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All Journal Pro Bisnis Performance JURNAL AKUNTANSI, MANAJEMEN DAN EKONOMI
Pramono Hari Adi
Universitas Jenderal Soedirman
Economics, Econometrics & Finance Education

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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP NIAT MEREKOMENDASIKAN DAN MENGULANGI KUNJUNGAN YANG DI MEDIASI OLEH KEPUASAN PENGUNJUNG (PEMECAHAN MASALAH FENOMENA BISNIS OWABONG) Ridho Bahthiar; Pramono Hari Adi
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 14 No 2 (2011): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (467.232 KB)

Abstract

This study is an applicative study, entitled “Analysis of The Influence of Service Quality To Recommend and Revisit Intentions Are Mediated By Visitor Satisfaction (Problem Solving of Owabong Business Phenomenon)â€Â. Since the waterpark phenomenon has been growing rapidly over the past several years, visitor loyalty has emerged as a strategic imperative for this bussiness and make the waterpark manager must compete to maintain the loyalty of their visitors. The purpose of this study was to solve waterpark bussiness phenomenon, especially in Owabong waterpark. Population and subject in this study were visitors of Owabong waterpark in Purbalingga. This study empirically investigated five dimensions of service quality (facility, staff emphaty, responsiveness, assurance, and benefits), visitor satisfaction and two dimensions of visitor loyalty (recommend and revisit intentions) from waterpark. Data were collected from 110 visitor. Accidental sample technique was used for the data analysis. Through a questionnaire survey and SEM (Structural Equation Modelling) analysis, the results of this study indicated that three dimensions of service quality (facility, staff emphaty, and assurance) hasn’t influence on visitor satisfaction. Meanwhile, two dimensions of waterpark service quality (responsiveness and benefits) has influence on visitor satisfaction and then generates two dimensions of visitor loyalty (recommend and revisit intention). Conclusions indicate that waterpark management should optimalize their facility presentation and their staff participation, and improve promotion strategies for introducting their value to visitor.
ASPEK KEPERILAKUAN DALAM PENERAPAN TEKNOLOGI INFORMASI (STUDI PADA INSTANSI PEMERINTAH DI PURWOKERTO) Pramono Hari Adi; Ade Irma Anggraeni; Alisa Tri Nawarini
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 13 No 1 (2011): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (419.277 KB)

Abstract

Technological role in various of organisational activity aspects get to be understood since technology emphasizes on information system arrangement with computer purpose, information technology can meet the need information with meteoric, timely, relevant, and accurate. Public service by government institution expected getting better and efficient,so that need developed. This research intent to test information system acceptance model on government institution at Purwokerto by use of twenty institutions and as much 176 samples. Method that is utilized for analyzing is Structural Equational Model (SEM). Result that is reached from this research points out that influential external variable to purpose easy perception and easy perception ascendant purpose to usefull perception.
CUSTOMER SATISFACTION AS THE MODERATING VARIABLE OF CUSTOMER LOYALTY OF INDIHOME CUSTOMERS PRAMONO HARI ADI; MOCH IQBAL DHIAULHAQ; WENI NOVANDARI
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 21 No 1 (2019)
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2019.21.1.1432

Abstract

The internet is an aspect that become one in the daily activities of Indonesian society, even in Purwokerto, almost all activities involve the help of the internet. PT Telkom as the largest internet service provider in Indonesia has facilitate the society to get internet access with its products, Indihome. Lately, a competitor is emerging which threatens the existence of PT Telkom as an internet service provider in Purwokerto, which is Biznet. Therefore, PT Telkom needs to examine what factors that make Indihome's customers loyal. Based on the problems above, this study was conducted to analyze the components of perceived product quality, perceived service quality, perceived value, and perceived price to the customer loyalty, mediated by customer satisfaction. The research methodology used for this study is a case study with survey research methods. The sample for this study were 155 people selected through convenience sampling technique derived from non-probability sampling technique. The sample comes from Indihome internet users in Purwokerto. The software used to analyze data is SPSS and AMOS statistical software. The research conclude that Perceived product quality, Perceived value, Perceived price has a positive effect on customer satisfaction. Perceived service quality has no effect on customer satisfaction. Customer satisfaction, Perceived service quality has a positive effect on customer loyalty. Perceived product quality, Perceived value, Perceived price has no effect on customer loyalty.
CUSTOMER SATISFACTION AS THE MODERATING VARIABLE OF CUSTOMER LOYALTY OF INDIHOME CUSTOMERS PRAMONO HARI ADI; MOCH IQBAL DHIAULHAQ; WENI NOVANDARI
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 21 No 1 (2019): Januari - Maret 2019
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2019.21.1.1432

