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All Journal Value Added: Majalah Ekonomi & Bisnis Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna
Martini Martini
Sekolah Tinggi Ilmu Ekonomi Anindyaguna
Economics, Econometrics & Finance Social Sciences

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PENGARUH PROMOSI PENJUALAN HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA COUNTER JALA KENCANA SEMARANG Nuruddin Mahmud; Fiderius Ismanto; Martini Martini
Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna Vol 3 No 2 (2021): Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna
Publisher : LPPM STIE Anindyaguna

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Abstract

Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh promosi penjualan Harga dan Kualitas pelayanan terhadap Kepuasan Konsumen pada Counter Jala Kencana. Metode penelitian ini menggunakan pengumpulan data primer. Populasi pada penelitian ini adalah seluruh konsumen Pada Counter Jala Kencana. Teknik pengambilan sampel menggunakan metode purposive sampling dengan jumlah sampel sebanyak 94 orang. Teknik pengumpulan data menggunakan kuesioner yang telah diuji validitas dan reabilitasnya dan teknik analisis data yang digunakan adalah regresi berganda. Hasil penelitian menunjukan bahwa Promosi berpengaruh secara signifikan terhadap Kepuasan konsumen. Hal ini dibuktikan dari nilai t hitung sebesar 3,739 dengan nilai signifikan sebesar 0,000 lebih kecil dari 0,05 (0.000 < 0,05), dan koefisien regresi mempunyai nilai positif sebesar 0.323; (2) Harga berpengaruh secara signifikan terhadap kepuasan konsumen. Hal ini dibuktikan dari nilai t hitung sebesar 2,638 dengan nilai signifikan sebesar 0,000 lebih kecil dari 0,05 (0.000 < 0,05), dan koefisien regresi mempunyai nilai positif sebesar 0.251; (3) Kualitas pelayanan berpengaruh secara signifikan terhadap kepuasan konsumen. Hal ini dibuktikan dari nilai t hitung sebesar 3.976 dengan nilai signifikan sebesar 0,000 lebih kecil dari 0,05 (0.000 < 0,05), dan koefisien regresi mempunyai nilai positif sebesar 0.383.
WORK DISCIPLINE AFFECTED BY THE WORK ENVIRONMENT, ORGANIZATIONAL CULTURE AND LEADERSHIP IMPACT ON EMPLOYEE PERFORMANCE Akhmad Nurrofi; Sri Sulistyaningsih; Martini Martini
Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna Vol 4 No 1 (2022): Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis Anindyaguna
Publisher : LPPM STIE Anindyaguna

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Abstract

This study is to analyze the influence of the work environment, organizational culture and leadership on work discipline that has an impact on employee performance in the organization In this study, researchers took as many as 35 respondents. Implementation of sampling using a census sampling technique as a whole sampling to respondents / employees Data analysis techniques using multiple regression. The results of the study have a positive and significant influence on work discipline, meaning that the better the work environment, the better the employee's work discipline. On the other hand, there is a positive and significant influence on organizational culture on work discipline, meaning that the better the organizational culture will increase work discipline, there is a positive and significant influence on work discipline, meaning that the better the leadership will increase work discipline. With the increased work discipline, it is expected that employee performance will increase in this study, work discipline has an effect on employee performance.
The Impact Of Job Ambiguity And Work Stress As Intervening Variable On Turnover Intention Among Employees Martini Martini
Value Added : Majalah Ekonomi dan Bisnis Vol 20, No 2 (2024): Value Added : Majalah Ekonomi dan Bisnis
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/vameb.v20i2.16013

Abstract

The purpose of this study is to investigate how employees' intentions to leave their jobs are affected by job uncertainty and work stress. The key problem addressed is how these variables influence an employee's decision to leave their job. Data was gathered using a quantitative research methodology and a structured questionnaire given to 200 employees in Jakarta from different industries. To guarantee sample variety, a random sampling technique was used. The results show that job ambiguity and work stress both significantly raise the intention to leave the company, suggesting that unclear job duties and high levels of stress might increase employee discontent. This study emphasizes how critical it is to address these elements in organizational settings in order to raise general workplace morale and staff retention. The knowledge gathered from this study can help managers and HR specialists create plans to reduce uncertainty and stress, creating a more encouraging work atmosphere that rewards commitment and loyalty from employees.
Co-Authors Akhmad Nurrofi Fiderius Ismanto Nuruddin Mahmud Sri Sulistyaningsih