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All Journal Comsep : Jurnal Pengabdian Kepada Masyarakat Journal MISSY (Management and Business Strategy)

Wulandari Wulandari

STIE Bima

Author-ID : 3425365

Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengembangan Jiwa Kewirausahaan Mahasiswa Di Era Covid-19 Puji Muniarty; Wulandari Wulandari; Della Saputri; Afdatul Wahdaniyah; Nur Fetiningsih Syaframis; M Rimawan; Alwi Alwi
COMSEP: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 2 (2021): COMSEP : JUrnal Pengabdian Kepada Masyarakat
Publisher : Asosiasi Dosen Akuntansi Indonesia

Revolution 4.0 changes the mindset millennial generation in developing science and discovering several discoveries in the field of technology. Millennial generations who are sensitive to technological developments can master and implement existing technological advances to change the consumptive civilization from offline to online. The internet has a very important role in the Covid-19 era with high competitiveness that can produce innovations in building or developing products and businesses that are managed by students as millennials. With this opportunity, it makes it easier for students to promote various types of products as a source of income, and if managed further they can be used as a source of funding for lectures. The problems experienced by students in entrepreneurship are the difficulty of promoting goods and the lack of innovating a product that is more value-added and the lack of capital for the next business development. Therefore, the Ramadhan bazaar activity program organized by STIE Bima aims to foster and develop an entrepreneurial spirit among students so that they can increase the potential, creativity, innovation in students and become a forum or business community that can be developed into start-ups. digital business. The method applied in this activity is the preparation of activities, implementation of activities, monitoring, and reporting. After carrying out this activity students can survive by doing entrepreneurship independently in the Covid-19 era and creating new product innovations.

Pengaruh Pengembangan Karir Terhadap Prestasi Kerja Pegawai Pada Dinas Pertanian Kota Bima Agustina Agustina; Wulandari Wulandari
Journal MISSY (Management and Business Strategy) Vol 1 No 2 (2020)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Wiraraja

This study aims to determine the effect of Career Development on Employee Performance in the Agriculture Office of the City of Bima. The criteria set by the researcher as the sample in this study were the employees of the Civil Service Office (ANS) at the main service with a total of 61 people using purposive sampling technique, namely the method of selecting samples based on certain criteria. Based on the results of data processing using SPSS version 23.0, the following results are obtained: It is known that the constant value of the career development variable is positive, namely 12,402, the regression coefficient of work performance is 0.649, so that the regression equation can be written: Y = 12.402 + 0.649X, and the correlation coefficient (R) = 0.739. This means that career development has a strong relationship with employee work performance in accordance with the guidelines for the correlation coefficient interval between 0.60 - 0.799. The results of the SPSS version 26.0 data are obtained a correlation value of 0.650 and to determine the level of closeness of the relationship between career development and work performance. , be on STRONG. The R Square value of 0.545 means that the career development variable is able to contribute to the work performance variable by 54.5%, while 46.5% is influenced by variables outside of this research model. The two-party t test proves the alternative hypothesis (Ha) which states that the career development variable in its six dimensions has a positive and significant effect on employee work performance.

Analisis Pengaruh Komitmen Organisasi Terhadap Semangat Kerja Pegawai Kantor Dinas Pertanian Kota Bima Wardimansyah Wardimansyah; Wulandari Wulandari
Journal MISSY (Management and Business Strategy) Vol 1 No 2 (2020)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Wiraraja

This study aims to determine the effect of organizational commitment on employee morale in the Agriculture Office of the City of Bima. The criteria set by the researcher as the sample in this study were the employees of the Civil Service Office (ANS) at the main service with a total of 61 people using purposive sampling technique, namely the method of selecting samples based on certain criteria. Based on the results of data processing using SPSS version 23.0, the following results were obtained: This type of research is associative with a population of 52 employees based on the Slovin formula. The constant value is positive at 22.559 and the oefficient of organizational commitment variable is 0.378, so the regression equation can be written: Y = 22.559 + 0.378X, and the correlation coefficient (R) = 0.222. This means that the variable organizational commitment (X) in explaining the morale variable (Y) is in the low category. R Square value of 0.049. This means that the contribution of the organizational commitment variable (X) to morale (Y) is 0.49%, while 46.5% is influenced by variables outside of this research model. For the t-test, two parties reject the alternative hypothesis (Ha) which states that organizational commitment has no effect on morale in the agricultural department of the city of Bima (H0 is accepted).

PENGARUH CITA RASA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI AISY DRINK KOTA BIMA (Studi Konsumen Di Aisy Drink) Anita Anita; Wulandari Wulandari
Journal MISSY (Management and Business Strategy) Vol 2 No 2 (2021)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Wiraraja

Continuing relationships with old customers and continuing to acquire new customers with the concept of customer satisfaction will have a greater influence on the market share. In the city of Bima, there are many culinary places, one of which is AISY DRINK. Aisy Drink has a unique product taste that is ready to accompany your day with different flavor variants. This study aims to determine the effect of taste (X1), motivation (X2) on purchasing decisions (Y). The study was conducted on 96 consumers as a sample with data analysis techniques, namely classical assumption test, multiple linear regression, correlation coefficient, determination, t test and F test. consumer purchasing decisions at Aisy Drink Bima City. Based on simultaneous results (F) where the value of Fcount is 38.0005>Ftable (38.0005>3.09) and with a sig. value of 0.000<0.05 so it can be concluded that the taste( X1) and Promotion (X2) together have a positive and significant effect on consumer purchasing decisions (Y).

Co-Authors Afdatul Wahdaniyah Agustina Agustina Alwi Alwi Anita Anita Della Saputri M. Rimawan Nur Fetiningsih Syaframis Puji Muniarty Wardimansyah Wardimansyah

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