Abstract

The internet is an aspect that become one in the daily activities of Indonesian society, even in Purwokerto, almost all activities involve the help of the internet. PT Telkom as the largest internet service provider in Indonesia has facilitate the society to get internet access with its products, Indihome. Lately, a competitor is emerging which threatens the existence of PT Telkom as an internet service provider in Purwokerto, which is Biznet. Therefore, PT Telkom needs to examine what factors that make Indihome's customers loyal. Based on the problems above, this study was conducted to analyze the components of perceived product quality, perceived service quality, perceived value, and perceived price to the customer loyalty, mediated by customer satisfaction. The research methodology used for this study is a case study with survey research methods. The sample for this study were 155 people selected through convenience sampling technique derived from non-probability sampling technique. The sample comes from Indihome internet users in Purwokerto. The software used to analyze data is SPSS and AMOS statistical software. The research conclude that Perceived product quality, Perceived value, Perceived price has a positive effect on customer satisfaction. Perceived service quality has no effect on customer satisfaction. Customer satisfaction, Perceived service quality has a positive effect on customer loyalty. Perceived product quality, Perceived value, Perceived price has no effect on customer loyalty.
Analisis Gaya Hidup Konsumen dan Etnosentrisme terhadap Perpektif Kualitas dan Implikasinya terhadap Niat Membeli Produk Budaya Pramono Hari Adi; Rio Dhani Laksana; Intan Shaferi
Probisnis Vol 15, No 2: Agustus (2022)
Publisher : Universitas Amikom Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35671/probisnis.v15i2.1980

Abstract

Penerapan Asean Financial Network sebagai pasar bebas di kawasan Asia Tenggara pada penyerahan tahun 2015 memungkinkan tanpa masalah mempromosikan barang dan jasa ke lokasi internasional lainnya di kawasan Asia Tenggara agar persaingan semakin ketat. Hambatan akan berkurang atau mungkin tidak ada dan membuka pasar untuk industri dalam negeri yang berkembang. Pengertian terbaik adalah persepsi klien terhadap atribut-atribut yang dianggap penting. Penelitian ini akan mengembangkan model etnosentrisme pembeli, identitas sosial, persepsi kepuasan konsumen membeli barang dagangan etnik dengan variabel intervensi sikap pembeli. Hal ini terlihat pada pola penelitian pembeli barang dagangan batik Banyumas. Sampel penelitian sebanyak 150 pelanggan pelanggan batik Banyumas yang diambil secara purposive sampling dengan pengumpulan data kuesioner. Penelitian dilakukan dengan uji statistik dengan SPSS. Hasil secara simultan variabel cara hidup, etnosentrisme klien dan persepsi kualitas tinggi memiliki pengaruh yang cukup besar terhadap produktivitas kerja. Hasil parsial yaitu variabel cara hidup memiliki pengaruh yang cukup besar terhadap niat beli, variabel etnosentrisme konsumen memiliki dampak ukuran penuh terhadap niat beli, variabel gagasan besar memiliki pengaruh yang signifikan terhadap pembelian pelanggan tujuan.
Co-Authors Ade Irma Anggraeni Alisa Tri Nawarini Intan Shaferi, Intan Laksana, Rio Dhani MOCH IQBAL DHIAULHAQ Ridho Bahthiar Weni Novandari