Article Per Year (5 Year)
p-Index From 2020 - 2025
0
P-Index
This Author published in this journals
All Journal BJRM (Bongaya Journal of Research in Management)
Rashila Ramli
2 Institut Kajian Antarbangsa Malaysia, Universiti Kebangsaan Malaysia
Humanities Economics, Econometrics & Finance Education

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
ANALISIS STRATEGI GENERIK DALAM INDUSTRI PERBANKAN DI INDONESIA Akhmad Muhammadin; Rashila Ramli; Nuramal Nuramal
BJRM (Bongaya Journal of Research in Management) Vol 1 No 2 (2018): BJRM (Bongaya Journal of Research in Management)
Publisher : P3M STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v1i2.77

Abstract

The purpose of this study is, to analyze conceptually and generic strategy theory whichincludes differentiation strategies, low cost strategies and focus strategies in the banking industry inIndonesia. The influence of structure in generic strategy analysis on the banking industry in Indonesiais very varied. This analysis requires a comprehensive approach and requires an integrated approach.Generic strategy analysis provides an overview problems faced in measuring and evaluating theinternal conditions faced by the company, especially service sector companies namely the bankingindustry with regard to products, costs and focus on running a business. This research can alsodetermine the extent of the bank's actions to win the competition, and provide appropriate conditionsto achieve the company's goals.
Co-Authors Muhammadin, Akhmad Nuramal Nuramal