Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Darmabakti Cendekia: Journal of Community Service and Engagements Community Development Journal: Jurnal Pengabdian Masyarakat
Nur E Suriani
Universitas Airlangga
Humanities Computer Science & IT Economics, Econometrics & Finance Education Engineering Health Professions Public Health Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
DIGITAL MARKETING FOR ACCOMMODATION SERVICE BUSINESSES IN BAWEAN ISLAND, GRESIK Dian Yulie Reindrawati; Jiwangga H Nata; Umi F Bascha; Nur E Suriani
Darmabakti Cendekia: Journal of Community Service and Engagements Vol. 4 No. 1 (2022): JUNE 2022
Publisher : Faculty of Vocational Studies, Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (397.909 KB) | DOI: 10.20473/dc.V4.I1.2022.44-48

Abstract

Background: The success of developing a tourist village starts from the accommodation manager at a tourist site and depends on the level of acceptance and support of the local community. Local communities will later act as hosts and become important actors in the development of tourist villages in all stages, starting from planning, monitoring, and implementation so that their success will also be enjoyed with a multiplier effect on the surrounding community. However, tourists often do not get information because of the lack of promotion in the media about the condition of the tourist area and also the readiness of accommodation. Objective: To provide digital marketing training for accommodation service businesses on Bawean Island. Methods: The method used is training and mentoring related to what digital marketing is, the urgency of using digital marketing, how to compose interesting content, execution of social media usage and also making attractive social media layouts. Results: The result of this activity is the implementation of digital marketing in the partner accommodation business. This activity was also accompanied by the creation of a film concept about the activities of the community community in Bawean Island which was accurate. Conclusion: the community, in this case the business actors, is still traditional. They still really need information and knowledge about digital marketing promotion efforts. Therefore, this tourism training activity is important so that the knowledge and skills of the tourism business community will increase.
MENGGABUNGKAN SENI BUDAYA DAN GROOMING UNTUK MENINGKATKAN PROFESIONALISME KERJA: PENGABDIAN MASYARAKAT BAGI SISWA SMK Dian Y Reindrawati; Jiwangga H Nata; Bambang Suharto; Nur E Suriani; Umi F Bascha
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 3 (2024): Volume 5 No. 3 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i3.28641

Abstract

Seni budaya dan grooming merupakan konsep yang saling terkait dan mempengaruhi satu sama lain. Seni budaya dapat mempengaruhi praktik grooming dengan menyediakan norma dan standar estetika yang diikuti oleh anggota masyarakat. Dalam konteks modern, pemahaman tentang seni budaya dan grooming menjadi semakin penting seiring dengan globalisasi dan interaksi antarbudaya. Grooming merupakan cara seseorang menampilkan diri secara fisik dan mental di hadapan orang lain. Grooming berperan dalam memberikan kesan pada orang lain mengenai siapa diri kita. Oleh karenanya sosialisasi tentang pentingnya grooming dan bagaimana grooming yang baik mutlak diperlukan. Target sasaran mitra yang merupakan Sekolah Menengah Kejuruan (SMK) jurusan perhotelan dirasa tepat. Siswa SMK yang berencana memasuki industri tentunya memerlukan persiapan yang komprehensif baik dari sisi hard skill dan soft skill. Persiapan dan pembiasaan grooming yang baik juga diperlukan. Kegiatan pengabdian masyarakat ini merupakan kerjasama atau kolaborasi dari Universitas Airlangga (Unair), Universiti Teknologi Mara (UiTM), Cawangan, Pulau Penang, Malaysia dan SMKN I Bangkalan. Metode yang dilakukan meliputi penyuluhan dalam bentuk paparan yang disertai tanya jawab, pelatihan praktis, evaluasi serta ditutup dengan persembahan tari dan sketsa dari siswa UiTM Malaysia. Peserta siswa SMK sangat antusias dalam mengikuti kegiatan. Dengan adanya kegiatan pengabdian masyarakat ini, diharapkan kebiasaan siswa terhadap grooming yang baik dan standar grooming dalam industri perhotelan dapat terus ditingkatkan. Hal ini diharapkan akan memberikan dampak positif baik bagi karir siswa di industri perhotelan nantinya.
Co-Authors Bambang Suharto Dian Y Reindrawati Dian Yulie Reindrawati Jiwangga H Nata Umi F Bascha