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All Journal Da'watuna: Journal of Communication and Islamic Broadcasting Journal of Vision and Ideas (VISA)
Mei Habibah Dalimunthe
UIN Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Perencanaan dan Strategi Pemasaran Asuransi Mei Habibah Dalimunthe; Nuri Aslami
VISA: Journal of Vision and Ideas Vol 1 No 1 (2021): VISA: Journal of Vision and Ideas
Publisher : LPPM IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.048 KB) | DOI: 10.47467/visa.v1i1.760

Abstract

The purpose of this article is to find the marketing plans and strategies that a company needs to develop its business. Because, as we know, the challenges for the Indonesian insurance industry are increasing with the number of foreign insurance companies, which is a direct result of globalization. In the next era, called globalization, Indonesian insurance / reinsurance companies will work to develop their insurance business with the "invasion" of foreign insurance / reinsurance companies with strong capital, reliable technology and human resources. Must be. And reinsurance in other countries. Keywords: Marketing Planning, Marketing Strategy, Syariah Insurance
Dampak Komunikasi dan Budaya Organisasi Terhadap Kinerja Karyawan Mei Habibah Dalimunthe; Rifka Fachrina; Suhairi Suhairi
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 1 No 1 (2021): Dawatuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (266.044 KB) | DOI: 10.47467/dawatuna.v1i1.479

Abstract

The purpose of this article is to find out what and how much influence communication and organizational culture have on employee performance. In the business world, there are many opinions that say that communication has a significant effect on the development of the company, because in a company there is definitely a need for communication between employees and company owners or in other words between subordinates and superiors as well as what is called organizational culture. This is no less important than communication, where we can see that the impact is very large on the development or progress of a company. In addition, performance is also a set of measures of how well a job can be done when compared to the assessment standards that have been set and adjusted based on the results of the conclusions above, we can see that there is a significant communication effect or impact on the performance of employees.
Co-Authors Nuri Aslami Rifka Fachrina Suhairi Suhairi