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All Journal International Journal of Evaluation and Research in Education (IJERE) Jurnal IPTEK-KOM (Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi) JURNAL SIMBOLIKA: Research and Learning in Communication Study Persepsi : Communication Journal JURNAL TARBIYAH PERSPEKTIF Jurnal Ilmiah Ilmu Komunikasi Communique Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmu Komunikasi Journal of Social Interactions and Humanities (JSIH) Komunikatif : Jurnal Ilmiah Komunikasi
Iskandar Zulkarnain
Universitas Sumatera Utara
Religion Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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Journal : Jurnal Ilmu Komunikasi

 1 
Strategi Komunikasi Sekretariat TKPSDA dalam Meningkatkan Kinerja TKPSDA Wilayah Sungai Toba-Asahan Rini Novriani; Dewi Kurniawati; Iskandar Zulkarnain
MUKASI: Jurnal Ilmu Komunikasi Vol. 1 No. 4 (2022): November 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v1i4.1302

Abstract

The research aims to analyze the  communication strategy that is employed by the TKPSDA secretariat and analyze the dynamics and efforts in implementing the secretariat’s communication strategy in improving the performance TKPSDA Toba-Asahan River Area.  This research uses the concept of communicatrion strategy and Herbert Mead’s theory of symbolic interaction. The researcher uses a qualitative approach with a descriptive method. The research subjects consist of seven informants using the puposive technique. The results show that the communication  strategy of the TKPSDA secretariat is carried out by considering four aspects, namely the aspect of  knowing the communicant, the aspect of the message being conveyed, the aspect of the media being used, and the aspect of the communicator’s role. The obstacles faced by the TKPSDA secretariat are the different levels of members undesrstanding, the unvailability of facilities from members to carry out online activities, the  presence of TKPSDA  members representative of government elements, the factor of the work of the secretariat team that carries on the other works, and the monitoring and  evaluation have not been implemented towards recommendations of trial results oh the TKPSDA Toba-Asahan River Area.
Strategi Message Appeals Ono Harato Sebua dalam Kampanye Stop Kekerasan Terhadap Anak Gus Theodorman Lase; Iskandar Zulkarnain; Mazdalifah Mazdalifah
MUKASI: Jurnal Ilmu Komunikasi Vol. 2 No. 1 (2023): Februari 2023
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v2i1.1514

Abstract

Wahana Visi Indonesia for the South Nias Program Area is a non-profit organization that carries out a campaign to stop violence against children by using a strategy of message appeals with the nuances of local wisdom, namely ono harato sebua. The research employs a descriptive method using a qualitative approach. Data collection techniques are interviews, observation and documentation. The result shows that the use of message appeals of ono harato sebua in the campaign to stop violence against children, using rational appeals, emotional appeals and morality appeals. The rational appeals use visual media and socialization. Visual media using stickers written on ono harato sebua, and socialization is to convey data on violence against children that occurred in South Nias regency, accompanied by presentation on children’s rights. The emotional appeal that arises is positive emotional appeals, and the moral appeal that appears is the attitude of responsibility and changes in good and right parenting patterns. Barriers that arise during the campaign are personal barriers and environmental barriers. Personal barriers refer to public’s perception of the campaign to stop violence against children, while environmental barriers refer to the indifference and lack of cooperation between community groups in supporting the campaign.
Co-Authors Andika Bakti Ayunda Putri Rambe Azhar Saputra Deborah Aurelia Sitohang Elda Ayumi Febry ichwan butsi Feni Khairifa Gus Theodorman Lase Hatta Ridho Humaizi, Humaizi Irpan Nusir kurniawati, dewi Mazdalifah Mazdalifah Mickhael Rajagukguk Rahmanita Ginting Raras Sutatminingsih Rini Novriani Rudangta Ginting Sakhyan Asmara Suwardi Lubis Syafruddin Pohan Wahyu Ramadhan Widya Syukrona Yan Hendra Yovita Sabarina Sitepu