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All Journal Wasana Nyata WASANA NYATA
Y. Djoko Suseno
Universitas Slamet Riyadi Surakarta
Humanities Economics, Econometrics & Finance Education Social Sciences Veterinary Other

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Peningkatan Produktivitas Produksi Brem Sebagai Upaya Untuk Mengangkat Potensi Kabupaten Wonogiri Y. Djoko Suseno; Edi Wibowo
WASANA NYATA Vol 2, No 2 (2018)
Publisher : STIE AUB Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (172.73 KB) | DOI: 10.36587/wasananyata.v2i2.364

Abstract

Tengar Village Nguntonadi sub-district is one of brem-producing centers in Wonogiri region with high quality. However, in the management of brem production many experience barriers in addition to technology and marketing problems. The purpose of this community service activity is to transfer technology to improve the quality of brem production, and marketing management training to increase brem sales value. The method used is through training, mentoring to partners and monitoring although community service activities have been completed to maintain the sustainability of the program. The impact of community service activities is that there has been a transfer of technology from traditional to modern so that brem making becomes more hygienic and quality, as well as changes in marketing patterns from direct sales to sales through social media.Key words : Wonogiri’s brem, technology, marketing.
Peningkatan Produktivitas Produksi Brem Sebagai Upaya Untuk Mengangkat Potensi Kabupaten Wonogiri Y. Djoko Suseno; Edi Wibowo
WASANA NYATA Vol 2, No 2 (2018)
Publisher : STIE AUB Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36587/wasananyata.v2i2.364

Abstract

Tengar Village Nguntonadi sub-district is one of brem-producing centers in Wonogiri region with high quality. However, in the management of brem production many experience barriers in addition to technology and marketing problems. The purpose of this community service activity is to transfer technology to improve the quality of brem production, and marketing management training to increase brem sales value. The method used is through training, mentoring to partners and monitoring although community service activities have been completed to maintain the sustainability of the program. The impact of community service activities is that there has been a transfer of technology from traditional to modern so that brem making becomes more hygienic and quality, as well as changes in marketing patterns from direct sales to sales through social media.Key words : Wonogiri’s brem, technology, marketing.
Co-Authors Edi Wibowo