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All Journal Journal of Business and Behavioural Entrepreneurship Jurnal Teknologi Berkelanjutan
Ita Minarni
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Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Engineering Materials Science & Nanotechnology Transportation

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KAJIAN PENGEMBANGAN RAWA Ita Minarni
Jurnal Teknologi Berkelanjutan Vol 1 No 02 (2012): Vol 01 No. 02
Publisher : Lambung Mangkurat University Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (615.246 KB)

Abstract

Hydrologic analysis is intended to estimate the presence of water resources taking into account of nature the parameters that influence itself and it is intended to provide an estimate of the amount of water available, the average rainfall areas,is and debit of the amount required swamp puddle in the planning, the preliminary data needed in planning . the purpose of natural resource development system is to regulate wetlands groundwater and to improve the water quality and wetlands that meet the requirements for the cultivation of agricultural and fishery areas. These results indicate that swamp conditions of Kalahien can be developed by taking aspects of hydrology and characteristics of Kalahien swamp area. By using analysis of maximum flow rate expected to be able to design cropping pattern and the right kinds of plants, it can be increasing agricultural productivity. Development step of the are marsh by making zones, fisheries management, maintaining banks of the swamp, use of water weeds and plankton and water quality management also maintain ecosystem sustainability of fish habitat in the mash.
The Impact of Trust and Platform Innovation on Consumer Behavior in Social Commerce Among Indonesian University Students Ita Minarni; Jamaluddin; Syahribulan
Journal of Business and Behavioural Entrepreneurship Vol. 8 No. 1 (2024): Journal of Business and Behavioural Entrepreneurship
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JOBBE.008.1.07

Abstract

The rapid development of information technology has significantly transformed various aspects of life, including shopping behaviors. Social commerce (s-commerce) has emerged as a fast-growing trend in e-commerce, leveraging social interactions and user contributions to facilitate online transactions. This study aims to investigate the impact of consumer trust and platform innovation on consumer behavior in s-commerce among Indonesian university students. A survey was conducted with 300 students who actively use s-commerce platforms such as Shopee, Tokopedia, and Bukalapak. The data were analyzed using SPSS to examine the relationships between trust, platform innovation, and purchasing behavior. The findings reveal a strong positive correlation between consumer trust and purchasing behavior (r = 0.70), as well as between platform innovation and purchasing behavior (r = 0.60). Furthermore, multiple regression analysis shows that both consumer trust (B = 0.40, p < 0.001) and platform innovation (B = 0.30, p < 0.001) significantly influence purchasing behavior. These results underscore the importance of building consumer trust and continuously innovating platform features to enhance user experience and drive transactions. This study provides valuable insights for s-commerce platforms to develop effective marketing strategies and improve consumer engagement. The implications of this research highlight the need for trust-building measures and innovative platform designs to foster consumer loyalty and increase purchase intentions among university students in Indonesia.
Co-Authors Jamaluddin Syahribulan