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All Journal JURNAL INTEGRASI JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS JOURNAL OF APPLIED BUSINESS ADMINISTRATION

rusda irawati

politeknik negeri batam

Author-ID : 3412153

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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PENGARUH KOMPENSASI TERHADAP KEPUASAN KERJA KARYAWAN PADA BAGIAN PRODUKSI DI PT. ETOWA PACKAGING INDONESIA Septerina Septerina; rusda irawati
JOURNAL OF APPLIED BUSINESS ADMINISTRATION Vol 2 No 1 (2018): Journal of Applied Business Administration-Maret 2018
Publisher : Politeknik Negeri Batam

Proper employee compensation will keep them motivated to improve their performance in a vigorous manner so that the results achieved from the job can give their employees satisfaction. This study aims to determine the effect of financial compensation on employee job satisfaction on the production in PT. Etowa Packaging Indonesia, to determine the effect of non-financial compensation on employee job satisfaction on the production at PT. Etowa Packaging Indonesia, and to know the influence of financial compensation and non-financial compensation simultaneously to job satisfaction of production employee at PT. Etowa Packaging Indonesia. The research design conducted by researchers is explanatory research. With a population of 253 respondents taken a sample of 171 respondents. The instrument of data collection used is observation and spreading of questionnaire. Data were analyzed using descriptive statistics and multiple regression analysis. The results stated that financial compensation and non financial compensation after tested partially or together significantly influence the employee job satisfaction in the production at PT. Etowa Packaging Indonesia.

ANALISIS PENGARUH PRODUK, PERSONIL, DAN PROMOSI TERHADAP KEPUASAN PELANGGAN PADA PT. MNET INDONESIA Fitry Yani Herlina; Rusda Irawati
JOURNAL OF APPLIED BUSINESS ADMINISTRATION Vol 1 No 1 (2017): Journal of Applied Business Administration - Maret 2017
Publisher : Politeknik Negeri Batam

This research is motivated by the needs of society and the conditions of service business competition intensifies, so the company must create a new marketing strategy to maintain and gain market share higher. As for the issue of this research is "What are the factors of products, personnel and promotion effect on customer satisfaction in PT. Mnet Indonesia ".The purpose of this study to determine how the product implementation process, personnel and promotion are being made to improve customer satisfaction and to determine the extent of the effect of products, personnel and promotion of customer satisfaction. The hypothesis of this study is the product, personnel and promotion effect on customer satisfaction. The author uses quantitative research methods explanatory. The research sample as many as 101 customers with a 99% confidence level (α = 0.01) in. Results of multiple linear regression analysis we concluded that all the independent variables, namely products, personnel and promotion have a positive effect on the dependent variable of customer satisfaction. Based on the results of the analysis of figures obtained correlation R of 0.697. This shows that there is a strong relationship or correlation between the products, personnel and promotion of customer satisfaction. While the results of the analysis of determination (R2) of 48.6%. This shows that the percentage of the effect of independent variables on the dependent variable of 48.6%. While the remaining 51.4% influenced or explained by other variables not included in this research model.

Co-Authors Adi Irawan Aditya Wirangga Fitry Yani Herlina Mayasari, Mega Septerina Septerina Shinta Wahyu Hati

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