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All Journal Ecopreneur.12 Jurnal Abdimas Berdaya : Jurnal Pembelajaran, Pemberdayaan dan Pengabdian Masyarakat IQTISHADequity jurnal MANAJEMEN
Rezki Aulia Pramudita
Universitas Maarif Hasyim Latif
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Journal : Ecopreneur.12

 1 
ANALISIS COVID-19 PENGHAMBAT EKSPOR-IMPOR DAN BISNIS ANTARA INDONESIA DAN CINA Rezki Aulia Pramudita; Nikma Yucha
Ecopreneur.12 Vol 3, No 2 (2020): Oktober 2020
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/econ12.v3i2.794

Abstract

Penelitian ini bertujuan untuk mengetahui pertumbuhan GDP dari Cina sejak tiga bulan sebelum adanya Covid-19, pada masa pandemi di Cina pada bulan Januari & Februari dan masa setelah pandemi pada bulan Maret & April serta mengamati perdagangan Internasional pada 2 negara yaitu Indonesia dan Cina dengan cara mengumpulkan data ekspor-impor dari hubungan billateral Indonesia-Cina. Penelitian ini menggunakan kualitatif yang dengan metode wawancara dan pengumpulan data statistikyang telah terhitung secara akurat dari beberapa pengamat ekonomi dunia. Hasil data dan teori pendekatan penurunan GDP sangat menurun pada 2 bulan Januari & Februari dan mulai menaik pada bulan Maret, untuk data dan wawancara mendapatkan hasil yang tidak begitu menurun karena kedua negara saling merebut keuntungan untuk menguatkan dari perusahaan yang bekerjasama. Sehingga penghambat dari perdagangan Internasional yaitu Covid-19 tidak begitu mempengaruhi GDP, expor-impor dan perdagangan Internasional mulai normal pada bulan Maret
PROMOTION AND PRODUCT QUALITY ON CUSTOMER LOYALTY: THE ROLE OF MEDIATION IN CUSTOMER SATISFACTION OF ERIGO PRODUCTS Donny Arif; Riska Yulianti; Rezki Aulia Pramudita
Ecopreneur.12 Vol 6, No 1 (2023): April 2023
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/econ12.v6i1.11211

Abstract

The purpose of this study: is to examine the effect of promotion and product quality on customer loyalty: the mediating role of Erigo product customer satisfaction. This study uses descriptive quantitative research with a sampling technique, namely a random sampling technique with a sample of 100 respondents. Data was obtained by distributing questionnaires in the Sidoarjo area, Taman sub-district. The analysis technique used is path analysis with the help of the SmartPLS program. Based on the data analysis conducted in this study shows that promotions positively and significantly affect customer loyalty in purchasing Erigo products. Advertising ultimately and significantly affects customer satisfaction in purchasing Erigo products. Product quality substantially affects customer loyalty in purchasing Erigo products. Product quality positively and significantly affects customer satisfaction in product purchases. Customer satisfaction wholly and substantially affects customer loyalty in purchasing Erigo products.
Co-Authors Dimas Satria Donny Arif Nikma Yucha Ratna Ekasari Riska Yulianti Rosi Wahyu Antika Siti Aisyah Siti Mahmudah