Firstya Evi Dianastiti
FKIP, Universitas Tidar

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Representasi Budaya Multikultural dalam Meme di Media Sosial Firstya Evi Dianastiti; Agnira Rekha; Muhammad Daniel Fahmi Rizal; Anggita Febriana Wati
JP-BSI (Jurnal Pendidikan Bahasa dan Sastra Indonesia) Vol 5, No 2 (2020): VOLUME 5 NUMBER 2 SEPTEMBER 2020
Publisher : STKIP Singkawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26737/jp-bsi.v5i2.1883

Abstract

This study aims to describe the various types of multicultural culture represented in uploading memes on Instagram social media. This research is a qualitative descriptive study. The analysis was carried out using Barthes' semiotic theory. The research data is in the form of meme uploads on Instagram social media with the account names @ mrci.id and @ memecomic.id. Data collection was carried out from May to August 2020. Based on data collection conducted from May to August 2020, nine data were found from the @ mrci.id and @ memecomic.id accounts that represent multicultural culture. Cultural multiculturalism found is cultural representation of (a) Javanese, (b) Padang, (c) Sundanese, (d) with regard to religious holidays, and (e) regarding cycling culture.