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All Journal Media Wisata Tourism & Hospitality Essentials Journal Tourism Scientific Journal Altasia : Jurnal Pariwisata Indonesia Kepariwisataan: Jurnal Ilmiah Journal of Tourism and Economic Jurnal Kajian Pariwisata Jurnal Manajemen Kuliner Jurnal Pendidikan dan Perhotelan Jurnal Riset Manajemen Indonesia Jurnal Pengabdian Masyarakat Nusantara : Jurnal Ilmiah Pariwisata dan Perhotelan TELPAR
Swastono Putro Pirastyo
Politeknik Negeri Media Kreatif
Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Library & Information Science Physics Social Sciences Transportation Other

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Journal : Media Wisata

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Penyediaan Fasilitas Pendukung Protokol Kesehatan terhadap Pengalaman Berwisata, Keputusan Berkunjung, Kepuasan Pengunjung serta Dampaknya terhadap Citra Destinasi Wisata di Era New Normal: Studi Eksploratif Kristiutami, Yuliana Pinaringsih; Pudin, Apip; Pirastyo, Swastono Putro
Media Wisata Vol. 21 No. 1 (2023): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v21i1.418

Abstract

The living pattern mega shift happened because of the Covid-19 pandemic. The pattern shifting is rough and can be felt by everyone, especially in the tourism industry. Because of that, we need to conduct a study to find out the impact of the new normal era on the tourist experience, visiting decisions, tourist satisfaction, and the effect on the destination brand image. This study focused on the sociological aspect of tourism to observe the 1) tourist experience, 2) visiting decision process, 3) the satisfaction factor, and 4) the impact on the destination brand. The method used in this study is exploratory qualitative and uses data triangulation to analyze the data. The research instrument used in this study is observation, interview, and documentation. The total respondent of this study is 90 people chosen by the purposive sampling technique, and bring the final result of 87 valid respondents. The final result of this study is 1) 83,9% of respondent said that every destination has come with a good health protocol facility, 2) 86,2% said that the presence of the health protocol facility brings a positive visiting experience, 3) The visiting decision also influenced by the good health protocol facility but not to sign with only 68,96% respondent, 4) 81,6% respondent believed that their hope was fulfilling when their do the visit. And from that number, 55,17% said that their hope was fulfilled nicely, and 26,44% of respondent said that their hope was just quite fulfilled; 5) The brand issue related to the presence and the quality of the health protocol facility bring such a significant positive answer from 94,25% respondent.
Co-Authors Akhmad, Guntawan Angga Alviana Putra Angga Alviana Putra Annishia, Fristi Bellia Ariesta, Fadli Astuti, Anindita Budi Damayanti, Dyah Ayu Erlangga Brahmanto Gilang Patria Rondonuwu Lu’luwatin Rosdiana Aprilia Muhammad Ridwan Nadira Rizki Febriyana Pinandoyo, Dimas Bayu Priyanto, Sabda Elisa PUDIN, APIP Rafiah Syahla Thalita, Sumardi Rahmat Priyanto, Rahmat Roby Sahid Rr. Christiana Mayang Anggraeni Stj Vriska Aulia Azzahra Wulansari, Meity Karlina Yuliana Pinaringsih Kristiutami