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Leveraging Gamification (Quizizz) for Enhanced Reading Comprehension Outcomes: A Quasy Experimental Investigation at Junior High School Nina Afrida; Melly Permata Sari; Shafrida Wati; Muslem
JADEs Journal of Academia in English Education Vol. 6 No. 2 (2025): JADEs Journal of Academia in English Education
Publisher : Tadris Pendidikan Bahasa Inggris IAIN Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/jades.v6i2.12998

Abstract

This study examined the effectiveness of Quizizz, a gamified digital learning platform, in enhancing students’ reading comprehension of descriptive texts at Junior high school in Langsa. Utilizing a quasi-experimental design with pre-test and post-test, the study involved 47 ninth-grade students divided into experimental and control groups. Statistical analysis conducted with SPSS version 25 revealed a significant improvement in the experimental group's mean reading comprehension score from 48.88 in the pre-test to 64.42 in the post-test, with an average gain of 15.54, compared to the control group's smaller gain of 7.00 (pre-test mean = 46.67, post-test mean = 53.67). The independent t-test confirmed a statistically significant difference between the groups (p = 0.000 < 0.05). These results underscore that Quizizz not only improves reading comprehension outcomes but also cultivates a more engaging and student-centered instructional environment. It is recommended that educators integrate Quizizz as an innovative instructional tool to foster student engagement and optimize reading comprehension proficiency.
Global Mapping of Strategic Communication Paradigms: A Bibliometric and Thematic Analysis (1970–2025) Muslem; Masdalifah Sembiring
Mediakita Vol. 10 No. 1 (2026): Jurnal Mediakita : Jurnal Komunikasi dan Penyiaran Islam
Publisher : Fakultas Usluhuddin dan Dakwah UIN Syekh Wasil Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/mediakita.v10i1.3380

Abstract

This study provides a bibliometric and thematic analysis of global research on strategic communication from 1970 to 2025. Using data from Scopus processed with RStudio (Biblioshiny), 3,953 documents from 976 academic sources were analyzed to identify thematic structures, conceptual evolution, and geographic trends shaping this discipline. The results reveal that strategic communication has evolved from a managerial and public relations perspective into a multidimensional, data- and value-based field that integrates digital technology, ethics, and sustainability. Three dominant clusters were identified: (1) digital communication and public engagement, (2) crisis and risk communication, and (3) sustainability and corporate social responsibility. Thematic evolution reveals a paradigm shift from classical public relations (1970–1990) to integrated marketing communication (2000s) and digital sustainability communication (2010–2025). Research trends highlight an increasing focus on social media, trust, CSR, AI, and sustainability since 2015, marking the emergence of a data-driven, ethical communication paradigm. Geographically, the United States and Western Europe dominate publication output, but growing contributions from Asia—especially China and India—reflect a more diverse, multipolar academic landscape. This study provides theoretical and practical insights for developing globally adaptive and ethically grounded strategic communication frameworks.