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Peningkatan Kapabilitas dan Performa UMKM melalui Monitoring dan Pendampingan Fidiana Fidiana; Widhi Ariestianti Rochdianingrum; Endang Dwi Retnani; Dini Widyawati
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol 5 No 4 (2020): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v5i4.1268

Abstract

This community service activity is continuously carried out to develop the creativity of mothers in producing innovative and attractive products. This activity involves training and assistance in preparing financial and marketing reports. This activity was carried out in collaboration with the Sukolilo District and STIESIA Surabaya. MSMEs in Sukolilo District experienced several obstacles related to preparing financial reports, marketing that utilized social media, and other technical obstacles. After this mentoring activity, MSME managers gained several benefits, including having started compiling financial reports. Marketing training activities are carried out using Instagram social media as a means of producing products. In this activity, assistance was carried out to create an Instagram account, taking photos of products to be uploaded on Instagram, assisting in uploading product photos on Instagram accompanied by product descriptions so that they could attract consumers. This activity is carried out to improve the business carried out from the management aspect. The target to be achieved is that MSME players have financial reports that can be used to submit funds or capital to banks for business development, expand marketing networks, and increase sales.
Strategi ekspansi usaha dan pengelolaan kas berbasis teknologi informasi pada era new normal Fidiana Fidiana; Widhi Ariestianti; Endang Dwi Retnani; Dini Widyawati
Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) Vol 4, No 2 (2021): Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS)
Publisher : University of Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jipemas.v4i2.9585

Abstract

Handicraft SMEs are one of the sectors affected by the Covid-19 pandemic. The implementation of this community service activity aims to offer the right expansion strategy for MSMEs affected by the Covid-19 pandemic. The scope of community service activities is limited to the Sukolilo Surabaya Handicraft SMEs. Some MSMEs have managed to survive and some have been less fortunate. The method of activity is to provide recommendations through virtual assistance activities through zoom and WhatsApp social media related to strategies to increase business and manage finances during the new normal era. The results of this community service activity include several MSMEs responding by diversifying their products and businesses. Second, partners with marketing problems have created accounts through the Instagram and Facebook applications and have participated in the exhibition agenda. Third, partners with financial problems have carried out simple financial management manually and using the SME Accounting application.
Eco-Printing: The Potential of an Eco-Friendly Economy in the Era of a Pandemic Fidiana Fidiana; Widhi Ariestianti Rochdianingrum; Endang Dwi Retnani; Dini Widyawati
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 5 No. 2 (2022): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (760.965 KB) | DOI: 10.35568/abdimas.v5i2.2766

Abstract

Eco-print is a fabric dyeing technique from ecology or plants commonly known as eco-dyeing. Eco-print aims to print patterns and colors on fabrics to produce unique, natural, and authentic motifs. The principle used is to attach flowers, leaves, stems, or other parts of plants that contain color pigments to the fabric media. Fabrics that are given motifs and colors with eco-print techniques can evolve into batik products, bags, umbrellas, and other crafts. In other words, Eco-print products do not use synthetic or chemical dyes but utilize natural patterns and colors from plant parts such as twigs, leaves, stems, and flowers. The eco-print method is thus very environmentally friendly by utilizing materials found in the surrounding environment. In addition, eco-print-based products have economic prospects during the COVID-19 pandemic because people have started to care about the environment. This product is also exclusive and unique because the motifs and colors produced are never the same. The uniqueness of the motif is unlimited depending on creativity. Each cloth has a variety of motifs according to the type and layout of the plants used. Each fabric is different from other fabrics in terms of motifs and colors. It is an economic potential that causes eco-print products to have a higher selling value than synthetic products. Thus, eco-print products are not mass products. Each product uses a set of plants as a pattern and is disposable. The primary color dyeing process, the length of steaming, the technique of placing plants on the cloth, the rolling technique, and the intensity of sunlight when drying will produce different results on each sheet of fabric, although the technique used is always the same. The print results are often unexpected and quite surprising. It is interesting and challenges eco-print craftsmen to keep experimenting to produce quality and standardized products. After the eco-print training, MSME women in Sukolilo produced batik clothes, headscarves, jute combination bags, and tablecloths. The products from this eco-print need a network to be able to reach potential markets both locally and globally