Article Per Year (5 Year)
p-Index From 2020 - 2025
1.431
P-Index
This Author published in this journals
All Journal JPM17: Jurnal Pengabdian Masyarakat Jurnal Ekonomi Jurnal Publikasi Ilmu Manajemen ARMADA : Jurnal Penelitian Multidisiplin Jurnal Ilmiah Ekonomi dan Manajemen Neraca Manajemen, Akuntansi, dan Ekonomi JURNAL RUMPUN MANAJEMEN DAN EKONOMI
Ida Ayu Nuh Kartini
Unknown Affiliation
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 9 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 9 Documents
Search

 1 
IbM DUSUN KRAJAN PELATIHAN PENGELOLAAN KUE BROWNIES DAN KUE NUGGHETS BERBAHAN TANAMAN UMBI – UMBI AN (JALAR) Ida Bagus Cempena; Ida Ayu Nuh Kartini; Ninik Martini
JPM17: Jurnal Pengabdian Masyarakat Vol 1 No 02 (2015)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jpm17.v1i02.548

Abstract

Pacitan precisely in Krajan Wonodadi Kulon Ngadirojo, geographically wide area 891.88 ha, the majority of the land in the form tegal / fields covering an area of 420.53 ha. Potential in Agricultural Sector became the leading commodity contribute greatly to the economic development, both directly the raw material used and processed through a management process of making a cake. Commodity raw materials from the agricultural sector are: Clove, Coconut, Cassava, Banana, Bluebird, Melinjo, and Tuber (Sweet), who plays prop improve household incomes and expanding employment opportunities are raw materials tubers (Potato) processed form : Cakes (Brownies, Nugghets). Given the great desire of the group Partners Household Small Business to supplement the family income, then Program (IbM) wants to realize by means of procurement (TTG) in the form of machines and provide a wide range of training business groups cakes made from local plants Bulbs - tubers (Potato). Procurement of Appropriate Technology (TTG) in the form of machine is very helpful for a smooth production process from traditional to technology moderan, while by getting the various training areas of management will broaden pengetahuanya Partners Small Business, towards the preparation of implementing entrepreneurship in the management of baking brownies and cakes Nugghets based tubers (Potato). The results are very encouraging in the presence of procurement (TTG) in the form of machine Ovens and Machines Mixer, the production process is increasing and growing rapidly, while also implementing various management training to make the performance of Partners Small Businesses increasingly innovative in developing a business to make a cake made from plant ts ( Potatoes)Keywords : Management of Appropriate Technology (TTG) Cakes Brownies and Cake Nugghets Made from plant  Tubers (Potato)
PENGARUH BRAND IMAGE, INFLUENCER MARKETING, DAN WORD OF MOUTH TERHADAP MINAT BELI PRODUK LE MINERALE PADA MAHASISWA UNIVERSITAS 17 AGUSTUS 1945 SURABAYA Bagus Pranjaya; Ida Ayu Nuh Kartini
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 14 No. 8 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v14i8.10718

Abstract

This study aims to analyze the influence of brand image, influencer marketing, and word of mouth on the purchase interest of Le Minerale products among students of the University of 17 August 1945 Surabaya. This study uses primary data, namely data that is directly collected or obtained by researchers from the research object, where this study uses a questionnaire data collection technique. This study uses a quantitative method with a population of all students of the University of 17 August 1945 Surabaya as many as 75 people. The data analysis technique in this study is multiple linear regression analysis, the coefficient of determination (r2) and the hypothesis test uses the t test and f test. The results of this study are that Brand Image (X1) has a significant effect on Purchase Interest (Y) with a t count of 2.398 and a sig. value of 0.019 <0.05. Influencer Marketing (X2) has a significant effect on Purchase Interest (Y) with a t count of 3.151 and a sig. value of 0.002 <0.05. Word of Mouth has a significant effect on Purchase Interest (Y) with a t count of 2.812 and a sig. value of 0.006 <0.05. The conclusion of the results of this study is that the variables of brand image, influencer marketing and word of mouth have a significant effect on students of the University of 17 August 1945 Surabaya. Where this means that the better the brand image, influencer marketing and word of mouth, the more it can increase consumer purchase interest.
PENGARUH BRAND AMBASSADOR, BRAND AWARENESS, DAN VIRAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN PRODUK SMARTPHONE SAMSUNG PADA 17 AGUSTUS 1945 SURABAYA Yeni Mustika Sari; Ida Ayu Nuh Kartini
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 14 No. 8 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v14i8.10720

