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All Journal Petra International journal of Business Studies (IJBS) Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Co-Value : Jurnal Ekonomi, Koperasi & Kewirausahaan BIP'S : Jurnal Bisnis Perspektif Jurnal Bisnis dan Kewirausahaan Relevance: Journal of Management and Business

Sesilya Kempa

Universitas Kristen Petra

Author-ID : 3479257

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other

Published : 7 Documents Claim Missing Document

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Articles

Supply Chain Management Performance pada Retailer Bahan Bangunan Sesilya Kempa; Jay Jovial Janitra
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 6, No 2 (2019): JULI
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v6i2.313

The development of the building material industry sector is currently in line with the growth of regional infrastructure and physical facilities in Surabaya. The objective of this study is to analyze the effect of trust, commitment, information sharing and information quality on supply chain management performance of building material retailers in Surabaya. The sample studied was 134 owners of building material retailers in Surabaya. The analytical method used is multiple linear regression using SPSS 20. The results show that trust, commitment, information sharing, and information quality significantly influence partially and simultaneously on supply chain management performance of building material retailers in Surabaya.

Repurchase Intention Pada Korean Skincare Product Di Surabaya Sesilya Kempa; Erika Gotami
BIP's JURNAL BISNIS PERSPEKTIF Vol 11 No 2 (2019): Juli
Publisher : Fakultas Ekonomi Universitas Katolik Darma Cendika

This study aims to determine whether or not the influence of country of originimage and perceived value on repurchase intention with word of mouth as anintervening variable on Korean skincare products in Surabaya. The type ofresearch used is quantitative research. The population in this study were peoplein Surabaya who had used and purchased korean skincare products of the same type at least 3 (three) times and the samples used in this study were 100 people.This study uses Partial Least Square (PLS). The results showed that the country oforigin image had an effect on word of mouth and repurchase intention, perceivedvalue had an effect on word of mouth and repurchase intention, and word ofmouth had an effect on repurchase intention. Word of mouth is proven to mediatethe effect of country of origin image and perceived value on repurchase intention

The Effect of Entrepreneurial Orientation on the Competitive Advantage through Strategic Entrepreneurship in the Cafe Business in Ambon Sesilya Kempa; Truly Gladys Setiawan
Petra International Journal of Business Studies Vol. 2 No. 2 (2019): DECEMBER 2019
Publisher : Master of Management, School of Business and Management, Petra Christian University

The changed lifestyle of Ambon city residents influenced cafe business growth in Ambon. This research aims to determine the effect of entrepreneurial orientation on strategic entrepreneurship used by cafes and their impact on competitive advantage. The type of research used in this research is quantitative research using an accidental sampling technique. The data collection process was carried out by distributing 50 questionnaires to the owners or managers of cafes in Ambon. From 50 questionnaires that have been distributed, only 41 questionnaires (82% response rate) cn be processed further using partial least square (PLS) method. This research found out that entrepreneurial orientation affects strategic entrepreneurship, strategic entrepreneurship affects competitive advantage, and entrepreneurial orientation affects competitive advantage through strategic entrepreneurship. The magnitude of the influence of each is 0.724; 0.511; and 0.370. In this research, the entrepreneurial orientation of the owner and manager of the cafe did not affect the competitive advantage of the cafe at all.

Risiko Kredit, Likuiditas Dan Kecukupan Modal Terhadap Profitabilitas Berdampak Pada Return Saham Sesilya Kempa
BIP's JURNAL BISNIS PERSPEKTIF Vol 9 No 2 (2017): Juli
Publisher : Fakultas Ekonomi Universitas Katolik Darma Cendika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37477/bip.v9i2.44

There are the problem of credit risk, liquidty risk and capital adequacy affecting the level of the bank performance. The study is aimed to find empirical evidence of the relationship of credit risk, liquidity risk and capital adequacy toward profitability and its impact to bank stock returns. This study uses causality approach with path analysis techniques to obtain results. The results showed that credit risk (NPL) has negative effect toward the profitability (ROA and ROE). While liquidity risk (LDR) has positive effect on ROA and capital adequacy (CAR) affects neghatively toward ROE. Furthermore, ROA negatively affects stock returns and ROE has positive effect on stock return.

