E S Soegoto
Universitas Komputer Indonesia

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MICRO, SMALL, AND MEDIUM ENTERPRISES ON ONLINE MEDIA E S Soegoto; M A Rahman; T P Sumitra
Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 2 No. 1 (2022): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v2i1.66

Abstract

The objective of this study is to analyze the impact of the product promotion method of Micro, Small, and Medium Enterprises (MSME) on selling products based on online media. This study used a descriptive qualitative method. The result of this study is to find out the effective and efficient product promotion in product sales, also to produce quality human resources to develop Indonesia in the field of commerce based on online media. The focus includes Entrepreneurship, Economics, Communication, and Information Technology. MSME based on online media has become a medium that provides business opportunities; therefore, the goal of increasing Indonesia's economy can be achieved
MOBILE PAYMENT TECHNOLOGY FOR FUTURE TRANSACTION E S Soegoto; S Purna; T P Sumitra
Jurnal Ilmiah Sistem Informasi Vol. 1 No. 2 (2021): Jurnal Ilmiah Sistem Informasi
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (207.856 KB) | DOI: 10.46306/sm.v1i2.11

Abstract

The development of the Internet and the arrival of e-commerce are driving digitalization in the payment process. This study aims to see the efficiency and effectiveness of the use of mobile payment in all-digital era with rapidly evolving and increasingly sophisticated technology. Financial technology is an innovation in financial services. The method used in this article was a literature study method. The results of this article were that the use of mobile payment was very effective because it was through the touch of finger to make any transaction practically, quickly, and flexibly from a smartphone. The mobile payment method makes it easier to trade electronically. In this case, whether we realize it or not, the payment system with physical money has slowly begun to be abandoned and has generally been switched to mobile payment and electronic cards issued by banks. Mobile payment technology has helped people to pay for anything only through smartphones. This payment method is a step that must be taken to deliver a promising industry in the future
E-COMMERCE IN CREATIVE INDUSTRY E S Soegoto; S Purna; T P Sumitra
Jurnal Ilmiah Sistem Informasi Vol. 2 No. 1 (2022): Jurnal Ilmiah Sistem Informasi
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (199.343 KB) | DOI: 10.46306/sm.v2i1.18

Abstract

The purpose of this study is to look at the development of e-commerce that applies business strategies as it has been trending and developing lately. To support this research, we used a descriptive method by presenting tips that e-commerce had made in developing and expanding its business. The results showed that the strategy using e-commerce could be applied in businesses. From these results, it could be seen that each e-commerce has its effective strategy that enables to compete in the business world. Positively, the strategies they use can be applied to our business strategy to increase the development and trend