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All Journal Journal of Economic, Bussines and Accounting (COSTING) International Journal of Educational Research and Social Sciences (IJERSC)
Amandin Amandin
STIE Prabumulih
Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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The Influence of Price, Quality and Model on Clothing Sales Levels with E-Commerce Media Arman Syah Putra; Amandin Amandin; Fauziyah Lamaya Fauziyah Lamaya; Resista Vikaliana Resista Vikaliana; Nurul Aisyah Nurul Aisyah
International Journal of Educational Research & Social Sciences Vol. 2 No. 3 (2021): June 2021
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v2i3.102

Abstract

The background of this research will find out how the price, quality and model can affect the level of clothing sales using e-commerce media using predetermined variables, it will be known whether these variables can affect sales levels using e-commerce media. The method used in this study is to use quantitative methods which will use survey tools and SPSS software to process data. After the data is obtained through surveys, the data will be processed through SPSS software so that it can produce accurate and measurable data. There are several studies related to increasing sales. Therefore, with the existing research base, variables that can affect sales levels will be developed because these variables can be used as a basis for research and developed to improve sales levels. In this study will produce a data that can find out what variables can affect the level of sales, especially with e-commerce media. e-commerce media is a media that is on the rise because during the pandemic, sellers and buyers cannot meet in person due to distance restrictions due to that with the pandemic, many marketplaces have sprung up so that e-commerce media is the right medium at this time.
Pengaruh Kualitas Pelayanan Eceran (Retail Marketing Mix Application) terhadap Kepuasan Konsumen Amandin Amandin
COSTING : Journal of Economic, Business and Accounting Vol 3 No 1 (2019): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (439.374 KB) | DOI: 10.31539/costing.v3i1.745

Abstract

Given how important the role of service quality is for the life of an organization or company to try to increase its potential, so that the quality and quantity of these services can compete or at least be able to keep up with the pace of competition in the business world. This study aims to determine the Effect of Retail Service Quality (Retail Marketing Mix Application) on Consumer Satisfaction in Alfamart Jl. Raya Palembang-Prabumulih, Gelumbang District, Muara Enim Regency. The method used in this study is a survey method. The data collected consists of primary data and secondary data. Primary data obtained through the interview method that is equipped with a questionnaire that has been prepared. Secondary data were obtained from related companies, as well as several library sources in the form of journals and books relating to this research. And the research design used is causal associative design. In this research, what will be analyzed is the effect of service quality consisting of reliability, responsiveness, assurance, empathy, tangible. The results showed the calculation of the coefficient of determination (R2) was used to determine what percentage of the dependent variable variation could be explained by the variation of the independent variables. From the SPSS output display, the summary model of customer satisfaction is influenced or explained by variations in the five dimensions of service quality, namely physical evidence, reliability, responsiveness, assurance, care. Therefore it can be concluded that the retail marketing mix delivered well by the company can increase customer satisfaction. Keywords: Service Quality, Consumer Satisfaction
Faktor-Faktor Yang Mempengaruhi Kepuasan Kerja Karyawan PT. Trimegah Cipta Mandiri Amandin Amandin
COSTING : Journal of Economic, Business and Accounting Vol 4 No 1 (2020): COSTING : Journal of Economic, Business and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v4i1.1390

Abstract

Job satisfaction reflects a person's feelings about his job. The purpose of this study was to determine the factors that affect employee job satisfaction at PT. Trimegah Cipta Mandiri Farm 2 Talang Taling Village, Gelumbang District. The factors in question are the variables of leadership and motivation. This type of research is a survey research with a descriptive quantitative approach. The population is all employees of PT. Trimegah Cipta Mandiri Farm 2 Talang Taling Village, Gelumbang District, the sample was taken 56 people, with a random sampling technique with a saturated sample method. This study uses primary data obtained from respondents' answers in the form of filling out questionnaires, namely data obtained directly from the research object. Data analysis techniques include: instrument testing consisting of validity and reliability tests, classical assumption tests consisting of normality, multicollinearity, and heteroscedasticity tests, multiple linear regression tests and hypothesis testing consisting of the F test, the coefficient of determination test and the t test. The results of the research for the determination test showed an R Square of 0.803. This shows that the leadership and motivation variables simultaneously have an influence of 0.803 or 82.4% on job satisfaction, while the remaining 19.7% is the influence of (aspects) or other factors not included in the study, for example training variables, performance etc. While the correlation value (R) = 0.789. This shows that the variables of leadership and motivation have a very strong correlation to Job Satisfaction. Keywords: Leadership, Motivation and Job Satisfaction
Hubungan Faktor Budaya Dan Psikologi Terhadap Keputusan Pembelian Di Restoran-Restoran Kota Prabumulih Amandin Amandin
Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v5i1.2939

Abstract

Along with the development of this modern era, for businesses the most in demand is the culinary business, marked by the number of businessmen who are involved in the culinary world. This study aims to determine the relationship between cultural and psychological factors on purchasing decisions in restaurants in Prabumulih. The method used in this research is a survey method. The data collected consists of primary data and secondary data. Primary data was obtained through the interview method which was equipped with prepared questionnaires. Secondary data were obtained from related restaurants, as well as several library sources in the form of journals and books related to this research. And the research design used is causal associative design. In this study, what will be analyzed is the relationship between cultural and psychological factors on customer loyalty in restaurants in the city of Prabumulih. The results show that the calculation of the coefficient of determination (R2) is used to find out how many percent of the variation in the dependent variable can be explained by variations in the independent variable, which is seen from the value of the dependent variable. Adjusted R square is 0.962, this means that 96.2% of the variation in the dependent variable of purchasing decisions at Prabumulih City Restaurants can be explained by the independent variables of cultural and psychological factors, while the remaining 0.38 or 3.8% is explained by other variables. outside variables other than cultural and psychological factors. Then the first hypothesis can be explained to have a significant and positive influence with the Adjusted R square value of 0.962 (96.2%) this shows that cultural and psychological factors are able to explain 96.2% of the variation of the purchasing decision variable. Keywords: Cultural Factors, Psychology and Purchasing Decisions
Co-Authors Arman Syah Putra Lamaya, Fauziyah Nurul Aisyah Resista Vikaliana Resista Vikaliana