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All Journal Brahmana : Jurnal Penerapan Kecerdasan Buatan
Dedy Hartama
STIKOM Tunas Bangsa, Pematangsiantar, Sumatera Utara, Indonesia
Computer Science & IT Decision Sciences, Operations Research & Management Education Engineering

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Analisa Kepuasan Pelanggan Menggunakan Klasifikasi Data Mining F Fauziah; Dedy Hartama; Irfan Sudahri Damanik
Brahmana : Jurnal Penerapan Kecerdasan Buatan Vol 2, No 1 (2020): Edisi Desember
Publisher : LPPM STIKOM Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/brahmana.v2i1.47

Abstract

The research objective was to obtain a model of rules in classifying the level of customer satisfaction at Indiis Cafe Pematangsiantar. By knowing the level of customer satisfaction, the owner of Indiis Cafe can improve the service if it is not good and further improve the service when the level of satisfaction is good. This study measures the level of customer satisfaction at Indiis Cafe Pematangsiantar. The method used in this study is the C4.5 Algorithm, where the data source used is a questionnaire / questionnaire given to customers at Indiis Cafe Pematangsiantar. The variables used include (1) Product, (2) Price, (3) Place (4) Promotion and (5) Service. The results of the study obtained 15 rules for the classification of customer satisfaction levels with 8 satisfied status rules and 7 unsatisfied rules. The C4.5 algorithm can be used in the case of customer satisfaction levels with an accuracy rate of 98.00%. From the results of the analysis is expected to be applied so that it can be used as a decision to improve service to customers.
Penerapan Metode VIKOR Pada Pengambilan Keputusan Seleksi Calon Penerima Beasiswa di SMK TPI Al-Hassanah Pematang Bandar Desi Ayu Ningsih; Dedy Hartama; Rafiqa Dewi
Brahmana : Jurnal Penerapan Kecerdasan Buatan Vol 2, No 1 (2020): Edisi Desember
Publisher : LPPM STIKOM Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/brahmana.v2i1.45

Abstract

The purpose of this research is to build a decision support system that can be used by schools in the selection of scholarship recipients, which requires completion, as decision support with multicriteria is the VIKOR method. The basic concept of the VIKOR method is to determine the ranking of the existing samples. This study aims to apply the VIKOR method to the selection of scholarship recipients that can be used to assist the student section in determining the recommendation for scholarship acceptance at SMK TPI AL-HASANNAH Pematang Bandar by considering various predetermined criteria. The criteria used in this study are value, parent's income, parent's dependents, number of siblings. The results show that the VIKOR method can be used to assist the selection process and determine the right scholarship recipient. In the VIKOR method, each weight given shows the same results, so that it can be used as a compromise solution in dealing with multicriteria problems.
Co-Authors Desi Ayu Ningsih Dewi, Rafiqa F Fauziah Irfan Sudahri Damanik