176.68 kg which was equal to LPG, but the farm household in the study area only used 100.80 ± 27.84 kg per year. Keywords: Profile, dairy, horticulture, integration, Nongkojajar
Model Simulasi Peningkatan Ternak Sapi Induk Pola Gaduhan terhadap Curahan Tenaga Kerja: Studi Kasus di Kecamatan Amanuban Selatan, Propinsi Nusa Tenggara Timur Stefanus Amalo; Budi Hartono; Hari Dwi Utami
Sains Peternakan: Jurnal Penelitian Ilmu Peternakan Vol 10, No 1 (2012): Sains Peternakan
Publisher : Universitas Sebelas Maret (UNS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sainspet.v10i1.4832

Abstract

Research was carried out on South Amanuban Sub District, East Nusa Tenggara. The objective of this study was at analyse labour allocation in raising beef cattle and non beef cattle farming from contract farming pattern, and to determine simulation model for cow number enhancement. Data were collected by interview method using structured questionaire. In total, 117 respondents were obtained by purposive sampling method. Data were analysed using Two Stage Least Square (2SLS) method and simulation analysis with application of SAS 9.1 program. Result showed that households’ labour allocation was 195.24 MLHE/year on beef cattle farming and 481.03 MLHE/year for non beef cattle farming. Simulation model indicated 50 % increased of cattle number resulted in improving household time devoted on beef cattle farming, production as well as profit of raising beef cattle.