Competence, Innovative Work Behavior, dan Opportunity Motive pada Pengusaha Clothing Line Berbasis Online Sesilya Kempa; Tiffani Aurelia Tedja Kusuma
Jurnal Bisnis dan Kewirausahaan Vol. 18 No. 1 (2022): JBK-Jurnal Bisnis dan Kewirausahaan
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Bisnis clothing line berbasis online banyak digeluti generasi milenial yang membutuhkan perilaku kerja inovatif. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh competence terhadap innovative work behavior melalui opportunity motive. Jenis penelitian yang digunakan dalam penelitian ini adalah kuantitatif dan menggunakan Partial Least Square sebagai teknik analisis data. Ukuran sampel yang digunakan adalah sebanyak 100 orang pengusaha clothing line khususnya Instagram yang bisnisnya telah beroperasi minimal selama 1 tahun. Teknik pengambilan sampel yang digunakan dalam penelitian ini adalah teknik purposive sampling. Hasil penelitian menunjukkan bahwa competence dan opportunity motive memiliki pengaruh signifikan positif terhadap innovative work behavior pengusaha clothing line. Selain itu, opportunity motive secara signifikan positif memediasi pengaruh competence terhadap innovative work behavior.

Mobile Banking Transactions for Small and Medium Enterprise (SME) Antonius David Wahyudi; Sesilya Kempa
Relevance: Journal of Management and Business Vol. 6 No. 1 (2023)
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Banks and SME actors cannot ignore mobile banking considering that it can provide efficiency in the financial transaction process, so it is necessary to know several factors that can influence transacting using mobile banking from SME actors. This study analyzes the effect of perceived risk, perceived ease of use, and institution-based trust on mobile banking transaction intention in SME actors. This research is quantitative research that aims to explain the relationship between several variables with a quantitative descriptive approach. The sample used in this study was 100 SME actors who were taken using a non-probability sampling technique. The results showed that the intention of transactions using mobile banking by SME customers was carried out on the basis of risk perception factors, perceived ease of use, and trust in bank institutions. The bank must socialize how to use and benefit from mobile banking to attract SME transactions to use mobile banking.

Penggunaan Media Sosial dalam Mendukung Kinerja Pemasaran: Evaluasi Dampak Value Co-Creation dan Produktivitas Kerja Ratih Indriyani; Agnes Renatha Dewi; Sesilya Kempa
Co-Value Jurnal Ekonomi Koperasi dan kewirausahaan Vol. 15 No. 6 (2024): Co-Value: Jurnal Ekonomi, Koperasi & Kewirausahaan
Publisher : Program Studi Manajemen Institut Manajemen Koperasi Indonesia Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/covalue.v15i6.4860

UMKM sebaiknya meningkatkan kinerja pemasaran untuk mendukung strategi bersaingnya. Pada era digital ini pemasaran menggunakan media sosial dapat membantu bisnis meningkatkan kinerja pemasarannya. Penelitian ini bertujuan untuk menguji pengaruh Social media usage terhadap Marketing Performance melalui value co-creation dan Work Productivity pada UMKM. Penelitian ini menggunakan jenis penelitian kuantitatif dengan pendekatan metode survei. Penelitian ini menggunakan menggunakan teknik purposive sampling sebagai tehnik pengambilan sampel. Populasi dari penelitian ini adalah pemilik UMKM di Sidoarjo yang menggunakan media sosial dan sudah beroperasi minimal 1 tahun. Teknik pengolahan data menggunakan software Smart PLS. Hasil penelitian menunjukan bahwa Social media usage memiliki pengaruh signifikan terhadap value co creation dan work productivity. Di sisi lain, value co-creation dan Work Productivity berpengaruh secara signifikan terhadap marketing performance, sedangkan Social media usage tidak berpengaruh signifikan terhadap marketing performance. Implikasi penelitian ini menunjukkan pentingnya optimalisasi strategi media sosial untuk meningkatkan interaksi dengan konsumen serta efisiensi kerja UMKM dalam meningkatkan daya saing dan keberlanjutan usaha. Hasil ini diharapkan dapat memberikan wawasan praktis bagi pelaku UMKM dalam memaksimalkan media sosial sebagai alat pemasaran.

Co-Authors Agnes Renatha Dewi Antonius David Wahyudi Erika Gotami Jay Jovial Janitra Ratih Indriyani Tiffani Aurelia Tedja Kusuma Truly Gladys Setiawan

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