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All Journal Juripol (Jurnal Institusi Politeknik Ganesha Medan) Journal Of Management Science (JMAS) Economics, Business and Management Science Journal
Putra Chairy
Universitas Amir Hamzah
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Analisis Pengaruh Kompetensi dan Kompensasi Terhadap Kepuasan Kerja Melalui Kinerja Karyawan di PT.Asia Sakti Wahid Foods Manufacture Medan Anwar Anwar; Putra Chairy
Economics, Business and Management Science Journal Vol 2, No 1 (2022): Economics, Business and Management Science Journal, February
Publisher : Mahesa Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/ebmsj.v2i1.217

Abstract

This study aims to determine the effect of competence and compensation on job satisfaction through employee performance at PT.Asia Sakti Wahid Foods Manufacture Medan. The number of samples taken is 115 respondents. The status of the respondent is a permanent employee. The sample was calculated using the Slovin formula. While the methods used in this research are interviews and questionnaires/questionnaires. The use of interviews is intended to obtain initial data and aims to obtain more detailed information. The use of questionnaires is intended to obtain primary data from respondents as research subjects. This study shows that the internal factors that have a positive and significant effect on job satisfaction are competence as an independent variable and employee performance as an intervening variable. While the internal factors that do not have a positive and significant effect on job satisfaction are compensation as an independent variable and competence through employee performance through employee performance which is a separate variable and an intervening variable.
The Effect of Compensation and Training on Employee Performance Daniel Yusuf; Eliakim Purba; Putra Chairy
Junal Ilmu Manajemen Vol 5 No 4 (2022): October: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v5i4.164

Abstract

This study aims to determine the effect of compensation and training on employee performance at PT Medan Mitra Auto either partially or simultaneously. The research method used in this research is the quantitative descriptive method. The population in this research is all employees of PT Medan Mitra Auto which amounted to 57 people, sampling technique in this research used a saturated sample technique. Data analysis technique uses classical assumption test, and multiple linear regression analysis, while hypothesis testing uses partial test and simultaneous tes. The results showed that partial compensation and training affect the performance of employees. Simultaneously compensation and job stress affect the employee's performance. The amount of coefficient of determination of 0.637this ability of variable compensation and training on employee performance variable equal to 63,7%. While the rest of 36.3% influenced other independent variables that are not examined in this study such as work conflicts, work stress, organizational commitment, motivation, work environment, and others.
Pengaruh Digital Marketing, Brand Awareness, dan Customer Engagement terhadap Keputusan Pembelian pada Pengguna Shopee di Kota Medan Sri Hartini; Putra Chairy; Renny Lubis
Juripol (Jurnal Institusi Politeknik Ganesha Medan) Vol. 8 No. 2 (2025): Juripol (Jurnal Institusi Polgan)
Publisher : Politeknik Ganesha Medan

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh digital marketing, brand awareness, dan customer engagement terhadap keputusan pembelian pengguna Shopee di Kota Medan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 150 responden dari kalangan generasi milenial. Teknik analisis data yang digunakan adalah regresi linear berganda dengan bantuan SPSS. Hasil penelitian menunjukkan bahwa secara simultan maupun parsial, digital marketing, brand awareness, dan customer engagement berpengaruh positif dan signifikan terhadap keputusan pembelian. Customer engagement memiliki pengaruh paling dominan dibandingkan variabel lainnya. Temuan ini menunjukkan bahwa strategi pemasaran berbasis digital dan peningkatan keterlibatan konsumen merupakan faktor kunci dalam mendorong perilaku pembelian online. Penelitian ini memberikan implikasi praktis bagi platform e-commerce dalam merancang strategi pemasaran yang lebih efektif di era digital, khususnya untuk pasar lokal seperti Kota Medan
Co-Authors Anwar Anwar Daniel Yusuf Eliakim Purba Renny Lubis Sri Hartini