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Effect of Product Quality, Service and Price on Consumer Satisfaction (Case Study on Warung Tengah Sawah Restaurant Business) Akhmad Nasir; Achmad Nur Fuad Chalimi
International Journal of Integrative Research Vol. 1 No. 2 (2023): February, 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (408.88 KB) | DOI: 10.59890/ijir.v1i2.31

Abstract

In this research, service and price are partially and together on consumer satisfaction. With product iquality, iservice iand iprice ias independent ivariables iand icustomer satisfaction ias ithe idependent ivariable. iThe type iof iresearch iused iwas iquantitative, ithe population iin ithis istudy iwere icustomers iwho had ieaten iat ithe iWarung iTengah iSawah Restaurant iwith ia isample iof i55 ipeople. iData analysis iused iis iMultiple iLinear iRegression, instrument test and classical assumption test. The results of the research on product quality have a t-count value of 2.625 (sig. 0.019 <0.05) service has a t-count value of 2.114 (sig. 0.052> 0.05) prices have a t-count value of 0.256 (sig. 0.612>0.05) which indicates that product quality partially ihas ia isignificant ieffect ion icustomer satisfaction, iwhile iservice iand iprice ipartially have ian iinsignificant ieffect ion icustomer satisfaction. iAs iwell ias itogether ithe iquality of products, services and prices have a significant effect on customer satisfaction. Evidenced by the large F count of 5.492 with a sig. F (0.006 <0.05).
The Effect of Sales Accounting Information Systems on the Effectiveness of Sales Internal Control (Study on CV. Sumber Jaya) Achmad Nur Fuad Chalimi
International Journal of Integrative Research Vol. 1 No. 2 (2023): February, 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (416.584 KB) | DOI: 10.59890/ijir.v1i2.32

Abstract

Thisi studyi aims ito idetermine andi analyze ithe effect iof ithe iSales iAccounting iInformation System ion the iEffectiveness iof iInternal iSales Control. iThis istudy iused a purposive isampling technique with a total of 56 samples on CV. Source Jaya. Methods of data collection using questionnaires, documentation, and interviews. The idata ianalysis method iuses iSimple iLinear Regression iAnalysis iwith ithe help of the IBM SPSS iVersion i25 iSoftware iapplication. iThe results ishow ithat ithe iSales iAccounting Information iSystem ihas ia isignificant ipositive effect ion ithe iEffectiveness of Internal iSales Control, iithis iis iibecause iisales iiinformation can isupport ithe iicompany's iisuccess iin carrying iiout ithe iSales iAccounting Information System iprocess ithereby iimpacting ithe effectiveness iof iinternal isales icontrol. iThe conclusion iof ithis istudy iis ithat ithe ibetter ithe Sales iAccounting iInformation iSystem, ithe higher ithe iEffectiveness iof iInternal iSales Control iis icarried iout.