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All Journal Owner : Riset dan Jurnal Akuntansi Jesya (Jurnal Ekonomi dan Ekonomi Syariah)
Henri Abdiel Simbolon
Politeknik Bisnis Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Harga dan Kualitas Pelayanan terhadap Keputusan Pembelian CV Obor Pematangsiantar Ambo Enre; Debora Hutagalung; Henri Abdiel Simbolon; Marcella Theresia Ong
Owner : Riset dan Jurnal Akuntansi Vol. 4 No. 1 (2020): Owner Vol. 4 No. 1 Periode Februari 2020
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/owner.v4i1.173

Abstract

The development of the business world that is rapidly improving resulted in increasingly fierce competition so that various ways are done by business people to maintain and develop competitive advantage against their competitors. One of the business that also got affected by the intense competition at the moment is the building materials business in CV. Obor Pematangsiantar. Fierce competition requires the owner or manager of the CV. Obor Pematangsiantar to create a strategy that is able to compete and has an advantage so that customers decide to buy CV. Obor Pematangsiantar’s product. The purpose of this study was to determine the effect of price and quality of service on purchasing decisions on the CV. Obor Pematangsiantar both partially and simultaneously. The results showed that: (1) price has a positive effect on purchasing decisions, this is evidenced by the value of tcount> ttable (11,669> 2,026) with a significance value of 0,000 (sig ? 0.05), (2) quality of service has a positive effect on decisions purchases with tcount > ttable (21,414> 2,026) with a significance value of 0,000 (sig ? 0.05), (3) price and service quality have a positive effect on purchasing decisions, this is evidenced by the value of Fcount> Ftable (441,681> 3, 25) with a significance value of 0,000 (sig ? 0.05).
Analisa Hubungan antara Konsumsi Rumah Tangga dan Tingkat Inflasi Indonesia (Uji Kausalitas Granger) Debora Silvia Hutagalung; Ambo Enre; Henri Abdiel Simbolon; Rifky Fachrezy
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 3 No 1 (2020): Volume 3 Nomor 1 Periode Januari 2020
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v3i1.148

Abstract

This study aims to determine the relationship between inflation and household consumption in Indonesia. The method used in this research is a quantitative analysis using the Unit Root test, Cointegration test and Granger test. The data used is secondary data using quarterly data from 2010 to 2019 using the E-views10. Based on the results of statistical testing, it is concluded that the data used are stationary at 2nd differences and it has 1-way cointegration with trace statistical values at ‘none’, greater than the critical value (22.86612> 15.494471) at a confidence interval below 0.05. The results of the Granger test showed that household consumption affects the inflation rate in Indonesia.
Co-Authors Ambo Enre Debora Hutagalung Debora Silvia Hutagalung Marcella Theresia Ong Rifky Fachrezy