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All Journal Competence : Journal of Management Studies (Kompetensi : Jurnal Studi Manajemen)
Siti Nur Aisyah
Universitas Trunojoyo Madura
Economics, Econometrics & Finance Education

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Universitas Trunojoyo Madura Aena Wati; Siti Nur Aisyah; Ahmad Budi Utomo
Kompetensi (Competence : Journal of Management Studies) Vol 11, No 2 (2017): OKTOBER
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (315.052 KB) | DOI: 10.21107/kompetensi.v11i2.3526

Abstract

The effort to develop this batik kampong tourism is with the new innovation which aims to increase the attraction of outsiders to visit, recognize and consume typical batik Tanjung Bumi district. These innovations include the existence of Griya Adat Nusantara. Kampung batik nuanced nuance griya nusantara as a container to develop and optimize the potential of batik in the area. So the economy of Tanjung Bumi people can increase. The program has authority in the management of intangible local assets through batik culture. From the above description, supported by the Law no. 6 Year 2014 is about the Village which one of the goals is to encourage the initiative, movement, and participation of the village community for the development of potential and Village Assets for the common welfare. Writing methods used in this paper is descriptive qualitative in order to obtain a real picture of the problem and provide a solution. In addition, this paper uses a SWOT analysis strategy to evaluate Strength, Weakness, Opportunities and Threats in the presentation of the proposed program. The type of data used is secondary data as a reference. This program is the latest innovation to develop the potential of the village from the left into an independent village and prosperous, in addition to improving the economy, the existence of batik kampong tourism as well as educative and batik learning facilities. The high level of program realization and support from Local Government, Village Government and Batik Craftsmen in Tanjung Bumi will assist in realizing this program
GENERASI PEDULI BUDAYA MADURA GUNA MENINGKATKAN DAYA SAING PRODUK BATIK TANJUNG BUMI DALAM MENGHADAPI MASYARAKAT EKONOMI ASEAN Siti Nur Aisyah
Kompetensi (Competence : Journal of Management Studies) Vol 11, No 2 (2017): OKTOBER
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (326.648 KB) | DOI: 10.21107/kompetensi.v11i2.3536

Abstract

Indonesia had beenentered an era of Asean Economic Community (AEC), undeniablecultural developments in particular Batik kept experience a shift even as the rapid flow of western culture that entered the general public make lifestyle changed in particularfor young people. Culture is a flexible and dynamic, needed a way to optimize the culture within preservation. Batik industry needs to be built in the empowerment of the community, especially the younger generation. In the era of both economic Asean community's love for culture has begun to fade and slowly began to leave his real identity. Madura societies has a personality with the religious values and traditional values that are still awake until I today. The cultural values that exist to make local wisdom as the driving force of development if carried out in this region. So that they can provide added value (value added) for the preservation of batik industry. District of Tanjung Bumi great potential in mapping the products according to their potentials. The hope through this optimum would be able to preserve the cultural or local wisdom Batik is through industrialization, played by youth. Gelidara (Gerakan Peduli Budaya Madura) Youth portrayed by subdistrict Tanjung Bumi youth Organization. Youth Organization (Karang Taruna) has a strategic role in the empowerment of youth and is expected to optimize the industrialization of batik Tanjung Bumi. In addition to preserving Batik Tanjung Bumi youth Organization (Karang Taruna) culture youth can also increase their own income or the income of the government and new innovations that can be applied through the resulting product.
Co-Authors Aena Wati Ahmad Budi Utomo