Abstract

This study aims to determine the influence of brand ambassadors, brand awareness and viral marketing on purchasing decisions for Samsung Smartphone products. This study is expected to provide clear insight into the factors that influence purchasing decisions, so that it can be a strategic guide for companies in formulating more efficient and targeted marketing strategies. This study uses a quantitative method, with a population of 11,312 students at the University of 17 Agusutus 1945 Surabaya. The sampling technique uses the Slovin formula with a sample size of 100 respondents. The type of data used is quantitative data, derived from primary data sources using a questionnaire. The distribution of questionnaires via google form. The instrument test in this study is a validity test and a reliability test. The data analysis used is multiple linear regression analysis with hypothesis testing using the t test and F test and the coefficient of determination (R2). The data is processed using SPSS 26. The results of the study show that all indicators are valid and reliable. The results of the T test state that brand ambassadors, brand awareness and viral marketing have a significant effect on purchasing decisions. The results of the F test state that brand ambassadors, brand awareness and viral marketing have a simultaneous effect on the purchase decision of Samsung Smartphone products. While the results of the R² test show that the influence of the independent variable on the dependent variable is 59.3% while the remaining 40.7% is influenced by other variables outside the research model.
ANALISIS MANAJEMEN RESIKO ASURANSI PRATAMA DAN RETIREPLAN(BANCASSURANCE) PERUSAHAAN AIA FINANCIAL PADA BANK BCA (STUDI KASUS BANK BCA KCP KAS RUNGKUT MADYA SURABAYA) Andri Hermawan; Syifaul Islamiyah; Shafa Aqila; Sonia Maylany; Ida Ayu Nuh Kartini
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i1.3758

Abstract

. This study aims to analyze risk management in the marketing of bancassurance products, specifically the Pratama and Retireplan insurance products offered by AIA Financial through Bank BCA KCP Kas Rungkut Madya Surabaya. Using a qualitative case study approach, the research identifies various key risks, such as moral hazard, operational, legal, and reputational risks, which potentially affect customer trust. The findings reveal that risk management has been implemented through strict selection procedures for prospective customers and prudent fund management. However, significant challenges arise in educating customers about the Retireplan product, which requires a deep understanding of its long-term benefits. Recommendations include enhancing customer education through agent training, more structured communication, and leveraging digital technology to improve transparency. This study contributes to strengthening risk management practices in bancassurance in Indonesia and improving customer satisfaction and trust in insurance products.
THE EFFECT OF WORK MOTIVATION, WORK DISCIPLINE AND COMPENSATION ON EMPLOYEE PERFORMANCE AT PT TELEKOMUNIKASI INDONESIA (TELKOM) SURABAYA Febri Ali Wijaya, Histwo; Ida Ayu Nuh Kartini
Jurnal Ekonomi Vol. 11 No. 01 (2022): Jurnal Ekonomi
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the effect of work motivation, work discipline and compensation on employee performance at PT. Telekomunikasi Indonesia (Telkom) Surabaya), Jl. Dr. Ir. H. Soekarno No. 175, Klampis Ngasem, Kec. Sukolilo, City of SBY, East Java 60116. This study uses data sampling from 50 employees through the distribution of questionnaires. The type of data used is quantitative. In this study, the t-test showed that the work motivation variable had a partial influence on employee performance with a regression coefficient value of Work Motivation (X1) of 4.2774 and the value of the Work Discipline regression coefficient (X2) of 3.793 while Compensation (X3) had a coefficient value of regression of 2,645. F test obtained f count > f table that is 124.175 > 2.81 so it can be concluded that the independent variables Work Motivation (X1), Work Discipline (X2), and Compensation (X3) have a significant effect simultaneously on the dependent variable Employee Performance (Y ). This research is expected to be able to support the basic decision making for PT. Telekomunikasi Indonesia (Telkom) Surabaya). related to Work Motivation (X1), Work Discipline (X2), Compensation (X3). In addition, this research is expected to be able to provide new knowledge about Work Motivation (X1), Work Discipline (X2), Compensation (X3) at PT. Telekomunikasi Indonesia (Telkom) Surabaya.
Pengendalian Produk Pakaian Untuk Meminimasi Defect Dengan Menggunakan Metode Statistical Quality Control pada trit adventure Elvira Djalil; Ida Ayu Nuh Kartini
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 2 No. 5 (2025): September
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v2i5.6629

Abstract

Product Quality Is A Crucial Factor In Maintaining A Company's Competitiveness, Especially In The Apparel Industry. This Research Was Conducted At Trit Adventure, A Company Engaged In The Production Of Outdoor Equipment, Which Faces Quality Issues Such As Untidy Stitching, Damaged Screen Printing, And Inconsistent Sizing. The Aim Of This Study Is To Minimize Defective Products Through The Application Of The Statistical Quality Control (SQC) Method.The Methods Used Include P-Chart, Pareto Diagram, And Fishbone Diagram To Analyze The Main Causes Of Defects And Determine Appropriate Corrective Actions. The Results Show That Human Factors, Particularly Employee Negligence, Are The Dominant Cause Of Product Defects.The Implementation Of SQC Has Proven To Assist The Company In Identifying Critical Points In The Production Process, Reducing Defect Rates, And Improving Operational Efficiency. Through Better Quality Control, Trit Adventure Can Maintain Product Quality Standards And Enhance Customer Satisfaction In The Competitive Outdoor Equipment Market.
Strategi Pengolahan dan Pemasaran Jamur Tiram sebagai Upaya Peningkatan Pendapatan Petani Pacet Mojokerto Sandari, Tries Ellia; Rini Rahayu Sihmawati; Pramita Studiviany Soemadijo; Ida Ayu Nuh Kartini
ARMADA : Jurnal Penelitian Multidisiplin Vol. 2 No. 8 (2024): ARMADA : Jurnal Penelitian Multidisplin, Agustus 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/armada.v2i8.1405

