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CAUSALITY: POVERTY, INCOME INEQUALITY, AND ECONOMICS GROWTH Rohani Rohani; Ikhsan Amar Jusman
Jurnal Inovasi Penelitian Vol 1 No 9: Februari 2021
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v1i9.303

Abstract

The research objective is to explain the causality of poverty, income inequality, and economic growth in the Bantaeng district. The data analysis used is descriptive analysis and inductive analysis. The method used is the Granger Causality. The data used is panel data with a period of 2015-2019 with 8 districts. The data source comes from the BPS report. The results showed that (1) there was no causality between poverty and income inequality (2) There is no causality between poverty and economic growth (3) There is a causality between income inequality and economic growth
BRAND EQUITY AND SERVICE QUALITY EFFECTS ON LOYALTY WITH AN INTERVENING VARIABLE OF CUSTOMER SATISFACTION Rohani Rohani; Andi Hadidu; Sukardi Sukardi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 2 (2022): IJEBAR, VOL. 06 ISSUE 02, JUNE 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i2.5781

Abstract

This study examines the effect of brand equity and service quality variables on customer loyalty with customer satisfaction as an intervening variable with a quantitative approach. The sampling technique used was purposive sampling, with 119 customers as respondents. The data analysis technique used is Partial Least Square (PLS) with the statistical method of Structural Equation Modeling (SEM). The results showed that there was a direct influence of brand equity and service quality variables on loyalty. Likewise, brand equity and service quality mediated by customer satisfaction have an effect on loyalty. This implies the importance of the role of brand equity, service quality, loyalty and customer satisfaction in supporting the existence and development of the GalaMart minimarket. Keywords: Brand Equity, Service Quality, Loyalty, Customer Satisfaction
Generation Y Employees Saving Behaviour: Finance Technology-enabled Services in South Sulawesi, Indonesia Rohani Rohani; Sri Wahyuni HS; Asriyana Asriyana; Muh. Indra Fauzi Ilyas
Jurnal Ilmiah Manajemen & Bisnis Vol 10 No 2 (2025)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38043/jimb.v10i2.7037

Abstract

This study was motivated by the low level of saving behavior among millennial workers in the formal sector, despite their broad access to digital financial services. The purpose of this research was to analyze the determinants of saving behavior among millennial employees in South Sulawesi by emphasizing the roles of financial literacy, financial product knowledge, and technology-enabled financial services innovation as a mediating variable. A quantitative approach with a survey method was employed, and the sampling technique used was purposive sampling, involving 316 respondents working in the formal sector across Makassar City, Gowa Regency, and Maros Regency. Data were collected through a five-point Likert-scale questionnaire measuring four key constructs: financial literacy, financial product knowledge, technology-enabled financial services innovation, and saving behavior. The data were analyzed using Structural Equation Modeling (SEM) with AMOS software. The results indicated that both financial literacy and financial product knowledge had positive and significant effects on saving behavior, either directly or indirectly through technology-enabled financial services innovation. Financial product knowledge exerted the strongest influence on saving behavior. The study contributed theoretically by integrating the Theory of Planned Behavior (TPB) and the Technology Acceptance Model (TAM) to explain financial behavior among millennials in a developing country context. Practically, the findings provided insights for financial institutions and policymakers to design integrated financial literacy programs and digital financial innovations that effectively promote sustainable saving behavior in the digital economy era.