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All Journal SIASAT Journal Budapest International Research and Critics in Linguistics and Education Journal (Birle Journal) Rowter Journal Economit Journal
Lisbet Eunice Pérez Anzardo
Teaching Department of the Municipal University Branch Calixto García, University of Holguín, Holguín, Cuba
Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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Rural Tourism Products and Environmental Management Lisbet Eunice Pérez Anzardo; Migdely Barbarita Ochoa Avila; Irina Reyes Martínez; Rodolfo González Ortega; Eduardo Estrabao Morales
Budapest International Research and Critics in Linguistics and Education (BirLE) Journal Vol 4, No 3 (2021): Budapest International Research and Critics in Linguistics and Education, August
Publisher : BIRCU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birle.v4i3.2257

Abstract

Rural tourism generates a set of human relationships resulting from the visit of tourists to peasant communities that take advantage of and enjoy the environment, natural, cultural, patrimonial and socio-productive values. The negative impacts that conventional tourism generates on the ecosystem has motivated the management of tourist destinations in such a way that responsibility and sustainability prevail, so that tourists can accumulate experiences in open air and in direct contact with the environment without damaging it encouraging localities to achieve prospective development. The commitment of the country and tourism has been to preserve the environment, but their management has not been enough to guarantee sustainability and comprehensiveness from a local perspective. The general objective of this research is to expose the theoretical foundation of environmental management in Cuba, and propose good practices in the implementation of rural tourism products; that guarantee sustainable natural and cultural heritage. Various theoretical methods were used such as analysis and synthesis, historical-logical, systemic structural; and some empirical ones such as scientific observation, interview, and study of the normative documents of the tourist process, among others. Statistical methods were also used for information processing, as well as the triangulation of sources and methods. As a result, the bases were laid for the theoretical-practical deepening of the research and actions are proposed to contribute to the conservation of the environment through the promotion of rural tourism products.but their management has not been enough to guarantee sustainability and comprehensiveness from a local perspective.
TI in the Institutional Scientific Productivity of Ecuador, Cuba and Colombia Lisbet Eunice Pérez Anzardo; Rodolfo González Ortega; Pedro Bruzón Sosa; Catia Ruiz Bosch
SIASAT Vol. 7 No. 1 (2022): Siasat Journal, January
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/siasat.v7i1.109

Abstract

Scientific production is one of the indicators of relevance to measure the efficiency in the institutional environment, which implies a development conditioned in all the sectors from the society to world level. In the same way, the technologies of the information (TI) represent a decisive element for their administration which has experienced a constant growth during the last decades similar to the consolidation of the university studies in the different areas of the knowledge and study modalities. The following article makes a reflection on the base of the concepts and tendencies of the scientific investigation and its linking with the technologies of the information. The production of the investigation was characterized in the countries of Ecuador, Cuba and Colombia, as well as the existent relationship among the investment in technologies of the information and the institutional productivity, which was performed with the analysis of bibliometric indicatives. As a result, it was set down the bases for the theoretical-practical deeping of the investigation. Also, it was verified that the investment in IT focused in articles and scientific magazines, contribute to a better knowledge in academic institutions and that the three countries develop policies to motivate this activity, being Colombia the one with more production in the last ten years, as well as the one that has had bigger expense in IT as percentage of the GDP, which is carried out mainly by the government; although the administration of the knowledge has a transcendental impact for the economic and social development of any country.
Business Plan for Micro, Small and Medium Enterprises Lisbet Eunice Pérez Anzardo; Irina Reyes Martínez; Ricardo Walfrido Proenza Ventura; Ika Hartika
Rowter Journal Vol 3 No 2 (2024): Ȓowteɍ Journal
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/rowter.v3i2.1053

Abstract

We are currently going through a global economic crisis that leads to the search for new strategies to improve the economy of the different countries of the world for the benefit of local development, based on the implementation of decrees that have favored and made business management more flexible. Likewise, during 2021, the creation of new economic actors was approved in Cuba to boost small businesses based on a socioeconomic benefit for society. Hence, the purpose of this research was to design a business plan for micro, small and medium enterprises (MSMEs). The municipality of Calixto García was used as a sample for its application to contribute to the growth and prospective development of new forms of non-state management. Theoretical methods such as analysis-synthesis, historical-logical, induction-deduction were used; and empirical such as scientific observation, interviews, study of normative documents, among others. As a result, the foundations were laid for the theoretical and practical deepening of the research and a methodology for the development of the business plan for MSMEs is presented, which was implemented in the Mr. Galletano Sole Proprietorship. From the reflection made in this study and from the theoretical and practical contribution, the need for the business plan as a fundamental tool for the positioning of this form of non-state management is demonstrated, which shows its profitability and possibility of growth from both operating and financial leverage.
Procedure for the Design of Agrotourist Products to Contribute to Local Development Lisbet Eunice Pérez Anzardo; Evelina Cardet Fernández; Irina Reyes Martínez; Damián Agüero Pintado
Economit Journal: Scientific Journal of Accountancy, Management and Finance Vol 2 No 1 (2022): Economit Journal: Scientific Journal of Accountancy, Management and Finance: (Feb
Publisher : Britain International for Academic Research (BIAR-Publisher)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/economit.v2i1.601

Abstract

Tourism products constitute an element of high incidence in the economies of all countries due to their multiplying nature and their potential as exportable resources. In addition, they represent a significant variable within the study of marketing, since they are the main component of the offer of any destination and around which revolve the rest of the policies that operational marketing follows. Regardless of the type of tourist product that is offered, it must be taken into account to satisfy the needs of tourists so that they can enjoy a unique experience that identifies and differentiates it from other products. The following article proposes, based on current trends, a procedure for the design of agro-tourism products that can be used in a general way, for the creation of tourism products. It comprises four structured phases in the form of a system and a fifth evaluation phase, which is present in the previous ones; which allows the correct planning, development, management and promotion of nature tourism products and their different segments, so that they can be inserted in a competitive market and are not only optional for the Sun and Beach modality, which is the one that is the most influx of tourists attracts globally. It also has in one of its stages the validation through the criteria of specialists of the design, importance and relevance of the tourist product, depending on its quality.
Co-Authors Catia Ruiz Bosch Damián Agüero Pintado Eduardo Estrabao Morales Evelina Cardet Fernández Ika Hartika Irina Reyes Martínez Migdely Barbarita Ochoa Avila Pedro Bruzón Sosa Ricardo Walfrido Proenza Ventura Rodolfo González Ortega