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Kualitas Layanan, Kepercayaan Merek dan Kepuasan Penumpang Simon Gultom; Devi Marlita; Aditya Wardana
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 5, No 2 (2018): JULI
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v5i2.248

Abstract

The study aimed at analyzing the data and information about the effect of service quality and brand trust of Garuda Indonesia to the passengers’ satisfaction and retention. The method used was descriptive and associative. The path analysis was used to analyse the data. The primary data was taken from 245 passengers who have been flying with Garuda Indonesia at least 1 time. The survey was conducted in DKI Jakarta. The result shows that the quality of service and the trusted brand effect simultaneously and partially to the passengers’ satisfaction while those three factors effect simultaneously and partially to the passengers’ retention
STANDAR OPERASIONAL PROSEDUR DAN PELAKSANAAN FLIGHT FOLLOWING DI PERUSAHAAN PENERBANGAN Aditya Wardana; Racha Bismoyo; Abdul Ghafar
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 4, No 2 (2018): Januari
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v4i2.851

Abstract

The purpose of this study is to analyze and to overcome the pilot’s performance discrepancy. It is also aimed to make the performance in accordance with the notice of flight following, to analyze and to optimize the radio HF signal, which is used in flight following and monitoring.  This is a Quantitative Research. The data collection method used Field and Library research. Kartesius analysis was used to measure the conformity of the operational standard procedure towards the flight following implementation. The result of the X variable (Conformity Performance) shows the average computation of the assessment factors of Performance Conformity (X variable).  The standard value achieved is 3.15. The result of the Y variable (Interest Quality) shows the average computation of the assessment factors of Interest Quality (Y variable), which is 3.44. Furthermore, the congruency level of X and Y variables are 91.07%. Therefore, it is concluded that the level of congruency between the conformity performance and the interest has achieved a satisfactory interpretation value.