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All Journal Owner : Riset dan Jurnal Akuntansi IAIC Transactions on Sustainable Digital Innovation (ITSDI) Startupreneur Business Digital (SABDA Journal)
Henry Henry
STIE PMCI
Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Library & Information Science Materials Science & Nanotechnology

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Faktor yang Mempengaruhi Return Saham dengan Harga Saham sebagai Variabel Moderasi (Studi Kasus pada Perusahan Perbankan yang Terdaftar di BEI) Thomas Sumarsan Goh; Henry Henry; Syawaluddin Syawaluddin; Erika Erika; Albert Albert
Owner : Riset dan Jurnal Akuntansi Vol. 6 No. 1 (2022): Artikel Volume 6 Nomor 1 Januari 2022
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/owner.v6i1.612

Abstract

This study aims to know the factors that impact stock return with Market Price as the moderating variable of the banking company listed on the IDX from 2015 to 2020. The data is retrieved from idx.co.id. The population of this article is 43 banking companies, and to select the sample for this article has used purposive sampling and has selected 11 companies. The analysis method of this article has used descriptive statistics. The data has gone through BLUE (best linear unbiased estimator) test, such as normality test, autocorrelation test, multicollinearity test, and heteroscedasticity test before doing the hypothesis test. Further, the analysis data has used F-test, t-test, the equation of multiple linear regression, determination coefficient, and moderation. The study's findings are that, partially, LDR does not affect SR, ROA does not affect SR, and BOPO does not affect SR. PBV can not moderate the effect of LDR, ROA, and BOPO on stock return. The determination coefficient is 0.048 (4.8%), which means that the LDR, ROA, and BOPO have impacted SR as much as 4.8%, and the remaining is affected by other factors. The contribution of the research is to help the investors select the right stock.
Sustainable Branding Strategies: The Role of Ecopreneurship in Green Marketing and Consumer Loyalty Arthur Simanjuntak; Zabenaso Queen; Rizki Galang Rahmadan; Henry Henry
Startupreneur Business Digital (SABDA Journal) Vol. 4 No. 2 (2025): October
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v4i2.871

Abstract

In an era of increasing environmental awareness, consumers are not only concerned with product quality but also with the sustainability values embedded in a brand. Ecopreneurship, as an environmentally driven entrepreneurial approach, plays a crucial role in shaping sustainable branding strategies through the implementation of green marketing. This study aims to analyze the influence of ecopreneurship on sustainable branding and its impact on consumer loyalty. The main research problem addressed is how ecopreneurial practices and green marketing contribute to building consumer loyalty within environmentally conscious brands. A quantitative research method was employed, using a structured questionnaire distributed to 150 respondents who are consumers of eco-friendly products. Data were analyzed using SmartPLS 4 through the Partial Least Squares Structural Equation Modeling (PLS-SEM) approach. The findings indicate that ecopreneurship significantly influences the implementation of green marketing strategies, which in turn positively affects brand image and consumer loyalty. Branding strategies that integrate sustainability values were found to foster emotional engagement, enhance consumer trust, and encourage repeat purchase behavior. The study concludes that ecopreneurship plays a vital role in developing a sustainable competitive advantage through environmentally focused branding. The practical implications suggest that businesses should holistically adopt sustainability principles in their branding communications to strengthen market positioning and foster longterm consumer loyalty.
Assessing the Environmental and Economic Impact of Smart Grid Integration in Renewable Energy Management Henry Henry; Konita Lutfiyah; Harry Agustian; Nicholas Lachlan
IAIC Transactions on Sustainable Digital Innovation (ITSDI) Vol 7 No 1 (2025): October
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/itsdi.v7i1.708

Abstract

The global transition to renewable energy aims to reduce environmental impacts and combat climate change, yet challenges arise due to the intermittent nature of renewable sources, complicating their integration into traditional power grids and requiring advanced management solutions. Smart grid technology presents promising capabilities to optimize renewable energy management, promoting both environmental sustainability and economic efficiency. This study evaluates the environmental and economic impacts of smart grid integration, fo- cusing on carbon emission reductions, enhanced energy efficiency, and cost savings for energy providers and consumers. Using Structural Equation Modeling via SmartPLS, data were collected and analyzed from various stakeholders engaged in renewable energy and smart grid applications, allowing a detailed assessment of the relationships between smart grid integration, environmental outcomes, and economic benefits. Results indicate that smart grid integration significantly reduces carbon emissions and improves energy efficiency by over 30% while economically, it yields substantial cost savings, cutting operational expenses by up to 25% over time. The SmartPLS analysis confirms a positive relationship between smart grid deployment and both environmental and economic outcomes, highlighting that smart grids not only support emission reductions but also deliver considerable financial benefits in renewable energy management. These findings offer important insights for policymakers and industry stakeholders, emphasizing the role of smart grids in advancing sustainable and economically viable global energy systems.
Co-Authors Albert Albert Arthur Simanjuntak Erika Erika Goh, Thomas Sumarsan Harry Agustian Konita Lutfiyah Nicholas Lachlan Rizki Galang Rahmadan Syawaluddin Syawaluddin Zabenaso Queen