Abstract

Program pemberdayaan petani budidaya jamur tiram Pacet yang selama ini hanya menjual jamur curah ke pasar tradisinal atau hasil panen di ambil oleh tengkulak dengan harga yang murah sehingga petani hanya mendapat keuntungan sedikit dari hasil panen jamur tiram, Tim Pengabdian mengajarkan cara mengolah jamur menjadi makanan siap saji seperti memproduksi jamur tiram menjadi jamur crispi dan kaldu jamur, kemudian memberikan pelatihan dan pendampingan tentang manajemen dan pemasaran sehingga dapat mengembangkan usahanya menjadi lebih baik lagi karena hasil penjualan jamur menjadi meningkat daripada jika jamur dijual curah tanpa diproses.
Meningkatkan Daya Saing UMKM Dengan Inovasi Pada Bahan Baku Sabun Yang Ramah Lingkungan Sandari, Tries Ellia; Ida Ayu Nuh Kartini; Pramita Studiviany Soemadijo; Thesa Djumaifin; Felix Chandra Pranoto; Della Widyasari
ARMADA : Jurnal Penelitian Multidisiplin Vol. 2 No. 9 (2024): ARMADA : Jurnal Penelitian Multidisplin, September 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/armada.v2i9.1460

Abstract

Potensi pasar sabun organik semakin menjanjikan seiring dengan meningkatnya kesadaran masyarakat akan pentingnya produk yang berbahan alami dan ramah lingkungan. UMKM sabun organik kita masih menghadapi banyak tantangan, antara lain persaingan dengan produk sejenis dan kurangnya akses terhadap pengetahuan produksi yang lebih modern. UMKM Utopia Bodysoap merupakan UMKM yang dibentuk oleh beberapa pengrajin sabun di Manyar Surabaya yang memiliki tujuan untuk menyediakan produk perawatan kulit alami berkualitas tinggi kepada masyarakat. Kemudian berkolaborasi dengan beberapa UKM sabun lainnya adalah untuk meningkatkan daya saing dan profitabilitas UMKM melalui pengembangan produk sabun organik yang inovatif dan berkualitas tinggi. Proses kolaborasi ini melibatkan beberapa tahap, mulai dari identifikasi potensi kolaborasi, pertukaran pengetahuan, pengembangan produk baru, pengujian dan evaluasi produk, hingga pemasaran dan penjualan  produk. Hasil dari hasil kolaborasi tersebut menciptakan resep sabun organik baru yang menggabungkan keunggulan masing-masing, Sehingga UMKM Soappahollic Utopia berhasil meningkatkan kualitas produk, diversifikasi produk, dan profitabilitas usaha. Program pengabdian ini juga berhasil meningkatkan keberlanjutan usaha UMKM Soappahollic melalui diversifikasi produk dan akses pasar yang lebih luas.
Analisa Penerapan Statistical Quality Control Dalam Mengurangi Produk Cacat Pada Kerupuk Udang Devina Ayu Ristanti; Ida Ayu Nuh Kartini
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 3 (2023): September: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i3.2309

Abstract

A company is always looking for the minimum raw materials (price) and looking for the maximum gain (profit). Companies cannot stand alone, companies coexist through other components, one of which is a good level of production. Often there is a misalignment between the product made and the desired product. The purpose of writing this thesis is to see the level of a product, to apply a level control system, and to see the factors that cause defective products. This research was applied at the company PT Titani Alam Semesta, for 30 days from February 06 - March 06, 2023. This research utilizes the quota sampling method by randomly sampling a total of 1000 kilograms of export-type shrimp crackers within 1 hour and will later be processed by utilizing the P control map. The check sheet results show the number of defective cracker products totaling 300 kilograms of shrimp crackers, Central Line Analysis (CL) of 0.01, the calculation gain (UCL) of 0.019, and the calculation gain (LCL) of 0.001. Based on the research applied regarding the analysis of the application of Statistical Quality Control in minimizing the total defective products at the company PT. Titani Alam Semesta Gresik, a conclusion can be drawn that there is still a need for a good level of improvement so that the level of production can increase and can produce good products.
Co-Authors Andri Hermawan Bagus Pranjaya Della Widyasari Devina Ayu Ristanti Elvira Djalil Febri Ali Wijaya, Histwo Felix Chandra Pranoto Ida Bagus Cempena Ninik Martini Pramita Studiviany Soemadijo Rini Rahayu Sihmawati Sandari, Tries Ellia Shafa Aqila Sonia Maylany Syifaul Islamiyah Thesa Djumaifin Yeni Mustika Sari